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Entain Launches Innovative New Bingo Game in Licensing Partnership with Gaming Realms
Entain, the global sports betting, gaming, and interactive entertainment group, announced the launch of a unique and innovative multiplayer bingo game, Slingo Bingo, under licence from Gaming Realms. The first of its kind to market, Slingo Bingo was developed in-house by Entain and is exclusive to its UK customers.
As popularity in bingo continues to rise, with Entain’s Gala Bingo brand recording a 20% increase in active UK customers, the launch of Slingo Bingo reinforces the Group’s commitment to evolving and innovating for its bingo-loving customers – providing them with even more moments of excitement.
Slingo is a market-leading brand from Gaming Realms. The Slingo IP is already much-loved by Entain’s customers, with Slingo titles accounting for half of the top ten most popular games available on Gala Bingo. The launch of the new Slingo Bingo game sees Entain’s in-house expertise extend Slingo into the bingo vertical.
Satty Bhens, Chief Product Officer at Entain, said: “We’re seeing more and more customers come to us to play bingo, and these customers are always looking for the best online gaming experiences. All our customers in the UK will be excited to see one of their favourite brands brought to life in a bingo variant, with the launch of Slingo Bingo reaffirming Entain as the home of innovation, excitement, and fun.”
Gareth Scott, Chief Commercial Officer at Gaming Realms, said: “Convergence and licensing partnerships are at the heart of what makes the Slingo genre so successful, therefore partnering with Entain to create Slingo Bingo is a milestone moment for us all here at Gaming Realms. This is a great opportunity for Gaming Realms to introduce Slingo to new audiences and grow brand equity.”
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Quantum continues expansion streak with two director-level new hires
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One of betting and gaming’s best-known customer acquisition and comparison businesses, Quantum, has announced the next steps in its ambitious growth plan by welcoming two new director-level appointees.
Joining the business are Dimitris Papamichael as commercial director and Luke Watkin as marketing director – both in newly created roles. They come in alongside a full C-suite and a full team of new tech hires that continues a recruitment drive which began in 2023 – and reflects Quantum’s rapid and consistent growth throughout the last five years.
Papamichael will be responsible for all revenue-generating activities across the business in a pivotal leadership role. He’ll shape Quantum’s commercial strategy as the company diversifies into new verticals while maintaining its strong position in the iGaming sector. He’ll also lead an expanding team of commercial and sales managers.
Watkin will lead the development and execution of the marketing strategy across all business verticals. As marketing director, he’ll be instrumental in shaping Quantum’s marketing vision, building scalable systems, and delivering commercial impact as it expands into new markets. Watkin will build and mentor a high-performing marketing team and is also tasked with driving further recruitment.
Speaking of the appointments and new strategic direction, CMO James McCarthy said: “It’s a pleasure to welcome Dimitris and Luke to Quantum during what is undoubtedly a really fascinating time in our growth. From cementing our relationship with some of iGaming’s biggest names to helping us expand into exciting new sectors, both of our new Directors will be integral to the continued success of the business.”
Papamichael said: “I’m thrilled to be joining Quantum at such an exciting stage of its incredible growth journey. The company has already achieved so much, and there’s huge potential ahead as we expand into new markets and sectors. I can’t wait to work with the exceptionally talented team here to seize the many opportunities ahead and drive the next phase of growth.”
Watkin said: “I am delighted to join a business with such a proven track record of excellence in its core markets, as well as highly ambitious plans for strategic expansion into new markets and territories. I am looking forward to contributing towards building on the exceptional progress the team has made to date, and accelerating that growth in the years ahead.”
This people news comes hot on the heels of the company’s exciting rebrand news of last week, moving toward the “quantum” in QiH Group” as well as redefining the business’ purpose and strategic direction.
The post Quantum continues expansion streak with two director-level new hires appeared first on European Gaming Industry News.
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FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS”
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The post FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS” appeared first on European Gaming Industry News.
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PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT
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The post PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT appeared first on European Gaming Industry News.
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