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PRAGMATIC PLAY AWARDS FESTIVE MULTIPLIERS IN SANTA’S GREAT GIFTS™
Pragmatic Play, a leading content provider to the iGaming industry, is awarding players Christmas multipliers in the latest slot release Santa’s Great Gifts™.
Set across 6×5 reels, the title has symbols depicting various Christmas staples including baubles, candy canes, snow globes and more. At least eight matching symbols need to be landed anywhere on the game board to trigger a win. This creates a tumble feature with new symbols taking the place of winning ones allowing for additional wins to be made thereafter.
During any spin, multiplier presents can randomly land on the game board, with a value from 2x to 100x attached. These are triggered when a tumbling sequence ends, at which point the values of all multipliers are added together and the total win gathered is multiplied by this amount.
Free spins are unlocked for landing at least four scatters with any additional awarding extra free spins up to a maximum of 20. Here, a progressive feature is active and starts at level one with multipliers mirroring the base game’s value of 2x to 100x. The landing of numerous multipliers increases the minimum value of these up to 50x.
Santa’s Great Gifts™ follows in the footsteps of recent hits such as Snakes & Ladders 2 – Snake Eyes™, Gems of Serengeti™ and Shield of Sparta™, which reside among a collection of over 250 titles in Pragmatic Play’s award-winning games portfolio.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “Santa’s Great Gifts™ features a popular Christmas theme, but packs a host of innovative elements to keep players engaged, regardless of the time of year.
“The slot’s progressive features allow players to unlock multipliers in the free spins round and builds upon the fan favourite cluster style gameplay to deliver spirited festive cheer.”
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Anastasia Rimskaya Chief Account Officer at Aviatrix
Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths
Aviatrix has launched a new Loot Box feature for its premier crash game, presenting collectible rewards, free bets, and progression bonuses aimed at boosting long-term player engagement.
Loot Boxes are granted through a daily rewards mechanism, with players obtaining them according to their in-game actions and advancement. Every box holds a variety of rewards, such as aircraft skins, complimentary bets, and aviation experience points.
The feature enhances Aviatrix’s developing loyalty system, providing players with fresh options to personalize their aircraft and earn rewards through continuous engagement.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Loot Boxes are part of our wider vision for Aviatrix as a connected multi-game universe. As we expand our iGaming Metaverse, features like Loot Boxes add another meaningful layer to how players build their profile, customise their aircraft and earn rewards across the ecosystem.”
Unveiled in February, the Aviatrix iGaming Metaverse signifies the supplier’s shift from a standalone crash game to an integrated multi-title ecosystem.
Starting with the imminent debut of Aviatrix Second Chance and continuing with upcoming titles like Aviatrix Fruits and Aviatrix Mines, every game will utilize a single integrated player profile, progression system, and rewards and achievements framework.
The post Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Atucha Strategic Advisory
Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth
Atucha Strategic Advisory, led by LatAm specialist Ramiro Atucha, has strengthened its leadership team with the appointment of Eliane Nunes as Head of Revenue & Commercial Growth, reinforcing the consultancy’s capabilities across Brazil and the wider Latin American region.
The appointment reflects the ongoing evolution of ASA’s boutique advisory model and its focus on delivering tailored strategic guidance to a select group of clients operating in complex, fast-changing markets.
Eliane Nunes brings more than 30 years of experience across iGaming, public relations, corporate communications, growth strategy, and partnership development. Her career has been defined by deep market understanding, relationship-driven leadership, and a long-term approach to sustainable value creation.
Ramiro Atucha commented:
“Eliane’s market sensitivity and structured thinking make her a natural fit for ASA. Her ability to combine revenue awareness, commercial vision, and attentive listening enhances the value we deliver to our partners.”
Eliane Nunes added:
“Ramiro is a professional I have long admired, and our perspectives on growth, positioning, and client development are highly aligned. In Brazil and LatAm, sustainable performance is shaped not only by metrics, but also by trust, reputation, and close professional relationships.”
In her new role, Nunes will lead revenue development initiatives, commercial expansion, and partnership structuring, helping ASA clients translate strategic direction into measurable business outcomes across Brazil and Latin America.
The post Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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