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7777 gaming goes live in Serbia with Rizk Casino, part of the Betsson Group
7777 gaming proudly announces the launch of its innovative portfolio of online casino games in Rizk Casino, a prominent brand under the Betsson Group, now available in Serbia. This strategic move marks a new chapter for both companies, as more than 100 exclusive 7777 gaming titles are now live for Serbian players through Rizk.
This rollout is a major milestone in 7777 gaming’s expansion across the Balkan region, further strengthening its presence and underlining Serbia’s importance as a key market for the company’s B2B growth strategy.
Players at Rizk Casino in Serbia can now enjoy a thrilling selection of 7777 gaming’s top-performing games, including fan favorites like Cash 100 Bucks, Thracian Treasures, Greenhats’ Megawins, Barbarian, and Devil’s Deal: Soul for Sale, all tailored to the preferences of the local market.
Elena Shaterova, CCO at 7777 gaming, commented: “We are thrilled to partner with Rizk Casino and bring our standout portfolio to players in Serbia. This launch is not just an expansion — it’s a statement. Serbia is a thriving market and part of a region we’re deeply invested in. Working with a respected brand like Rizk, under the Betsson Group, allows us to showcase our exclusive content and deliver next-level entertainment to Serbian players.”
This launch reinforces 7777 gaming’s commitment to delivering localized, engaging, and high-performing gaming content across regulated markets, with the Balkans remaining a key focus for continued expansion and partnership.
About 7777 gaming:
7777 gaming is an innovative and data-driven B2B igaming provider, founded in 2020 with the mission to revolutionize and challenge the status quo in the industry by offering 360-degree platform, state-of-the-art online casino games, iLottery, Jackpot, and marketing solutions, draw-based games, scratch cards, and much more.
The product is built by a dedicated team of visionaries with over 20 years of experience. The games and the RNG are tested and compliant in several highly regulated jurisdictions worldwide. Besides, the company achieved and maintained ISO 27001 certification. 7777 gaming holds a gambling license in Bulgaria and Romania and an MGA Certificate to provide its online casino games to these markets.
7777 gaming is already partnering with the leading aggregators and platform providers in the igaming industry.
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