Evoplay
SlotCatalog and Evoplay Demonstrate How Data-Driven Design Creates More Engaging Slot Experiences
In 2025, SlotCatalog and Evoplay joined efforts to create Uncrossable Rush, using data and design side by side. Instead of relying on assumptions, the teams focused on how players actually interact with modern slot formats.
This collaboration links two roles that usually work separately. SlotCatalog is an online analytics platform that compiles and maintains structured data on slot games across the global market, while Evoplay focuses on producing casino content for operators in multiple regions. Working together allowed both sides to approach the project with a shared view of how players interact with familiar slot structures.
Why Data-Driven Design Matters in Today’s iGaming Market
The volume of new releases means players have little patience for complexity. When a slot communicates its rhythm early and keeps the action smooth, it becomes easier to understand and more comfortable to return to.
Saturated release cycles – New titles appear constantly, competing for lobby space.
Short attention spans – Players expect games to feel clear and responsive within seconds.
Volatility balance – Risk, pacing, and reward frequency must align with expectations.
Measurable engagement – Session length, replay rate, and feature use show what keeps players returning.
Uncrossable Rush follows this logic. It is an instant-format game inspired by CrossyRun mechanics, where players guide Eggwina across traffic lanes, collect multipliers, and decide when to cash out. Fast rounds, rising difficulty and repeatable patterns support quick, replayable sessions.
About the Collaboration
SlotCatalog operates as an analytics platform tracking slot mechanics, availability, and market activity across a large catalogue of games. Evoplay is an international studio producing slots and instant titles for online casino operators. The work on Uncrossable Rush marks SlotCatalog’s first co-development project and introduces external research directly into the design process.
From SlotCatalog’s analytical perspective, the goal was to build a game around proven engagement factors rather than novelty alone. Evoplay translated those insights into a fast, easy-to-read format designed for repeat play.
Uncrossable Rush key characteristics:
Format: Instant game
Core mechanic: CrossyRun-style lane crossing with multipliers and cash-out choice
Volatility: Adjustable risk as difficulty rises
RTP: ~96%
Target audience: Players who prefer short sessions and quick decisions
Mobile compatibility: Optimized for smartphones and tablets
Fedir Havlovskyi, CEO of SlotCatalog, noted: “At SlotCatalog, users come first. We look for partnerships that help create products people actually enjoy and understand. This collaboration reflects our focus on quality and our commitment to meeting player expectations.”
With more games entering the market, studios face pressure to keep releases both familiar and relevant. The collaboration between SlotCatalog and Evoplay suggests a practical direction forward, where research becomes part of the groundwork rather than a tool used only after launch.
Uncrossable Rush reflects that mindset. The project shows how established formats can be refined through informed planning, resulting in an experience that feels deliberate, accessible and suited to today’s players.
The post SlotCatalog and Evoplay Demonstrate How Data-Driven Design Creates More Engaging Slot Experiences appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Diana Larina CMO at Evoplay
Evoplay promotes Diana Larina to Chief Marketing Officer
Evoplay has promoted Diana Larina to Chief Marketing Officer, expanding its senior leadership team.
Larina joined Evoplay in 2022 as Head of B2B Marketing. She was promoted to Head of Growth Marketing in 2023 and appointed Head of Marketing in November 2024.
Evoplay said Larina has led marketing initiatives spanning brand, performance and partner-focused campaigns, and contributed to a shift towards a more B2C-focused approach aimed at strengthening player engagement.
Diana Larina, CMO at Evoplay, said: “I’m incredibly proud of what the marketing team has achieved at Evoplay and I’m excited about what comes next. This promotion is a reflection of the hard work of everyone around me, and I look forward to continuing to push boundaries, build the brand and drive growth as we expand our presence across global markets.”
Ivan Kravchuk, CEO at Evoplay, added: “From the moment Diana joined us, she demonstrated exceptional drive, leadership and ambition. Her journey through the company is a testament to both her talent and dedication, and this promotion to CMO is incredibly well deserved. Diana has consistently delivered impactful results while inspiring those around her, and I’m confident she will continue to play a key role in shaping Evoplay’s future.”
The post Evoplay promotes Diana Larina to Chief Marketing Officer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Weekend Reels | Week 19: Slot Drops & Trends
Here are this weeks latest slots releases compiled by Eastern European Gaming
BGaming has released Clash of Gods: Anubis vs Hades, a new 5×5 slot developed in partnership with Golden Goat Gaming. The title pits Anubis against Hades and centres on a dueling multiplier mechanic.

Amusnet has released Golden Tiger 1000, a visually striking title that blends joyful gameplay with high win potential, set against a breathtaking cherry blossom mountain village in full bloom. The game invites players into a lively Asian-inspired world where every spin feels like a celebration of fortune, movement and surprise.

Hölle Games has released its latest video slot Himmel & Hölle. This 3×3 title positions an Angel on one side, and a Demon on the other with a tight 5 paylines for that medium-high volatility. A couple of nifty features are included too: players can win Respins with the Expanding Wilds feature.

Million Games has released Coco Rush, a feature-driven video slot combining Cash Collect mechanics, RushReel bonuses and fixed jackpot functionality. Developed in collaboration with Million Stars partner studio Yugo Workshop, Coco Rush introduces a vibrant island theme centred around the Golden Mask, a character that reflects the game’s dynamic and unpredictable gameplay.

Pragmatic Play has opened the doors to the sorcerer’s showroom in Mr Null’s Wicked Wares, where a catalogue of mystery symbols and multipliers conjure up 5,000x win potential. The magical Mr Null watches over the grid in this 3-4-4-4-3 slot, where mystery symbols on reels 2-4 transform into random paying symbols, carrying 2x-10x multipliers.

Play’n GO has released its latest online slot, Wrappin’ Gold, where a newly roused mummy pursues stolen treasures from the tomb to the heavens. Rudely awakened from centuries of silence, the long-lost mummy of the greedy Pharaoh Khufu discovers his precious gems have been taken by Queen Cleo and her pillaging minions.

R. Franco Digital has launched Squad Royale, a new 6×5 medium volatility slot that combines cascading reels with a survival-themed bonus structure. The Spanish iGaming supplier said the title is set in a competitive arena and uses a grid-based format where wins trigger cascades and bonus features progress toward a grand prize.

Spinomenal has released a new slot title, 3 Magical Genies, expanding its content portfolio with an Arabian-themed game built around a Hold & Hit-style Bonus Game. The supplier said the game’s Wild symbol substitutes for all symbols except the Bonus, Boost, Collect, Multi and Jackpot symbols, with five Wilds on a winning line paying x10 the bet.

Evoplay has launched Ultra Reels Fruteria, a new fruit-themed slot set in a market-style environment. The game uses familiar fruit symbols and wilds, with Bonus icons appearing on reels one and three carrying random values alongside fixed jackpots labelled Grand, Major, Minor and Mini.

Gaming Corps debuted its newest slot, 4 Gym Pigs: Porky Power, on May 7, presenting an energetic new title that replaces treasure-seeking with workout accomplishments, larger-than-life characters, and fitness-inspired excitement in the summer warmth.

Games Global has released Candy Combo 2 Power Combo
, developed with exclusive studio partner Slingshot Studios. The 5×3, 20-payline game is set in a pastel candy theme and uses five “candy jar” characters above the reels to collect matching symbols and trigger Link&Win
modifiers.

ELA Games has released Spirit of Savanna, a new online slot that introduces a player-choice bonus mechanic alongside Hold and Win, Free Spins, and three jackpot tiers. Spirit of Savanna runs on a 5×3 reel grid with 10 paylines and is rated volatility 4 out of 5, according to the supplier. RTP is listed across two ranges: 93.98-94.16% and 96.01-96.12%.

Aviatrix has launched its third game, Aviatrix Fruits, as the iGaming Metaverse keeps expanding its increasing collection of interconnected titles. The 5×3 slot featuring 10 fixed paylines presents a well-known structure that is augmented by the mechanics of Aviatrix’s iGaming Metaverse ecosystem.

Booming Games has launched Berserkin’ Buffalo Power Hit, a new buffalo-themed slot that adds the supplier’s Power Hit mechanic to its Buffalo Series. The game uses a 6×4 grid with 4,096 ways to win and a stated maximum win potential of 5,000x. Booming Games said the title is set on a buffalo backdrop and is built around the Power Hit feature.

The post Weekend Reels | Week 19: Slot Drops & Trends appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Evoplay
Evoplay launches Ultra Reels Fruteria slot
Evoplay has launched Ultra Reels Fruteria, a new fruit-themed slot set in a market-style environment.
The game uses familiar fruit symbols and wilds, with Bonus icons appearing on reels one and three carrying random values alongside fixed jackpots labelled Grand, Major, Minor and Mini.
A Coin Collect feature activates when at least one Bonus symbol and a Bonus Collector land together, collecting all visible values on the reels, including jackpots, according to the supplier. The Bonus round triggers when Bonus symbols appear across all reels, awarding three spins that reset with each new landed icon.
Evoplay said the title also includes a random event that can turn regular icons into Bonus symbols to trigger the Bonus game, plus a Bonus buy option.
Ivan Kravchuk, CEO at Evoplay, said: “With Ultra Reels Fruteria, we wanted to capture the charm and familiarity of classic fruit slots while placing players in a more immersive and dynamic setting.
“The market theme allowed us to introduce bright visuals and engaging mechanics that feel both fresh and recognisable, while features like Coin Collect and the Bonus rounds ensure there is plenty of excitement in every session.”
The post Evoplay launches Ultra Reels Fruteria slot appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
AGCO6 days agoAGCO Takes Enforcement Action Against Two Companies for Allowing Their Games on Unregulated Gaming Websites
-
Apple5 days agoIBJR hails App Store approval as a milestone in the fight against illegal betting in Brazil
-
AB Trav och Galopp6 days agoRichard Woodbridge Elected to ATG Board of Directors
-
Caleta Gaming6 days agoCaleta Gaming launches Cluster Cup high-volatility football-themed slot
-
apuestas deportivas5 days ago¿Por qué Pix es central en la lucha contra el mercado ilegal de apuestas?
-
Brazil5 days agoEsportes da Sorte campaign celebrates fans’ resilience in support of Brazil
-
game release6 days agoSpinomenal adds Desperado Drifter Hold & Hit 3×3 to slot portfolio
-
Africa5 days agoBroadway Platform Partners with Ghanaian Operator Afrinova



