Latest News
Yggdrasil journeys to the end of the rainbow in 3 Lucky Leprechauns!
4ThePlayers’ latest game, 3 Lucky Leprechauns has been released via Yggdrasil, just in time for St. Patrick’s Day!
The 5×3, 243 ways-to-win feature-filled slot, sees a leprechaun act as a Wild during base gameplay.
Players can choose their preferred leprechaun, including a rare female leprechaun, from one of three memorable characters as they bid to uncover the riches of the rainbow.
Three pots of gold trigger the Leprechaun Trail bonus feature. Here players can enjoy cash prizes, win spins, or a Pick-A-Win bonus.
Three scatters start the trail, with more scatters ensuring that you start at a higher level on the trail. If the top of the trail is reached, the trail’s maximum prize of 5,000x is awarded.
3 Lucky Leprechauns is the latest 4ThePlayer creation to join the YG Masters portfolio, following the successful 7 Gold GigaBlox, as the provider continues to develop and release top-performing and innovative titles.
Players can progress straight to the bonus, in certain jurisdictions, through one of three Buy Feature options.
Stuart McCarthy, Head of Product & Programs at Yggdrasil, said: “Our work with 4ThePlayer sees them generate top-performing games with a variety of engaging themes, mechanics, and volatilities.
“We’ve enjoyed a fantastic partnership with them since the very early days of the YG Masters initiative, and the success we’ve had together is evident in all our games.”
Henry McLean, Co-Founder – Commercial & Marketing Director at 4ThePlayer, said: “We always create games with a purpose, and this game was created as a direct response to player feedback and industry demand on the topic of ‘Massive Marketing Max Wins’; that huge wins are unobtainable from a player perspective and a huge liability challenge from an operator’s perspective, especially in highly regulated markets such as the UK.
“The response is an entertaining, super active slot where wins come in on average 1 in 3.7 spins, while the bonus triggers on average 1 in 75 spins – a feature frequency rarely seen online. This frequency is coupled with a very obtainable max win of 5,000x bet, rather than a ‘max win headline’ that looks attractive but that in reality would just gather dust as it is so infrequent. For players and operators, this finds the perfect sweet spot: players are impressed with the win potential and win frequency, while operators are not concerned about their potential exposure.”
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Contributors Program
Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice
The Playa strategic advisor will publish on VIP operations, segmentation and retention, starting with an anonymous VIP Operations Survey 2026.
Gamblers Connect has confirmed Gali Hartuv, Strategic Advisor at The Playa, as the seventh voice to join its 2026 Contributors Program.
The independent B2B iGaming media platform said the programme will reveal one senior industry voice per month throughout 2026, with contributors publishing under the Gamblers Connect Contributor Editorial Code.
Gamblers Connect said Hartuv has more than 15 years’ experience in VIP management, including designing and optimising VIP programmes across more than 50 operator brands, and training “hundreds of professionals” now working in VIP roles across the industry.
Hartuv will publish across four areas: building VIP programmes that drive long-term value; AI-powered VIP identification and player segmentation; hyper-personalisation and retention strategy; and scaling VIP operations across different markets and cultures. His first contribution is a VIP Operations Survey 2026, an anonymous survey intended to benchmark how VIP teams work across iGaming operators, including portfolio sizing, tools, qualification thresholds, workflow standards and where time is spent during the week.
Partnerships and Operations Lead, Luka Dimitrijevic, said: “VIP management is where a great deal of an operator’s value is won or lost, and very few people can speak to it with Gali’s depth. He has spent his career turning high value player relationships into a discipline rather than guesswork, and he is refreshingly candid about what works and what does not. Through the Contributors Program he will share practical insight on VIP strategy, retention, and the smart use of AI, with content grounded in real results rather than recycled best practices.”
The post Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 extends TonyBet partnership to Alberta after securing supplier registration
St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.
Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.
St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.
David Fall, Business Development Manager at St8, said:
“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”
Kiryl Liudvikevich, Head of Product at TonyBet, said:
“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”
The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 continues partnership with TonyBet with an expansion into Alberta
The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.
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