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Pat McAfee Inc. and FanDuel Announce Expanded Partnership Deal

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FanDuel Group and Pat McAfee Inc. have announced a broader extension of their relationship, designating FanDuel the full category exclusive sports betting, daily fantasy sports, casino, and horse racing provider for Pat McAfee Inc. The announcement marks the first-of-its-kind official partnership between a legal Sportsbook and sports media personality.

FanDuel will now be a distributor of Pat McAfee content via FanDuel’s owned and operated platforms. In addition, FanDuel and Pat McAfee are coming together to further bring sports betting into a legal, safe environment and deepen McAfee’s relationship with the growing sports betting category.

“Pat McAfee is a star in the sports media world. Our ability to evolve how we work together from a very successful affiliate relationship into a full-blown media partnership is something ground-breaking and incredibly exciting for McAfee fans and sports fans nationwide,” Matt King, CEO of FanDuel Group, said.

As part of the new deal, FanDuel will distribute the Pat McAfee Show airing nightly at 10 pm ET on SportsGrid which can be found on OTT providers such as Roku, Pluto, Xumo, and more. The Pat McAfee Show will also air on TVG, FanDuel’s nationally distributed horse racing television network.

“Pat has delivered incredible results and proves to be a key asset as we continue to elevate our media strategy. With the energy that Pat and his team bring, combined with his positive and uplifting approach to entertainment, I can’t think of anyone better to be the face of our brand and content network,” Adam Kaplan, VP of Digital Content at FanDuel Group, said.

“FanDuel has been an amazing partner of ours for the past year, and I’ve loved everything I’ve done with them whether it was helping launch mobile sports betting here in Indiana or the Spread The Love promotions. With this expanded partnership and FanDuel’s distribution and media muscle I can’t think of a better place to reach and entertain sports fanatics. Together we will take the fan experience to new heights. I’m pumped for what the future brings,” Pat McAfee said.

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Alberta

Play’n GO goes live in Alberta iGaming with 10+ operators

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Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.

Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.

The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.

According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.

Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.

“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”

The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alberta

Play’n GO strengthens Canadian footprint with Alberta iGaming market entry

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The Swedish gaming giant confirms its entry into its third regulated Canadian Province with its industry leading portfolio of games now available in Alberta for the first time

Play’n GO, the world’s leading casino entertainment provider, today announced its successful entry into the newly regulated Alberta iGaming market, with a wide range of its premium content going live with more than ten licensed operators on market launch day this week.

The milestone further reinforces Play’n GO’s commitment to regulated market expansion across North America and marks the company’s third Canadian province, following established operations in Ontario and Québec.

Play’n GO’s launch in Alberta ensures players have immediate access to a portfolio of world-class titles from day one of the market’s regulated opening. By partnering with a broad network of licensed operators at launch, the company has solidified its position as a trusted supplier in newly regulated jurisdictions.

The Alberta rollout builds on Play’n GO’s strong track record of working alongside regulators and operators to deliver safe, compliant, and high-quality entertainment to players, while supporting sustainable market growth.

Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.

“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”

To find out more about Play’n GO, please visit playngo.com

The post Play’n GO strengthens Canadian footprint with Alberta iGaming market entry appeared first on Americas iGaming & Sports Betting News.

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Alberta

Peter & Sons launches full game portfolio in Alberta

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Peter & Sons has launched in Alberta with its full game portfolio, extending the Barcelona-based iGaming studio’s North American expansion.

The company said the Alberta rollout brings its complete catalogue to a market it described as “one of Canada’s most closely watched,” as the province continues to develop its regulated online gaming framework.

Peter & Sons said Alberta players will have access to titles including Barbarossa: Dragon Empire, The Soapranos and Greedy Alice.

Lauryn Duncan, Head of Sales at Peter & Sons, said: “Alberta is an exciting new market for Peter & Sons and an important step in our North American growth. Launching with our full portfolio gives us the chance to introduce the complete Peter & Sons experience from day one, from the art and characters to the mechanics and worlds that define our games. It is a market with strong potential, and we are proud to bring our games to players there.”

The post Peter & Sons launches full game portfolio in Alberta appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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