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GAMIVO and Wargaming launched another great event for players
The Polish company GAMIVO is constantly improving its platform while coming up with more and more original promotions for its users. This time, gift cards worth 10 euros and additional bonuses in the game World of Warships are waiting for players. The promotion is aimed at novice World of Warship fans because in order to receive the prize, you need to create a new account and win 10 random battles in the game.
GAMIVO has achieved numerous highly successful collaborative promotions with major brands including Coca-Cola, PayPal, Żabka, and the aforementioned Wargaming. The fruitful outcomes from these three partnerships have prompted the companies to prepare for another joint venture, building upon their past triumphs.
The new action organized by GAMIVO and Wargaming launched on July 24 and will run until August 31, 2023. It is aimed at players from across the European Union who have not yet had the opportunity to play World of Warships. The prizes include a €10 gift card for shopping at GAMIVO and additional bonuses in the game itself. To win these, you need to achieve your first 10 victories in random battles, unlocking the “Amateur” achievement.
Last year, GAMIVO, alongside brands such as Hewlett-Packard, Cooler Master, Displate, Windscribe, and Discord Nitro, was a partner in a treasure hunt organized by Wargaming. At the time, the most successful players could also win a gift card for purchases on the GAMIVO platform. The treasure hunt turned out to be very popular with gamers.
The joint promotional activities are very stimulating for the further growth of the GAMIVO platform. The company has already made it possible to buy games with points from the Coca-Cola app (in Croatia and Slovenia) and regularly cooperates with Żabka on a similar basis. The company’s list of partners also includes game developers. In addition to the aforementioned Wargaming, this segment is represented by Plarium, for example.
“Developers of games or gaming hardware are, of course, natural partners for us. They know the market and its needs well, which makes it easier for us to cooperate with them. This is why our collaboration with Wargaming thrives, as we persistently discover innovative methods to provide players with exciting promotions. However, we try to think outside the box and look for partnerships outside the gaming industry, such as Coca-Cola, Żabka, or PayPal”, explains Paweł Zemka, CRO of GAMIVO.
GAMIVO already has 5 million registered users, most of whom are from Europe and North America. Thanks to the high quality of service and continuous development, the number of people using the platform is growing steadily. The company has had a financially excellent, record year and continues to strive for further growth. Revenues totaled more than PLN 44.2 million in 2022, an increase of 11 percent year-on-year. GMV indicator (turnover) also increased, amounting to PLN 232 million, up 15 percent year-on-year. Most notable, however, is the net profit of nearly PLN 7.1 million, up 115 percent year-on-year.
As summer reaches its peak, so do the opportunities for operators partnering with Spinmatic. The premium Slot developer has launched two new exclusive offers as part of its ongoing Rock the Month campaign – a high-impact promotional series featuring targeted incentives, exclusive discounts and seasonal themes designed to support long-term operator growth.
After a strong debut in July with Fruit Fiesta and Summer Splash, Rock the Month has quickly become a key initiative for many partners, offering unique commercial advantages each month, exclusively to Spinmatic clients.
For August, the provider turns up the heat with two new offers: Summer Crash and Freespin Hype. Both are available to apply for until July 25 and designed to help operators during the summer’s most critical weeks.
This August’s promotions offer Spinmatic’s partners the chance to unlock up to 60% off in Revenue Share, depending on the offer selected. Full activation details – including game selection and placement requirements – are reserved exclusively for Spinmatic’s operator network.
“Our goal with Rock the Month is to bring consistent value to our partners,” said Norbert Mathies, Managing Director at Spinmatic. “We know operators are constantly under pressure to keep players engaged, so with our monthly promotions, we aim to offer something that’s genuinely useful. With two offers available each month, operators can choose the one that best fits their market. At the same time, we’re helping them get more out of their campaigns and explore new games with reduced risk.”
Spinmatic encourages operators and industry stakeholders to stay tuned, as new Rock the Month promotions will continue to be rolled out monthly. For those looking for innovative ways to increase player loyalty and revenue, now is the perfect time to get involved.
The post “Rock the Month”: Spinmatic’s monthly promos to power operator growth appeared first on European Gaming Industry News.
Hasbro, a leading games, IP, and toy company, announced a new slate of multi-year licensing partnerships aimed at transforming and expanding its most popular brands across the casino category. After a comprehensive review and market evaluation, Hasbro has selected Aristocrat Technologies, Evolution, Galaxy Gaming, and Bally’s as its newest partners in casino licensing. The new partners join existing licensee Sciplay.
The announcement underscores Hasbro’s “Playing to Win” strategy, revealed in February 2025, which focuses on innovation, partnerships, and bringing beloved brands to life across more formats than ever.
“We’re all about play—and that means meeting our fans wherever they are, from the game table to the casino floor. These visionary new partners have the expertise and imagination to reimagine our brands in bold, exciting ways for adult audiences,” said Claire Hunter Gregson, Director of Gaming Relationships.
Hasbro has a nearly 30-year history of licensing its age-appropriate IP to the gambling sector. With this new lineup of partners, the company is expanding access to entertainment experiences that reimagine its brands for a growing base of adult fans and gamers.
Following is the list of partners:
• Aristocrat Technologies – B2B manufacturer land-based slot machines (MONOPOLY)
• Evolution – B2B developer for online slots and live casino (MONOPOLY, Hasbro Games)
• Galaxy Gaming – B2B developer and manufacturer for casino table games (MONOPOLY, YAHTZEE, BATTLESHIP)
• Bally’s – B2C Online casino operator (MONOPOLY)
With new titles launching in January 2026, adult fans will see some of Hasbro’s beloved brands integrated into new and existing casino formats, including land-based gaming slots, online gaming slots, casino table games, and online casinos.
The post Hasbro Strikes New Multi-Year Casino Licensing Partnerships appeared first on Gaming and Gambling Industry in the Americas.
Apollo
Apollo Funds Complete Acquisitions of International Game Technology’s Gaming & Digital Business and Everi; Combined Enterprise to Operate as IGT
Apollo announced the completion of the previously announced acquisitions of International Game Technology PLC’s (doing business as Brightstar Lottery) Gaming & Digital Business and Everi Holdings Inc. (Everi) by a holding company owned by funds managed by Apollo affiliates (the Apollo Funds). The all-cash transaction, valued at approximately $6.3 billion, brings together complementary businesses to form a privately held global leader in gaming, digital and financial technology solutions.
The two companies will be integrated into a combined enterprise in the coming months. Headquartered in Las Vegas, the combined enterprise will operate under the IGT name, while retaining the Everi brand in select markets and product lines. IGT will be organized into three business units: Gaming, Digital, and FinTech, creating a customer-first enterprise supported by a people-first culture that values talent, collaboration, and innovation.
“This is a defining moment for our industry. By uniting two leading organizations, we are building an enterprise with the scale, talent and technology to lead the future of gaming. With Apollo’s support, we are very well-positioned to deliver exceptional content across land-based and digital experiences, along with integrated financial solutions and casino management that enhance the player journey and drive value for our customers. I’m honored to be part of this exciting chapter and to help shape the future of IGT,” said Nick Khin, Interim CEO of IGT.
As previously announced, Hector Fernandez is expected to assume the role of CEO of IGT in the fourth quarter of 2025, following the expiration of a customary non-compete period. Until then, Mr. Khin will lead the organization and transition into the role of CEO of IGT’s Gaming business unit upon Mr. Fernandez’s arrival.
“Bringing together highly complementary businesses creates a more competitive, agile and well-capitalized platform built for long-term growth. We are confident that IGT is well positioned to deliver differentiated content and capabilities that better serve customers across the globe. We look forward to working closely with Hector, Nick and the rest of the talented IGT team to lead the industry forward,” said Daniel Cohen, Partner at Apollo.
The post Apollo Funds Complete Acquisitions of International Game Technology’s Gaming & Digital Business and Everi; Combined Enterprise to Operate as IGT appeared first on Gaming and Gambling Industry in the Americas.
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