Press Releases
YGAM and GamCare go digital to deliver world class education programme despite Covid-19
Leading charities YGAM (The Young Gamers and Gamblers Education Trust) and GamCare have risen to the challenges caused by the Covid-19 pandemic by accelerating the digital transformation of their education resources and using virtual classrooms to raise awareness of gambling related harms. The two organisations, which were selected by the Betting and Gaming Council to deliver its £10 million funded national education programme, have succeeded in delivering over 20 classes reaching out to 350 individuals since April.
Explaining the challenges, Kev Clelland, Operations Director at YGAM, said: “The Covid-19 pandemic has dramatically changed both personal and work life. The charity sector in particular has faced profound challenges impacting both funding and how organisations are able to reach the people they have the responsibility to support.
“During lockdown the YGAM Practitioner Workshops have been presented as a blended digital offering which is proving hugely popular with both teachers and other professionals. Our education team has trained over 300 practitioners online, significantly more than the number we had planned to train face-to-face. Such has been the success that YGAM is now building up to deliver a minimum of five blended digital Practitioner Workshops a week.”
He continued: “We have added to our education team during lockdown and also written a raft of new resources, including full schemes from year 3 to year 11 as well as youth work specific materials. We have also formed groups to look at how we best approach our work in Wales and Northern Ireland.”
YGAM has also launched its new ‘Parent Hub’ website dedicated to providing an abundance of important resources and activities to support families and help build digital resilience. Through the summer, the ‘Parent Hub’ will be developed further courtesy of additional video content, podcasts, and social media campaigns. With university courses expected to be facilitated online in some form for the remainder of 2020, YGAM is focused on adapting its student resources ready for the upcoming first semester.
GamCare workshops for young people and CPD accredited training sessions for professionals have been moved online, with the result that attendance has doubled from April to May with new eLearning modules in development. A brand-new delivery team has been on-boarded in order to scale up the programme both online and face-to-face when it is safe to do so.
Downloadable factsheets are available for parents and teachers who would like to introduce the topic to young people via www.bigdeal.org.uk, GamCare’s dedicated website for young people, parents and teachers, and a new working group has been convened to ensure that the team can continue to reach young people despite reduced contact and social distancing, including via YouTube.
For more information on the Betting and Gaming Council’s Safer Gambling Commitments: https://bettingandgamingcouncil.com/safer-gambling/
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Media Troopers cites 2026 acquisition lift from NBA Finals and World Cup betting campaigns
Media Troopers reported stronger seasonal campaign performance during the NBA postseason and the FIFA World Cup, citing increases in traffic, player registrations, first-time depositors, and affiliate revenue.
The company said that so far in 2026 it has gained more than 100 thousand new depositing customers, a 60% increase compared to the previous year. Media Troopers also pointed to a January surge in bets it attributed mainly to Super Bowl-driven activity.
During the NBA Finals window (June 3 to June 13), Media Troopers said betting interest was concentrated across game winners, spreads, totals, player props, futures, and live betting. The company reported a 120% spike in betting activity compared with the previous year.
For the World Cup period (June 11 to July 19), Media Troopers said its campaigns reached a wider audience and that betting activity rose 80% compared with last year, when it said no tournament was taking place. The release also referenced tournament changes including 48 teams across 104 matches.
“Major sports moments create a powerful combination of fan attention, betting intent, and acquisition opportunity,” Media Troopers CEO Shmulik Segal said. “The NBA postseason and FIFA World Cup gave us two highly active campaign windows, and our early performance indicates that our localized, data-led approach helped operator partners capture meaningful demand.”
The post Media Troopers cites 2026 acquisition lift from NBA Finals and World Cup betting campaigns appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Evoplay
Evoplay launches ancient Egypt slot Flame of Ra
New 5×4 title features free spins triggered by scatters and a bonus buy option for 10, 20 or 30 spins.
Evoplay has launched Flame of Ra, a new ancient Egypt-themed online slot featuring scatter-triggered free spins and a bonus buy option.
The game is played on a 5×4 grid. Wild symbols substitute for all regular symbols, while landing three or more scatter symbols anywhere on the reels activates the free spins feature.
Evoplay said additional scatter symbols during the feature award extra free spins. Players can also use a bonus buy to access 10, 20 or 30 free spins instantly.
Ivan Kravchuk, CEO at Evoplay, said: “Ancient Egypt remains one of the most iconic themes in gaming, and with Flame of Ra we’ve created a title that captures its sense of mystery while delivering fast-paced, rewarding gameplay.
“The combination of colourful design, expanding free spins opportunities and bonus buy functionality gives players plenty of ways to enjoy the adventure, whether they’re chasing quick excitement or longer feature sessions.”
The post Evoplay launches ancient Egypt slot Flame of Ra appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Peter & Sons Enters Alberta with Full Game Portfolio
Innovative iGaming studio Peter & Sons has entered Alberta with its full game portfolio, marking another major step in the studio’s regulated North American expansion.
The launch brings Peter & Sons’ complete catalogue to one of Canada’s most closely watched iGaming markets, as Alberta continues to develop its regulated online gaming framework. Following the growth of Ontario’s regulated model, Alberta represents an important new chapter for suppliers looking to build long-term presence across Canada.
Alberta offers a strong opportunity for Peter & Sons, combining a clear regulatory direction with a growing appetite for high-quality digital casino content. Players in the province will gain access to the studio’s full portfolio, from visually distinctive slots and recognizable characters from games like Barbarossa: Dragon Empire, The Soapranos, Greedy Alice and many others.
Renowned for its creative direction and distinctive approach to game development, Peter & Sons continues to expand across regulated markets worldwide. The Alberta entry reflects the studio’s commitment to growing its North American footprint while bringing its complete catalogue to markets where originality, performance, and player engagement all matter.
Lauryn Duncan, Head of Sales at Peter & Sons, said: “Alberta is an exciting new market for Peter & Sons and an important step in our North American growth. Launching with our full portfolio gives us the chance to introduce the complete Peter & Sons experience from day one, from the art and characters to the mechanics and worlds that define our games. It is a market with strong potential, and we are proud to bring our games to players there.”
The post Peter & Sons Enters Alberta with Full Game Portfolio appeared first on Americas iGaming & Sports Betting News.
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