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Merkur Holds International Sales Event for Europe and LatAm Teams Ahead of Upcoming Expos

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Merkur Gaming held a gathering of its international teams from across Europe and Latin America at the Merkur Spielbank Hohensyburg casino near Dortmund, Germany, bringing the groups back together in person for its 2022 International Sales Event.

Over three intense days, every aspect of the Merkur structure and business methodology came under the microscope with presentations from experts in their specific fields, the Gauselmann Group subsidiary explains. The event focused extensively on products and how they are being brought to market.

“Since this event marked the first time that many colleagues had been able to see each other for the past two years of Covid and travel restrictions, this was an event of celebration and forward-looking inspiration as the gaming industry moves, step-by-step, towards normality and commercial prosperity,” the company stated in a press release.

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During the gathering, attendees heard multiple in-depth product presentations in preparation for this year’s upcoming exhibitions such as Belgrade Future Gaming in Serbia, Peru Gaming Show in Lima, Entertainment Arena Expo in Romania, Global Gaming Expo in Las Vegas, and Balkan Entertainment & Gaming Expo in Bulgaria.

Athanasios “Sakis” Isaakidis, Chief Executive, International at Merkur Gaming, said: “These days have been truly superb. Firstly, it has been great to meet with team colleagues in person and great also for them to receive so much detailed product information that will be a huge asset as we now have the possibility to attend a wide variety of in-person trade exhibitions over the coming months.

“Our speakers all made superb presentations and we were also able to benefit from the attendance of special guests from our sister companies such as money handling specialist GeWeTe, iGaming solutions provider edict egaming GmbH and MERKUR eSOLUTIONS, as well as also from our ETG technology partner Spintec.

“This has been a wholly successful exercise. Our teams, from around the world, now have the information and the knowledge necessary to present our superb product portfolio to our customers and business partners in the best possible way. We are ‘match fit’ and we are ready for the show season that lies ahead.”

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1 Reddit Post = 1,120 FTDs — No Site, No Backlinks!

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Who says SEO has to be slow, boring, and backlink-hungry?

One of our partners cracked the code:
“Can Reddit posts rank like SEO pages?”

Answer: Hell yeah! Here’s the breakdown

The Playbook:

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No website
No backlinks
Just Reddit + killer keywords

They warmed up a few Reddit accounts and dropped smart, review-style posts in top subs:
→ r/onlinegambling
→ r/CasinoBonuses
→ r/GamblingCanada

Posts like:

  • “Top Aussie pokies that actually pay”
  • “Best no-KYC casinos for Canadians 2025”

No spam. No hard sell. Just real talk + clean links to SlotsGem & HellSpin.

The Twist:

Google loved it. Reddit’s authority (DA 90+) shot those posts to the top 5 for juicy queries:
best crypto casino Australia
new no verification casino Canada
fast payout slots AU

No backlinks. No long hang. Just rankings.

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The Payoff (in 2.5 months):

21,000+ organic visits
3,400+ offer click
1,120 FTDs
Avg CPA: $100
$100K+ partner revenue
Top GEOs: AU, CA

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You don’t need a site to crush SEO.
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The post 1 Reddit Post = 1,120 FTDs — No Site, No Backlinks! appeared first on European Gaming Industry News.

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DeepDive launches AI platform to strengthen Enhanced Due Diligence for gaming operators’ anti-money laundering efforts 

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DeepDive today announced the launch of a revolutionary AI platform for Anti-Money Laundering (AML) compliance teams that conduct Enhanced Due Diligence (EDD) and player investigations.

AML teams at gaming operators face an impossible trade-off, they can either conduct thorough investigations that take days, or fast investigations that may miss critical intelligence. On top of that they have to be able to assess source of funds on customers all over the world.  DeepDive combines multi-language web search and global regulatory compliance data checks to extend the reach of EDD. Compliance teams can now sift through the digital ocean of open-source data including public records, corporate filings, court documents, news archives, social media profiles and PEP, sanctions and watchlist data to build customer intelligence.

Using a unique combination of search tools, natural language processing, entity resolution and generative AI, DeepDive enables EDD research to go further and deeper, accessing more sources, in any language or alphabet.  Instead of analysts spending hours clicking through search results and manually cross-referencing information, DeepDive’s AI processes hundreds of sources simultaneously and presents EDD reports viewable by timeline, alert type or risk category. Analysts can then interrogate the body of knowledge with the built-in chatbot to get to the heart of the matter, helping them make more informed risk decisions.

The team behind DeepDive is staffed by industry veterans that have previously launched, scaled and exited several fraud investigation and KYC platforms.

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 “DeepDive addresses the pain points facing compliance teams such as time-intensive manual research, incomplete data, language barriers, false positives, and the challenge of processing vast amounts of information at scale,” said David Pope, COO at DeepDive.

“We’ve now completed a successful six-month beta with MLROs and outsourced EDD providers. DeepDive has helped them build deeper intelligence on high-risk customers from all over the world, in a fraction of the time.  Not only are we uncovering intelligence that the manual EDD approach misses, but with the time saved, gaming operators can extend EDD across a wider set of customer transactions.”

DeepDive strengthens EDD by creating multiple search permutations across publicly available data and targeted compliance databases in relevant languages and local search engines. After creating the most exhaustive possible dataset for analysis, entity resolution refines the data pool to remove false positives.  Multiple generative AI tools are then used to build a structured intelligence report with full citations to original sources and an audit trail.

The DeepDive report covers personal background, legal issues, financial integrity, compliance history, and key relationships, revealing financial insight, known associates, locations, company linkages, political connections, and criminal activity—all structured for immediate analysis.

The post DeepDive launches AI platform to strengthen Enhanced Due Diligence for gaming operators’ anti-money laundering efforts  appeared first on European Gaming Industry News.

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iRace Media extends partnership with The Hong Kong Jockey Club in Asia

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iRace Media has announced the renewal of its long-standing partnership with The Hong Kong Jockey Club (HKJC) ahead of the new season commencing on 7 September.

The partnership will ensure racing fans can continue to experience uninterrupted access to high-quality Hong Kong racing content across Singapore, Malaysia and the wider Asia region. iRace readers and customers will have access to expert guides, results, tips and trusted analysis from one of the world’s premier racing jurisdictions.

Scott Bailey, Commercial Manager, iRace Media says:

“Hong Kong is a benchmark for racing globally; it’s fast, competitive and deeply followed throughout Asia. iRace has collaborated with the Hong Kong Jockey Club for many years now to deliver a trusted experience for racing enthusiasts, and we are thrilled to build on the accuracy, depth and speed that fans have come to expect.”

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iRace Media’s extended partnership with the HKJC will explore new ways to enhance the racing experience through its digital platforms, offering real-time insights and driving fan engagement across the Asia region.

Get set for the new season by visiting the iRace website and register for free to access trusted editorial and data-driven racing coverage.

The post iRace Media extends partnership with The Hong Kong Jockey Club in Asia appeared first on European Gaming Industry News.

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