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Guild Esports Enters into Partnership with Razer

British esports organisation Guild Esports has entered into a two-year partnership with gaming equipment manufacturer Razer. As part of the agreement, the brand will become the organisation’s official gaming chair partner.
The total contract value, which is confidential, is 80% payable in cash over two years and the balance is payable as value in kind, for which Razer will be providing state-of-the-art gaming chairs for Guild’s professional players and content creators globally, along with gaming chairs for the Guild Academy and Guild’s headquarters, which will open in London’s Shoreditch later this year.
The deal grants Razer marketing rights and exposure across Guild’s facilities including its planned 9831 sq ft HQ, as well as the Company’s social and digital content featuring its professional players and content creators.
Guild and Razer are both committed to high quality esports entertainment and supporting esports communities. Razer is behind one of the world’s largest gamer-focused ecosystems of hardware, software and services and created the widely-followed global tournament series, Razer Invitational, making it a strong partner for Guild.
Kal Hourd, Chief Executive of Guild Esports, said: “We’re delighted to be partnering with Razer, a leading brand that has built a global audience and has been a staple in the esports community for many years. With a shared vision of growth and providing value to our community, we very much look forward to our partnership with Razer.
“This is the fifth brand to sign with Guild, and this demonstrates the quality of partners we continue to attract because of our fan-focussed strategy, team performances and relationship with a fast-growing, young, and passionate audience.”
Flo Gutierrez, Global Esports Director at Razer, said: “Guild has established a strong presence in the esports world with great teams and a distinctive audience. Together, we are going all out in ensuring fun-packed and memorable experiences to gamers and esports followers alike.
“With our ergonomic chairs, we’ve literally got Guild’s back in achieving greater success, as well as further strengthening our brand among Guild’s growing international fanbase.”
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Slotsjudge Announces Strategic Partnership with SpinOn

Slotsjudge establishes a new partnership with SpinOn, a Malta-based slot game studio known for its creative and high-volatility titles. This collaboration gives Slotsjudge readers exclusive previews of SpinOn’s increasingly popular slot portfolio, featuring impressive mechanics and massive max-win potential, along with direct access to demo play and expert insights.
Partnership Benefits & SpinOn Advantages
SpinOn, founded in 2024 and licensed by the Malta Gaming Authority, has already launched a strong lineup via Yggdrasil’s YGG Masters platform. This collaborative program helps emerging studios develop and distribute games using Yggdrasil’s technology and network. Their game catalogue features themes from mythology, adventure, and horror, combined with on-trend mechanics, such as cluster pays. Standout titles include Major Miners and Gates of Thunder, both offering a stunning max win of 10,000x and a range of thrilling features. Slotsjudge readers will benefit immediately by gaining early access to guided reviews, demo links, and expert breakdowns of unique game features.
The marketing team at SpinOn, commented on this occasion:
“Slotsjudge teams up with SpinOn, a rising slot provider, to bring readers early access to high-volatility slots, demo play, and expert game reviews.”
Mutual Benefits of the Collaboration
The collaboration yields clear benefits for both parties. For SpinOn, partnering with Slotsjudge offers increased visibility and a chance to showcase their games to a broad and active player audience through trusted reviews. At the same time, Slotsjudge gains access to exclusive content, including early looks at upcoming releases, expert-written gameplay breakdowns, and free demo access.
Jekaterina Dubnicka, Head of Marketing & Communications at Slotsjudge, added:
“Our readers love discovering new, high-quality slots, and SpinOn’s innovative games will be a perfect addition to our platform. This partnership allows us to offer more exclusive demos and detailed reviews of titles that stand out from the crowd.”
Conclusion
With SpinOn’s rapid rise and unique game design, this collaboration opens new doors for both brands. Slotsjudge readers will soon get access to standout titles, expert insights, and exclusive demos, bringing even more value to their daily slot sessions. More previews and in-depth reviews are forthcoming.
The post Slotsjudge Announces Strategic Partnership with SpinOn appeared first on European Gaming Industry News.
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Slotland & CryptoSlots Shake Up Summer with New Tropical-Themed Slot: Cocktail Craze

Slotland.eu and CryptoSlots are mixing up the reels with their latest release, Cocktail Craze, a vibrant and refreshing new slot game that brings the beach bar vibes straight to players’ screens. Packed with tropical cocktails, wild bonuses, and sun-soaked fun, this game is the perfect escape for summer!
Set against a breezy beach shack backdrop with swaying palm leaves and surfboards, Cocktail Craze is a 5×3 Mega Matrix slot with 25 paylines and a bet range of $0.25 to $30, offering flexible coin values ($0.01 and $0.05) to suit every player’s style.
The game serves up not one, not two, but three exciting bonus features:
- Mystery Bonus – A surprise twist to spice up the gameplay!
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Sip, Spin, and Celebrate
“We wanted to create a game that captures the carefree, fun spirit of summer,” said a Michael Hilary, Casino Manager. “With its colorful cocktails, beachy vibes, and rewarding features, Cocktail Craze is the perfect way to enjoy the season—whether you’re lounging by the pool or spinning from home.”
Cocktail Craze is now live at Slotland and CryptoSlots. Grab your virtual umbrella drink, bonuses and start spinning today!
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The post Slotland & CryptoSlots Shake Up Summer with New Tropical-Themed Slot: Cocktail Craze appeared first on European Gaming Industry News.
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S8UL Launches 12-City Esports World Cup Watch Party Tour and Exclusive Creator Experience in Mumbai

In a landmark moment for Indian esports, S8UL Esports, the country’s most celebrated gaming and content organization, has rolled out a nationwide fan and creator engagement campaign for the Esports World Cup (EWC) 2025. The dual initiative includes a 12-city Watch Party Tour across India and a parallel invite-only creator experience at the S8UL Gaming House 2.0 in Mumbai, both designed to bring the EWC excitement closer to home while uniting fans and creators around Team India’s journey on the world stage.
S8UL is the first and only Indian organization selected to be a part of the EWC Foundation’s Club Support Program, placing it among a global elite of teams competing in the tournament. The campaign is powered by iQOO, the official title sponsor.
A Fan-First Nationwide Tour
Bringing the thrill of Riyadh to Indian fans, S8UL is hosting the EWC x S8UL Watch Party tour- a multi-city celebration designed to give fans a front-row seat to S8UL’s EWC journey. The event will be held at one of each city’s top-tier restaurants or leading colleges, transforming the space into a vibrant celebration of esports culture. An open-invite, fan-first celebration of India’s run at the EWC 2025. The watch party will take place in 12 cities, where fans can enjoy the tournament’s action live alongside S8UL creators and community members. The experience will feature live match screenings, meet and greets with top S8UL creators, fun brand activations, gaming engagement zones, food and beverages, and themed photo spots perfect for content creation.
From Delhi to Kolkata, Bangalore to Jaipur and more, fans will experience esports like never before – not just as spectators, but as part of a nationwide movement to back Team India.
S8UL Gaming House Transforms for EWC 2025 While fans gather across India, the S8UL Gaming House 2.0 in Mumbai has been transformed into a private, content-driven creator space throughout the duration of the Esports World Cup. Starting this week, it will host weekly invite-only gatherings for top Indian gaming creators to come together and celebrate S8UL’s EWC matches. The vibe is casual yet collaborative, offering creators a chance to watch the matches as a squad, take part in in-house challenges and brand activations and capture real-time content including vlogs, reactions and social clips. This setup
allows creators to share authentic moments from real-time reactions to behind-the-scenes collaborations with millions of fans online, amplifying India’s EWC presence far beyond the venue.
“We’ve always believed in building the Indian esports community together – fans, creators, players, and partners,” said Animesh Agarwal, Co-Founder of S8UL. “The Esports World Cup is one of the biggest moments in global esports, and through this campaign, we’re making sure the whole country is part of the celebration. Whether you’re cheering from a college in Bangalore or vibing with creators in Mumbai, this is our time to unite and show the world the strength of Indian esports.”
EWC 2025 marks a defining moment for India on the global stage. With this campaign, S8UL invites every fan, every creator, and every supporter to be part of the journey. This dream was built together, now it’s time to cheer together as one united force for Indian esports.
The post S8UL Launches 12-City Esports World Cup Watch Party Tour and Exclusive Creator Experience in Mumbai appeared first on European Gaming Industry News.
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