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Compliance Updates

BETER Live secures prestigious Malta licence

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Leading provider of engaging and entertaining live casino content gets the green light to partner with operators in all jurisdictions covered by the MGA

BETER Live, the live dealer division of gambling content and solutions provider, BETER, has secured a prestigious Malta Gaming Authority (MGA) licence, allowing it to launch its suite of next-gen live casino games with operators in markets around the world.

BETER Live is on a mission to deliver new live dealer experiences across its suite of games, which includes Blackjack, Gravity Blackjack, Speed Blackjack, Roulette, French Roulette, Auto Roulette, Baccarat, Andar Bahar, Bet on Teen Pati and Sic Bo.

The developer has taken an entertainment-first approach to each title and combined this with a high-tech studio environment consisting of HD cameras, powerful microphones and state-of-the-art broadcast technology to deliver a superior player experience.

The company is run by a team of industry veterans with experience at tier one companies such as Playtech and Entain. This has enabled BETER Live to develop its proposition and offer even more value to operators via powerful BI analytics tools, a personalised UI and multi-currency payments.

BETER Live also promises zero downtime, multi-language support, responsible gambling features and a rapid integration time of less than two weeks.

Securing a Malta licence is a major moment for the studio, which has also been certified by BBM, and its ambitions to become the leading provider of live casino content in regulated markets.

BETER has quickly become the industry’s leading provider of high-velocity, fast-paced betting products designed specifically to tap into the psyche of the next generation of players and deliver the thrilling experiences they are seeking.

The company’s verticals span BETER Esports, BETER Sports, BETER Gaming and BETER Live.

Anna Vikmane, Director at BETER Live, said: “Malta is one of the most established and respected gambling jurisdictions in the world so securing a prestigious MGA licence is a milestone moment for BETER Live.

“This enables us to partner with more operators in more global markets than ever before, ensuring that players across the world can access our thrilling and entertaining live dealer content, which also includes never seen before features.

“This is what makes BETER Live a leading content provider and what sets us aside from others in the market.”

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Compliance Updates

KSA Files Over 4600 Reports Targeting Illegal Gambling Ads on Meta Platforms

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In April, the Dutch Gaming Authority (KSA) has filed over 4600 reports with Meta regarding illegal advertisements. Combating illegal gambling offerings is one of the KSA’s priorities. Special attention is paid by the KSA to the marketing practices of the gambling companies, which frequently advertise on social media such as Facebook and Instagram. Therefore, the KSA monitors the volume of illegal advertisements.

Illegal practices

Illegal gambling providers place many advertisements on social media. In doing so, they use names and logos of well-known Dutch athletes and major brands to enhance their credibility. It is often difficult for consumers to determine whether a gambling provider holds a license. To protect consumers, the KSA therefore makes a strong effort to combat online advertising by illegal providers. The KSA does this, among other measures, by filing reports with major media companies more frequently.

Cooperation in alliance

To tackle illegal providers on social media, the KSA works closely with various companies and organisations. During a recent meeting of the alliance, current knowledge, trends and insights were shared. Advertising on social media was a key topic, as these platforms reach a large number of people.

The working group also discussed how companies can protect their trademarks and held a brainstorming session on what else is needed to tackle illegal providers on social media. The KSA will use the outcomes of the meeting in the coming period to take even better action.

Frustrating infrastructure

In the Netherlands, online gambling is only permitted with licensed providers. The KSA’s approach to illegal offerings ranges from imposing fines to disrupting the infrastructure used by illegal providers. The online world, and social media in particular, plays a major role within this infrastructure.

The post KSA Files Over 4600 Reports Targeting Illegal Gambling Ads on Meta Platforms appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Alberta

Gaming Corps wins conditional Alberta iGaming supplier licence

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Gaming Corps has secured a conditional iGaming supplier licence from the Alberta Gaming, Liquor & Cannabis (AGLC), clearing the company to manufacture and supply gaming software in the province ahead of Alberta’s regulated market launch on 13 July 2026.

The licence was granted through Gaming Corps’ subsidiary, Gaming Corps Malta Ltd. The company said the approval positions it to enter Alberta’s regulated iGaming market from day one.

Alex Lorimer, COO at Gaming Corps said: “Securing our Alberta licence marks another important step in Gaming Corps’ regulated market expansion strategy. Canada continues to represent a key growth region for us, and we’re excited to bring our expanding portfolio of games and unique mechanics to operators and players in Alberta.”

Alberta is set to become Canada’s second regulated open iGaming market after Ontario, with the AGLC overseeing licensing and compliance requirements for operators and suppliers.

The post Gaming Corps wins conditional Alberta iGaming supplier licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Brazil

IBJR: Crackdown on Illegal Betting Critical to Success of Desenrola 2.0

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The Brazilian Institute for Responsible Gaming (IBJR) has warned that the effectiveness of the financial protection measures included in Desenrola 2.0 fundamentally depends on a strict crackdown on the illegal betting market.

In 2025, bets placed on licensed platforms accounted for only 0.46% of household consumption in the country — an extremely small share of the average Brazilian family budget — according to data from a study conducted by LCA Consultoria. This reinforces that the main driver of household indebtedness in Brazil continues to be the high cost of credit.

The IBJR emphasized that restricting access to the regulated sector may encourage users to migrate to illegal platforms, which already handle around R$40 billion per year and operate without any oversight or consumer protection mechanisms.

Combating the illegal market is the most urgent step to prevent unlicensed operators — often linked to organized crime — from taking advantage of restriction windows to attract vulnerable consumers. This concern is heightened by the proximity of the FIFA World Cup, a period that naturally increases the volume of sports betting activity, as well as by the potential loss of R$10.8 billion in tax revenue if consumption shifts to the underground market.

IBJR reiterates that real consumer protection and the integrity of Desenrola 2.0 depend on coordinated action between the government and the private sector. The organization advocates for public policies that combine financial education, the strengthening of responsible gaming practices, and a strategic offensive against illegal websites, ensuring that entertainment takes place exclusively within a safe, transparent, and properly regulated ecosystem.

The post IBJR: Crackdown on Illegal Betting Critical to Success of Desenrola 2.0 appeared first on Americas iGaming & Sports Betting News.

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