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Even-money favourite Constitution Hill hits the high street

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Several William Hill shops will look a little different from today, with the leading bookmaker renaming seven of them, Constitution Hill.

The seven sites across Gloucestershire, including four in Cheltenham, have received a unique makeover in honour of the Champion Hurdle favourite – the horse William Hill have today boosted to even-money to win the opening day feature.

As part of Hills’ Epic Odds offer, Nicky Henderson’s charge, who is a 1/3 chance for the Champion Hurdle, is available to back at even-money for up to £10 for new and existing William Hill customers.

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William Hill Spokesperson, Lee Phelps, said: “Constitution Hill is the most exciting horse in training right now and, as his current price suggests, he’ll be very hard to beat in Tuesday’s Champion Hurdle.

“His current price of 1/3 is testament to the unbeaten superstar’s reputation, but our trading team want to celebrate an epic horse with an equally Epic Odds offer which allows punters to back him at even-money.

“To mark the occasion, we’ve given a bit of a facelift to seven of our retail shops and have renamed them ‘Constitution Hill’ in homage to Nicky Henderson’s charge.”

Barry Geraghty, horse racing brand ambassador for William Hill said: “When we had Constitution Hill as a youngster, you wouldn’t dare to dream that he was going to turn out to be quite this good. He’s the star of the show this week and it’s a good bit of fun to see his name take pride of place above the William Hill shops.

“There are no certainties in racing, but he should take all the beating in the Champion Hurdle on Tuesday. Odds of 1/3 might look skinny, but William Hill’s even-money Epic Odds could be worth a look at.”

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Bingo Paradise Celebrates 65% Growth in First-Time Depositors in Q3 2024

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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.

A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.

The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm

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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive

Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.

Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.

This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.

Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”

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