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Aston Villa Ends W88 Shirt Sponsorship
Aston Villa Football Club has announced that it will terminate its shirt sponsorship agreement with online betting platform W88 at the end of 2019-20 season.
According to the club, the W88 relationship, which was the third major partner of the club in three years after 32Red and Unibet, has come to “its natural end.”
A club spokesperson stated: “Aston Villa can confirm that the Principal Partnership with W88 will end following the completion of the 19/20 season.
“The online betting and gaming site’s deal saw them appear on the front of all first-team kits during the 2019/20 season and their partnership with Aston Villa will come to its natural end.
“The club would like to thank W88 for their support over the past 12 months.”
Aston Villa will continue to wear licenced W88 jerseys until the 2019/20 season officially ends due to both sides mutually agreeing to a short-term extension following the termination of the campaign’s global health pandemic.
Nicola Ibbetson, CCO of Aston Villa, described the relationship between the two companies as “a record-breaking commercial partnership for the club” as the side won promotion to the Premier League.
Cazoo has signed a multi-year contract with Aston Villa that will see the company’s logo on both the men’s and women’s sides of the club becoming featured on the play kits and training wear.
Ibbetson said, about the new partnership: “We are immensely proud to have partnered with one of the fastest growing businesses in the UK and Cazoo’s commitment to a partnership with Aston Villa provides both parties with an opportunity to work together for many years to come.
“Alongside several planned activations and fan engagement activities, all generations of Villa fans will be able to wear replica shirts that faithfully resemble those of their on-pitch heroes with the Cazoo branding appearing on all replica kit.”
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Spinomenal releases ‘Break the Piggy’ Bank title
Leading iGaming content provider Spinomenal has enhanced its impressive slot portfolio with the release of Break the Piggy Bank. The game is part of the Classics Series.
A vault stacked high with gold coins sets the scene for this fun slot game that is presented within a 5×3 frame. Sacks of gold coins, pigs, wads of cash and a dazzling diamond make up the medium symbols.
Three or more Golden Piggy Bank symbols will instantly launch the Free Spins mode. Here players can win 10 Free Spins with three Piggy Banks, 15 Free Spins with four, and cool 20 Free Spins with five. Find the Golden Hammer to break into the Piggy Bank and players will benefit from its power to substitute for all other symbols except for the scattered Free Spins symbol.
Spinomenal’s Instant Cash feature is in play too and will activate every time the reel spins and the Instant Cash symbol will randomly present four possible values that are collected in Free Spins. Instant Cash symbols are possible to save up during the round before they grow the Free Spins metre at the top of the reels.
Once four Wild symbols are secured, players will earn 10 additional free spins and on all future spins until the free spins finishes. It also means that the Small Instant Cash symbol (pays x2 or x5 of the total bet) turns into a Medium Instant Cash symbol which pays out x10 or x15 of the total bet.
Eight Wild symbols discovered means players will collect six further free spins on all future spins until the free spins end. The Medium Instant Cash symbols are transformed into Large Instant Cash symbols, which pays out x20 or x25 of the total bet.
After finding 12 Wilds symbols, players collect another four additional free spins and on all future spins until the free spins end. This then takes players to the final level where the Huge Instant Cash symbol is activated and pays either x50 or x2000 the total bet.
Spinomenal CO-CEO, Omer Henya commented: “Players will be lining up to take a spin on our latest game to join the classics series, Break the Piggy Bank. We’re on the money again with this one as the free games and Instant Cash mechanic promise a wealth of fun.”
The post Spinomenal releases ‘Break the Piggy’ Bank title appeared first on European Gaming Industry News.
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Relax Gaming celebrates its eighteenth Dream Drop Jackpot winner at Sportsbet.io
Relax Gaming, the iGaming aggregator and supplier of unique content, has seen its Dream Drop Mega Jackpot land for the eighteenth time, this time at Sportsbet.io.
The lucky player landed €2.9 million (€2,974,789.29) after placing a €4.64 bet on the popular Relax Gaming title, Midnight Marauders Dream Drop.
This monumental jackpot win comes just months after the seventeenth Mega Drop prize was awarded, meaning an impressive total of 17.1 million has now been paid out this calendar year to six lucky winners.
Released in July 2023, Midnight Marauder Dream Drop has continually entertained players with its memorable vault-robbing theme and high-quality gameplay.
Alongside the legendary Dream Drop Jackpot, players can potentially escape with bags of loot by way the game’s impressive Collect & Multiply and Free Spins features.
Martin Stålros, CEO of Relax Gaming, said: “It’s truly fantastic to see the year out in style by awarding yet another Mega Jackpot win. Whether or not this is the last Dream Drop jackpot we see in 2024, one thing is for sure, we’ve well and truly shaped the progressive jackpot landscape this year!”
Alex Haig, Director at Sportsbet.io, said: “Another day, another jackpot dropping on Sportsbet.io! We’re quickly gaining a reputation for jackpot wins, and this latest player is truly living the dream upon winning this incredible prize. With such a strong collection of jackpot titles such as Midnight Marauders Dream Drop, we hope we see another jackpot winner very soon!”
The post Relax Gaming celebrates its eighteenth Dream Drop Jackpot winner at Sportsbet.io appeared first on European Gaming Industry News.
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Hacksaw Gaming and Sky Forge New Partnership
Hacksaw Gaming is thrilled to announce its partnership with Sky Betting & Gaming, a leading brand in the UK and Ireland, and part of the prestigious Flutter UKI. After a year of careful planning and collaboration, the partnership is officially live, marking the beginning of an exciting new chapter for both companies.
Sky’s players now have access to some of Hacksaw Gaming’s most iconic titles, including Wanted Dead or a Wild, Chaos Crew 2, and Le Bandit. These games deliver Hacksaw’s signature blend of unique gameplay, inventive features, and quirky characters, ensuring an engaging experience for players. But this is just the start—plans are already underway to expand the portfolio further, with the potential for exclusive branded Dare2Win titles on the horizon.
Sky Betting & Gaming, one of the most recognised names in the UK and Ireland, is a brand synonymous with innovation, entertainment, and excellence. As part of Flutter UKI, Sky is united by a commitment to safety, entertainment, and delivering an unrivalled user experience.
Paired with Hacksaw Gaming’s mission to revolutionise gameplay and bring players something truly exceptional, the partnership is a perfect fit. Together, they are set to push boundaries and raise the bar in the online gaming industry.
Joseph Williams, Content Manager for Sky Betting & Gaming expressed his enthusiasm: “We’re elated about this new collaboration and can’t wait to see what the future holds. With a partner as innovative and renowned as Hacksaw Gaming, we’re confident our players will love the exciting variety these games bring to our platform.”
Marcus Cordes, CEO of Hacksaw Gaming, shared his excitement: “We’re incredibly proud to welcome Sky, an industry titan, to our growing roster of partners. Sky’s reputation for excellence speaks for itself, and we’re confident their players will embrace our cutting-edge content and distinctive style.”
This partnership represents the beginning of an exciting journey for both Hacksaw Gaming and Sky Betting & Gaming. With shared ambitions to innovate and captivate audiences, the possibilities are limitless.
As the saying goes, the Sky truly is the limit.
The post Hacksaw Gaming and Sky Forge New Partnership appeared first on European Gaming Industry News.
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