The halfway point of the TIME TO WIN affiliate tournament, organized by Boomerang Partners, is approaching. Until March 31st, participating teams can complete five types of tasks and accumulate points to gain access to five draws for valuable prizes. The company is offering unique experiences and rewards, thanks to its status as an Official Regional Partner of AC Milan: ranging from a trip to Milan for a top-tier Serie A match against FC Juventus to an exclusive visit to Milanello powered by Clivet, AC Milan’s training ground.

The perfect time to join the TIME TO WIN tournament

Affiliate teams that haven’t yet joined the TIME TO WIN tournament can do so at any time. And right now is the perfect moment to jump in – the March sports calendar is packed with top-tier tournaments. Sports-focused affiliates can leverage this by tackling the task of driving new sports users for brands in Boomerang Partners’ client portfolio. The more points they earn, the higher their chances of qualifying for the prize draws. These prizes include exclusive TIME TO WIN merch packs, official AC Milan jerseys signed by players, a trip to the AC Milan v Cagliari home match, a trip to the AC Milan v Juventus home match complete with exclusive behind-the-scenes access, and an exclusive trip to AC Milan’s legendary Milanello powered by Clivet training base.

Here are just a few examples of promising tournaments for participants in the TIME TO WIN competition:

• March 10-12 and 17-19: UEFA Champions League Round of 16 matches
• March 12-13 and 19-20: UEFA Europa League and Conference League Round of 16 matches
• March 25: The MLB season kicks off with San Francisco Giants v New York Yankees at Oracle Park, the world’s premier baseball league
• March 15-29: The Miami Open, one of tennis’s elite events, takes place
• The NHL and NBA regular seasons are approaching their decisive phases – by the end of March, the playoff picture for many teams should become clearer.

Given that March is packed with sports tournaments, affiliate teams can avoid traffic drops by effectively switching their audience from one competition to another. To do this, they need to encourage migration, for example, from football to tennis by highlighting major tournaments, daily express bets, and simple markets. Successfully managing this helps affiliates reduce churn and retain traffic across sports.

Timing is key during a busy sports season. Therefore, preparation and attention to detail are essential for affiliates. Affiliates can benefit from using performance dashboards to track campaigns by geographical region, device, and traffic type, maintain a content calendar for Pre-, Live-, and Post-event pushes, and regularly review conversion and traffic data to refine audience targeting and offer selection. Interested affiliate teams (especially TIME TO WIN tournament participants) can find more useful tips in the Calendar.

Darina Sharban, Affiliate Team Lead at Boomerang Partners: “We expected a strong start to the tournament, but the level of participant activity has still impressed us. We’re seeing interest across all five task types and are confident the competition for the prizes will be fierce. It’s great that we can offer our affiliate partners such unique prizes, like the trip to Milanello. Good luck to everyone!”

Only ___ days remain until the end of the tournament – it concludes on March 31st. Every day, the participants are racking up more points. Now is the time to make your move.

About Boomerang

Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. Boomerang Partners is an Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards – a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Partners of the Agency launched six new products in 2024-2025, contributing to a nearly 1.5-fold increase in product users.

The agency’s client portfolio contains 10+ brands offering affiliate and entertainment services across 40+ markets in compliance with local regulations. These products provide personalized bonuses and 24/7 multilingual support.

The post March sports calendar 2026: use Boomerang Partners’ schedule to win in the TIME TO WIN tournament appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

The exclusive TIME TO WIN affiliate tournament, organised by Boomerang Partners – an Official Regional Partner of AC Milan – is gaining momentum, with dozens of affiliate teams from across the globe already competing for valuable prizes and once-in-a-lifetime AC Milan experiences.

The Clock Is Ticking

With the tournament closing on March 31, 2026, every day counts. Affiliates who delay risk losing ground to competitors, as points accumulate quickly and unique experiences, including a behind-the-scenes visit to AC Milan’s Milanello Sports Centre powered by Clivet, will not be available after this activation. The call to action is clear: act now, complete tasks, and accumulate points to qualify for prize draws featuring a range of AC Milan-related rewards.

How Affiliates Earn Points

Participants in the TIME TO WIN tournament complete structured tasks across five key segments. Each task earns a fixed number of points:

• Generate new sports users for Boomerang’s client portfolio (10 points per qualified action)

• Complete the survey (25 points)

• Contribute expert commentary (30 points)

• Showcase creativity via a dedicated social media challenge (25 points)

• Leave a review on a selected platform (20 points)

As affiliates reach specific point thresholds, they unlock entry to one of five prize draws. Higher scores give access to more draws, creating a competitive and rewarding environment for active participants.

Exclusive AC Milan Experiences Await

The tournament’s prize structure is designed to reward top-performing affiliates with increasingly prestigious AC Milan experiences:

• 150 points – Entry to the TIME TO WIN Merch Pack draw (3 sets of 5 kits each)

• 250 points – Entry to the draw for official AC Milan jerseys signed by players (3 sets of 5 jerseys each)

• 350 points – Entry to the draw for a trip for five to attend AC Milan vs Cagliari

• 550 points – Entry to the draw for a trip for five to attend AC Milan vs Juventus, including behind-the-scenes access, pre-match tunnel experience, and pitchside viewing of team warm-ups

• 750 points – The ultimate tier, granting entry to the draw for a trip to AC Milan’s legendary Milanello Sports Centre powered by Clivet. Two prizes are available for five guests each, offering exclusive behind-the-scenes access, a tour of the facilities, and the opportunity to witness the Men’s First Team training in action – a truly rare and unforgettable experience.

Affiliates Share Their Experience

Participants are actively sharing their enthusiasm. Sports influencer Firo Orakel said:
“Being part of the TIME TO WIN tournament truly means a lot to me, and I’m grateful for the opportunity to participate. The prizes are a strong motivator, and I love being able to share them with my community. I promote the campaign on my Discord server and during my streams to keep momentum going.”

The Rossoneri Hub – Central Platform for Engagement

All tournament activities are coordinated through the Rossoneri Hub, Boomerang Partners’ central platform for AC Milan-related activations. This hub serves as a one-stop destination for affiliates, providing updates, guidance, and resources to maximise performance and engagement.

Strategically Timed During the Peak Sports Season

The tournament’s timing in February–March 2026 is deliberate, coinciding with a peak moment in the football season, including the UEFA Champions League knockout rounds. Boomerang Partners supports affiliates with a detailed guide offering market insights, expected player activity shifts, practical tips, and data-driven strategies to navigate these high-stakes periods effectively. TIME TO WIN is built for moments like this, when the competitive landscape is at its peak.

About Boomerang Partners

Boomerang Partners is a rapidly growing global marketing agency delivering a wide array of services. As an Official Regional Partner of AC Milan, the agency is uniquely positioned to create sports-focused activations that combine strategy, technology, and engagement. In 2024, it launched the Golden Boomerang Awards, a global tournament for affiliate teams, which saw over 400 teams participate in its 2025 second season.

The agency manages 10+ brands across 40+ regulated markets, offering affiliate and entertainment services with personalized bonuses and 24/7 multilingual support. Between 2024–2025, new product launches from partner brands contributed to a nearly 1.5× increase in product users, highlighting Boomerang’s ability to deliver measurable growth through data-driven affiliate campaigns.

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