AI

Esports Technologies Files Patent for Artificial Intelligence-Powered Real-Time Odds Modeling & Simulation System

Published

5 years ago

August 20, 2021

Esports Technologies, Inc., a leading global provider of advanced esports wagering products and technology, announced today that it has filed a provisional patent application for a technology that uses artificial intelligence to generate odds models for use in a betting algorithm for esports tournaments and various stages of a tournament.

The system uses machine learning and advanced quantitative methods to generate odds instantly for any number of esports match and tournament types, as well as for different stages of the match or tournament for proposition bets, and a variety of betting markets. The filing contemplates a system where bettors can wager on teams throughout a tournament and while games are being played. Examples of bets that could be made with this technology include which team will place in the top three, or outside the top five, or what round the team will make it to.

Bart Barden, COO, Esports Technologies, said, “I’m extremely proud of our quant and modeling team, which continues to develop potential industry-leading data solutions. Harnessing cutting-edge modeling and artificial intelligence to create the technology for this planned next-generation wagering tool demonstrates our commitment to innovation and our focus on the needs of esports enthusiasts and bettors everywhere. We continue to advance and innovate the esports wagering experience for customers.”

This technology is the latest addition to Esports Technologies’ portfolio of advanced wagering offerings. In June 2021, the company filed a patent covering a proprietary live streaming technology that integrates sports and esports wagering across many of the most popular streaming platforms, including Twitch, YouTube, Facebook Gaming, and Hulu, among others.

AI

Xtremepush launches XpertOS AI platform for CRM teams

Published

1 hour ago

May 20, 2026

Wladimir P.

xtremepush-launches-xpertos-ai-platform-for-crm-teams

Xtremepush has launched XpertOS, an AI platform positioned as an “operating system” for CRM teams in iGaming and other regulated industries. The company said the product is available immediately for existing Xtremepush customers, with integrations and scaling available for new partners.

Xtremepush said XpertOS is built around a compliance-first architecture and a visual “Control Room” showing approval gates and interaction logging for auditability. The platform is structured as a three-tier offering: “Xpert Assistant” for ideation and strategy planning; “Xpert Flows” to operationalise CRM execution with human-in-the-loop governance and integrations including Jira and Slack; and “Xpert Crews”, which the company described as goal-driven simulated agent teams that draft and iterate campaigns across functions such as compliance and copywriting.

“ This is the end of today’s CRM as we know it,” said Tommy Kearns, CEO and co-founder at Xtremepush. “XpertOS is the sector’s first, fully functioning agentic operating system and marks a shift as fundamental as any we’ve seen in the space for a couple of decades.

“Thanks to the governance layer built into its core, we firmly believe this will replace the traditional, step-by-step, and manual platforms currently used in martech with existing teams doing the judgement, while the AI does the work. What will be ubiquitous as a work process in 18 months is here now.

“XpertOS automation replaces the slowly evolving campaign execution of old, elevating CRM executives into strategic architects, backed by a hard-coded governance and compliance layer that empowers the human-in-the-loop and supercharges personalisation, as well as engagement and retention metrics.”

Xtremepush listed three core outcomes for XpertOS: “Find” (locating commercially valuable players), “Govern” (checking campaigns for compliance before they go live), and “Scale” (running “10x more campaigns” without additional headcount). The company said CEO & Co-Founder Tommy Kearns and Adam Palmerini, Senior Director of Product & Enablement, will host a live webinar titled “XpertOS Live!” on 3rd June, 2026.

The post Xtremepush launches XpertOS AI platform for CRM teams appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

AI

Golden Whale teams with Discerning Capital and PVX on AI-led “Scale in a Box” push

Published

23 hours ago

May 19, 2026

Wladimir P.

golden-whale-teams-with-discerning-capital-and-pvx-on-ai-led-“scale-in-a-box”-push

Deal links Golden Whale optimisation models with House Advantage Fund’s non-dilutive UA financing for regulated iGaming and social gaming operators.

Golden Whale has partnered with House Advantage Fund (“HAF”), co-managed by Discerning Capital & PVX, to combine AI-driven optimisation with non-dilutive user acquisition financing for regulated iGaming and social gaming companies.

The companies say the partnership ties Golden Whale’s predictive models to increased marketing investment through HAF, with the aim of directing spend using insight into player value and churn risk across the player lifecycle.

Eberhard Dürrschmid, CEO at Golden Whale, said: “This partnership introduces a new model for growth in iGaming. Operators have traditionally had to think about funding and optimisation as separate challenges, but bringing the two together changes the equation. By combining non-dilutive capital with continuously learning decision models, we are giving operators a way to grow with greater speed, more precision, transparency and far stronger control over the outcomes that matter.”

Davis Catlin, Managing Partner at Discerning Capital, added: Our strategy is clear: we bring the financing to companies and we partner with other groups who can bring their expertise to our borrower partners. We have gotten to know Eberhard and the team at Golden Whale very well over the past few years and believe they will bring tremendous value to our partner companies. It is a clear win-win: by helping companies optimize player behaviour more efficiently, Golden Whale enables our partners to generate higher returns on marketing and grow their businesses even faster. By creating partnerships, we can seamlessly offer our borrowers “Scale in a Box” with capital and the best-in-class tech partners around them.”

The post Golden Whale teams with Discerning Capital and PVX on AI-led “Scale in a Box” push appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

AI

MGA Launches Consultation on AI Gaming Charter

Published

7 days ago

May 13, 2026

Wladimir P.

mga-launches-consultation-on-ai-gaming-charter

The Malta Gaming Authority (MGA) has launched a public consultation on a proposed AI Gaming Charter on the Ethical and Responsible Use of Artificial Intelligence.

The Charter has been developed in collaboration with the Malta Digital Innovation Authority (MDIA) and is intended to provide voluntary, principles-based guidance to support the responsible and transparent use of AI within the sector. It is designed to complement existing legal and regulatory frameworks, including the EU Artificial Intelligence Act, while reflecting the specific operational context of the gaming industry.

The post MGA Launches Consultation on AI Gaming Charter appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.