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Fnatic publishes first-ever set of safeguarding policies for the pro gaming industry
Fnatic, the London-based global esports performance brand, has today unveiled the first-ever set of safeguarding policies designed specifically for pro gaming. The publication of the organisation’s Global Safeguarding Policies highlights Fnatic’s commitment to spearheading the conversation and development of safeguarding in pro gaming to build a safer system that protects current and future gamers.
The industry’s first safeguarding policies were developed in partnership with leading experts, including safeguarding training consultancy Safeguarding Today, key advisers to the government on online harms and safeguarding, and safeguarding leads at professional sports teams, including various Premier League clubs.
Fnatic’s two policies include the Children and Young People Safeguarding Policy, which outlines the risks faced by people under the age of 18, and the Adults at Risk Safeguarding Policy, which outlines the risks faced by vulnerable adults. As well as pinpointing the risks faced by both groups, the Global Safeguarding Policies also include Fnatic’s approach to safeguarding, the organisation’s safeguarding Code of Conduct and guidance on how the team will respond to a safeguarding complaint.
In addition to the policies, Fnatic has also committed to a safeguarding pledge, which is based on the five Rs of Rights, Responsibility, Respect, Reporting and Risk. By committing to implementing the five Rs, Fnatic will be able to clearly distinguish between actions that drive gaming performance and those that are abusive.
As well as publishing the policies, Fnatic has also shared its latest Insights Report – Safeguarding in Esports – which addresses the current state of safeguarding in the competitive gaming ecosystem in a bid to open up the discussion on the issue. The report outlines the unique risks posed in esports and highlights Fnatic’s commitment to reducing the risk of abuse, bullying, harm, harassment and neglect of children, young people and adults at risk.
Andrew Cooke, General Counsel at Fnatic, believes that the launch of the first ever safeguarding policies in pro gaming can be the catalyst to starting further conversations and developing more policies in the pro gaming industry:
“Safeguarding is hugely important for any organisation that connects with or engages with children and young people on a regular basis. But so far there has been limited progress made when it comes to recognising and protecting the rights of young people and vulnerable adults in our industry.
“At Fnatic, we believe that we have a responsibility to promote the welfare of anyone we engage with. That’s why, in partnership with leading experts in sports safeguarding, we’ve decided to lead the conversation and development of safeguarding in esports to help protect current and future pro gamers against harm.
“We truly hope that by putting safeguarding in the spotlight and sharing it with any esports organisation interested in better understanding it, we can influence those around us to either adopt our policies and pledge completely, or use it to create policies of their own.”
Jennie Smith, Founder and Director of Safeguarding Today, an organisation that worked closely with Fnatic to develop the policies, believes the esports organisation is taking a pioneering approach to safeguarding in a digital environment:
“As we’ve seen in many traditional sports, it’s a matter of when, not if, a major safeguarding issue arises in esports so it’s really important that Fnatic has taken a progressive, forward-thinking view to safeguarding in the digital space to better protect those around them. I support their efforts to set standards in this area and I encourage other organisations in the ecosystem to follow their lead.”
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Company plans to roll out SOCCERBET with LALIGA archive footage on its own platform in Italian retail after the World Cup.
Highlight Games Limited said its proprietary platform has passed Italy’s ADM collaudo process, the technical certification required for gaming platforms. The company announced the approval on 14 July 2026 from London.
Following the conclusion of the World Cup, Highlight said it will launch its Spanish SOCCERBET product featuring archive LALIGA footage on its own platform across Italian retail channels. The company added that operators will transfer to Highlight’s platform over the months that follow.
The supplier said the certification allows it to deliver its content via its own “zero-cost streaming technology” in Italy and gives it control over its product roadmap in what it called its most important market.
Steven Holmes, CEO, Highlight Games said: ‘This is a huge moment for Highlight as we bring our video-based technology stack to the Italian market and join a select few who are able to offer an officially ADM certified platform. Italy is where SOCCERBET has proven itself time and again and passing the ADM collaudo means we can now deliver that content on our own platform, with our zero-cost streaming solution, exactly as it was designed to be experienced.
‘Owning the technology end to end means we control our own roadmap, resulting in faster launches, smoother integrations for our operator partners and a richer experience for players. Our products consistently perform at the top of the market wherever they are live, and with our platform now officially certified in Italy, we have everything in place to build on that momentum.’
The post Highlight Games’ platform clears Italy’s ADM collaudo certification appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
The 10-week phased event runs Daily Heats through September 6, with raffles awarding more than $100,000 in $109 tickets each week.
PokerStars is allocating more than $800,000 worth of $109 Daily Heat (Phase 1) tickets through its “Ticket Machine” promotion ahead of the Sunday Million 20th Anniversary Finals (Phase 2) on Sunday, September 6.
The Sunday Million 20th Anniversary is being run as a 10-week phased tournament, with Daily Heats running now through September 6. Players who advance from a $109 Daily Heat carry their stack into the Finals, with PokerStars noting that only one stack may be carried through to Phase 2.
To enter the Ticket Machine, players must opt in to the “Ticket Machine” ICE Challenge and complete weekly poker challenges. Each completed challenge adds entries to a Saturday raffle, with PokerStars saying more than $100,000 in $109 Daily Heat tickets will be awarded each week. Players can complete each challenge up to four times, for a maximum of 24 raffle entries per week.
PokerStars said that, after the first two weeks of Daily Heats, 270 players from more than 40 countries have already qualified for the Finals, including 50 who qualified into Phase 1 via satellites. Brazil and Ukraine lead the qualifiers list with 33 players each, according to the operator.
The operator has set a $5 million guarantee for the Sunday Million 20th Anniversary. Additional qualification routes include satellites starting at $0.55, special edition Spin & Go’s from $0.75, and “Wildcard Wins”, described by PokerStars as a new leaderboard promotion running until July 19. PokerStars also said players redeeming a $530 Bronze Pass will receive “25% extra value in the bundle” for a limited time, including an additional $109 Sunday Million 20th Anniversary ticket and $23.50 in tournament tickets.
The post PokerStars puts $800,000 in Sunday Million Anniversary tickets into Ticket Machine appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Kickoff Roulette Ronaldinho launches with a Gold Number mechanic and English/Portuguese language support.
CreedRoomz has named former football star Ronaldinho as brand ambassador for its new live casino game show, Kickoff Roulette Ronaldinho. The supplier said the title is now available for integration by B2B partners.
The company positions the product as a roulette-led live game show built around a football theme, running from a virtual studio. According to CreedRoomz, the game includes a “Gold Number Mechanic” where randomized lucky numbers can add multipliers from x50 to x700.
When asked about the crossover between football and casino entertainment, Ronaldinho said: “The fact that football is a global passion also helps, so I believe everyone will like “Kickoff Roulette Ronaldinho” for that reason.. and for the innovation of everything that is happening.”
CreedRoomz said the game is available in English and Portuguese, framing Portuguese language support as relevant for operators targeting Brazil and other Portuguese-speaking audiences. Armen Mnaskanian, Head of Sales Department at Creedroomz, said: “Bringing Ronaldinho into the CreedRoomz family represents a massive leap forward for live casino entertainment. Football and iGaming both thrive on passion and excitement. By fusing Ronaldinho’s legendary star power with powerhouse monetization mechanics, we are giving our partners the ultimate competitive edge and a next-generation casino offering.”
The post CreedRoomz signs Ronaldinho to front new Kickoff Roulette live game show appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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