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Sweet Success: Just Slots Launches Its Debut Game, Sugar Heaven

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Malta based gaming software developer, Just Slots, has just announced the release of its first game, Sugar Heaven, and it’s already making waves by climbing into the top  performing games list on its launch casinos.

The game, titled ‘Sugar Heaven’ puts a fresh spin on the classic 5×3 reel setup. This candy-themed slot game brings a tasteful twist, featuring 20 paylines packed with multiplier wilds and a special symbol that unlocks a variety of thrilling gameplay enhancements As a new studio looking to captivate multiple markets, Just Slots combines a familiar format with a surefire and mouth-watering theme to ensure universal appeal. The company isn’t afraid to experiment either, with its next game ‘Shogun Skylord’ promising an entirely new flavour in their diverse range of initial releases.

On its launch day, Sugar Heaven surged into the top 10 on its debut casino, a remarkable achievement that highlights the work of the product and development teams in bringing the concept to life. The game stands out with multipliers that appear in both the base game and free games, plus engaging features such as Sticky Wilds, Bonus Buys and a special symbol that offers additional spins and enhancements during the free round games. Early demonstrations to operators and players indicate that the game’s design has been a hit, exceeding performance expectations.

Commenting on the debut game, Christine Parkhill, CCO at Just Slots said, “We’ve crafted Sugar Heaven to provide a fun and enticing experience for players. As our debut game, we wanted to start with a theme that resonates universally, and what’s more appealing than candy? It was also essential for us to focus on every aspect of game design, from the underlying maths to the user interface, sound elements and beyond. By refining each of these elements, we aim to keep players thoroughly engaged and entertained.

“The initial feedback has been fantastic and it’s incredibly rewarding to see the game perform beyond our expectations. This early success reaffirms our commitment to innovation and we are excited to launch our next games over the next few months.”

Following the launch of Sugar Heaven, Just Slots plans post-launch updates, including bonus tools and in-game features, offering a new level of player engagement. As the company continues to expand its presence in the global gaming market, you can try your luck with Sugar Heaven on select gaming sites, with more releases coming soon.

The post Sweet Success: Just Slots Launches Its Debut Game, Sugar Heaven appeared first on European Gaming Industry News.

Anastasia Rimskaya Chief Account Officer at Aviatrix

Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths

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Aviatrix has launched a new Loot Box feature for its premier crash game, presenting collectible rewards, free bets, and progression bonuses aimed at boosting long-term player engagement.

Loot Boxes are granted through a daily rewards mechanism, with players obtaining them according to their in-game actions and advancement. Every box holds a variety of rewards, such as aircraft skins, complimentary bets, and aviation experience points.

The feature enhances Aviatrix’s developing loyalty system, providing players with fresh options to personalize their aircraft and earn rewards through continuous engagement.

Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Loot Boxes are part of our wider vision for Aviatrix as a connected multi-game universe. As we expand our iGaming Metaverse, features like Loot Boxes add another meaningful layer to how players build their profile, customise their aircraft and earn rewards across the ecosystem.”

Unveiled in February, the Aviatrix iGaming Metaverse signifies the supplier’s shift from a standalone crash game to an integrated multi-title ecosystem.

Starting with the imminent debut of Aviatrix Second Chance and continuing with upcoming titles like Aviatrix Fruits and Aviatrix Mines, every game will utilize a single integrated player profile, progression system, and rewards and achievements framework.

The post Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Atucha Strategic Advisory

Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth

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Atucha Strategic Advisory, led by LatAm specialist Ramiro Atucha, has strengthened its leadership team with the appointment of Eliane Nunes as Head of Revenue & Commercial Growth, reinforcing the consultancy’s capabilities across Brazil and the wider Latin American region.

The appointment reflects the ongoing evolution of ASA’s boutique advisory model and its focus on delivering tailored strategic guidance to a select group of clients operating in complex, fast-changing markets.

Eliane Nunes brings more than 30 years of experience across iGaming, public relations, corporate communications, growth strategy, and partnership development. Her career has been defined by deep market understanding, relationship-driven leadership, and a long-term approach to sustainable value creation.

Ramiro Atucha commented:
“Eliane’s market sensitivity and structured thinking make her a natural fit for ASA. Her ability to combine revenue awareness, commercial vision, and attentive listening enhances the value we deliver to our partners.”

Eliane Nunes added:
“Ramiro is a professional I have long admired, and our perspectives on growth, positioning, and client development are highly aligned. In Brazil and LatAm, sustainable performance is shaped not only by metrics, but also by trust, reputation, and close professional relationships.”

In her new role, Nunes will lead revenue development initiatives, commercial expansion, and partnership structuring, helping ASA clients translate strategic direction into measurable business outcomes across Brazil and Latin America.

The post Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Greentube enters Slovenian market with Casino.si partnership

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Greentube, the digital gaming and entertainment arm of NOVOMATIC, has officially launched in the Slovenian iGaming market through a new collaboration with local operator Casino.si.

The agreement marks Greentube’s first go-live in Slovenia and represents another step in the company’s broader European expansion strategy.

As part of the rollout, Casino.si players will gain access to a curated portfolio of Greentube titles, blending new releases with well-known land-based classics that have performed strongly across Central Europe.

The initial launch features recent favourites such as Charming Lady’s Boom™ and the Cash Connection™ series, alongside iconic titles including Book of Ra™ deluxe, Sizzling Hot™ deluxe, and Lord of the Ocean™. The mix is designed to balance recognisable heritage content with modern online performance, offering broad appeal for Slovenian players.

The partnership further strengthens Greentube’s footprint across regulated European markets while enabling Casino.si to expand its online offering with established, high-performing content.

Opher Ben Zvi, Deputy Director of Global Sales & Key Account Management at Greentube, said the move represents an important milestone in the company’s regional growth:

“Entering the Slovenian market is a significant step for Greentube as we continue to expand across Europe. Casino.si is a respected operator with strong regional reach, and we are proud to introduce our portfolio of classic and new-generation titles to Slovenian players for the first time.”

Ksenija Bezek, Head of Online Operations at Casino.si, added:

“Greentube’s games are widely recognised by players across Europe, and we are pleased to welcome such a prestigious supplier to our platform. This partnership enhances our offering with proven titles that deliver both entertainment value and quality gameplay.”

The post Greentube enters Slovenian market with Casino.si partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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