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Genius Sports Strikes ‘Watch & Bet’ Partnerships for NFL Video Streams in Canada with Three Approved Sportsbooks

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  • Bet365, Bet99 and Rivalry granted rights to distribute low latency video feeds for NFL games to customers in Canada
  • Genius Sports is the exclusive distributor of official NFL data and live video streams to sportsbooks

The National Football League (“NFL”) and Genius Sports Limited  announced new licensing agreements with three sportsbooks to distribute live video streams of NFL matches to their customers in Canada.

Bet365, Bet99 and Rivalry have all been granted the rights to provide their customers in Canada with low latency video streams of all regular and post-season matches on the NFL through Genius Sports’ fully integrated Watch & Bet solution. Genius Sports will utilize its machine learning and live streaming technologies to power video experiences for millions of sportsbook customers in Canada, including engaging new ways to track bets and follow the live action.

The NFL appointed Genius Sports in April 2021 as its exclusive distributor of real-time official play-by-play statistics, proprietary Next Gen Stats (NGS) data, and the League’s official sports betting data feed to media companies and sportsbooks in regulated international markets. This partnership included the rights for Genius Sports to distribute low latency video feeds to sportsbooks in key international markets, which now includes Canada.

Each of the three licensees will combine low latency video feeds with the league’s official data and access to exclusive data-driven advertising inventory, to provide their Canadian customers with the highest quality NFL betting experiences.

“We are delighted that the NFL has broadened its partnership with Genius Sports to become the exclusive provider of official data and live streaming content for sportsbooks across Canada,” said Mark Locke, CEO of Genius Sports. “We connect the global sports ecosystem through cutting-edge data technology, and our official solutions will help Bet365, Bet99 and Rivalry to thrive in the newly legalized Canadian market.”

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Amusnet Expands Latin American Presence Through Strategic Partnership with bet365 in Peru

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Amusnet proudly announces its partnership with bet365 in Peru. This collaboration supports the provider’s broader expansion strategy, reinforcing its commitment to growth within key emerging markets. Both companies are set to capitalize on the increasing demand for high-quality, engaging gaming content across Latin America.

“Partnering with bet365 in Peru represents a significant step in our journey to expand across emerging regions in Latin America. By aligning our strengths with such a respected operator in the industry, we are positioned to solidify our commitment to offering dynamic and engaging solutions that cater to the region’s demands,” said Nikola Georgiev, Senior Sales Manager at Amusnet.

A bet365 spokesperson said:  “We are proud to extend our partnership with Amusnet into the Peruvian market. Their combination of slots, perfectly fit bet365’s Games product and they will be a welcome addition for our Peruvian customers.”

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Inspired Entertainment Goes Live with bet365 in Mexico with Exclusive Game Launch

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Inspired Entertainment, Inc., a leading provider of B2B gaming content, systems, and solutions, is excited to announce its supply arrangements with its long-time partner, the leading online gambling operator bet365 are expanding into Mexico. This collaboration will allow bet365’s Mexican customers to enjoy the worldwide exclusive debut of the slot game Sticky Stacked Fire 7s.

The Sticky Stacked Fire 7s game will serve as a hallmark of bet365’s operations in Mexico, always striving to offer customers the best range of content possible. In addition to this marquee title, Inspired is set to go live with a portfolio of 50 games upon launch, reinforcing its commitment to delivering innovative and engaging gaming experiences.

With this expansion into Mexico, Inspired continues to solidify its presence in partnership with bet365, where it is already live in eleven bet365 markets.

“Today marks a significant milestone for Inspired as we deepen our partnership with bet365. We are thrilled to bring the Sticky Stacked Fire 7s game to players in Mexico, along with an impressive lineup of 50 games at launch,” said Brooks Pierce, President and CEO of Inspired. “We remain committed to providing exceptional gaming experiences, and we believe this expansion will resonate well with players in the region.”

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“We are thrilled to extend our partnership with Inspired into Mexico,” said the spokesperson at bet365. “The exclusive launch of the Sticky Staked Fire 7s game underscores our commitment to delivering unique and thrilling gaming experiences for our players. We are confident that Inspired’s games will resonate with our Mexican audience just as they have in other markets.”

As the gaming landscape continues to evolve, Inspired and bet365 are poised to deliver cutting-edge gaming solutions that cater to the growing demand for online entertainment in Mexico.

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Playtech and bet365 Expand Partnership to Pennsylvania

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Playtech announced the expansion of its longstanding partnership with bet365 into Pennsylvania. This marks the second US market where Playtech and bet365 will collaborate, following the success in New Jersey.

bet365, a valued partner of Playtech, has worked with Playtech to create innovative solutions, dedicated environments, and bespoke games across various markets and as part of this expansion, bet365 will be taking Playtech’s extensive content offering in Pennsylvania, providing players with an unparalleled gaming experience. This launch follows the recent delivery of a bespoke game in Spain, Super Spin Roulette, showcasing both Playtech and bet365’s commitment to delivering unique and interesting content.

A bet365 spokesperson said: “We are thrilled to expand our partnership with Playtech into Pennsylvania. Our collaboration has consistently delivered innovative and exciting gaming experiences for our players. We look forward to developing upon our already solid partnership as we continue to grow our offering and achieve new milestones together in the US market.”

Kevin Kilminster, Chief Product Innovation Officer at Playtech Live, said: “We are excited to extend this partnership into another US state, continuing to support bet365 with solutions to support their strategic objective by creating new and engaging content for their customers. Together, we have developed many innovative solutions, dedicated environments and bespoke games across many markets, and we look forward to further strengthening our successful partnership with this world-class operator.”

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