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PRAGMATIC PLAY VISITS THE BIG SMOKE IN DOWN THE RAILS

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Pragmatic Play, a leading content provider to the iGaming industry, takes a tube trip through London in latest release, Down the Rails™. 

This 5×3 reel title is home to 20 winning ways and symbols depicting famous British figures including Shakespeare, Churchill and Sir Isaac Newton. 

Randomly during any base game spin, one of five features can be triggered, with each providing additional big win potential. These include; Tunnel Vision, which adds mystery symbols to the reels, The Big Smoke, adding one 3×3 colossal symbol to the game board, Wild Strike, bringing random wilds to the screen, Shifting Stack, awarding multiplier wild reels to the game, and Bonus Blitz, which increases the likelihood of landing the bonus game. 

In addition to the multiple features and modifiers in base play, players can trigger one of five separate bonus rounds, or gamble their way up the ladder of more lucrative bonuses once the mode is triggered.   

The bonuses take you across famous London destinations, while most lucrative of these features is found in the End Of The Line bonus, where three respins are awarded for each instant prize or game-altering symbol landed across an expandable 3×5 grid. 

The release of Down the Rails follows hit games such as Hot To Burn Extreme™, Black Bulland Greedy Wolfwhich reside amongst a collection of over 200 titles in Pragmatic Play’s award-winning games portfolio. 

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “Producing feature-filled slots that our fans adore is always the driving force behind our game production and Down the Rails is filled with more features than perhaps any other release thus far. 

“The game will have mechanics triggering throughout the base game and allows players to gamble their free spins in order to gain more lucrative rewards if they are feeling lucky. We are excited to see players’ reception to this London-inspired release and which bonus out of the five on offer will be their favourite.” 

Pragmatic Play currently produces up to seven new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.   

 

For more information, please click here.   

 

18+ | BeGambleAware.org  

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Anastasia Rimskaya Chief Account Officer at Aviatrix

Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths

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Aviatrix has launched a new Loot Box feature for its premier crash game, presenting collectible rewards, free bets, and progression bonuses aimed at boosting long-term player engagement.

Loot Boxes are granted through a daily rewards mechanism, with players obtaining them according to their in-game actions and advancement. Every box holds a variety of rewards, such as aircraft skins, complimentary bets, and aviation experience points.

The feature enhances Aviatrix’s developing loyalty system, providing players with fresh options to personalize their aircraft and earn rewards through continuous engagement.

Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Loot Boxes are part of our wider vision for Aviatrix as a connected multi-game universe. As we expand our iGaming Metaverse, features like Loot Boxes add another meaningful layer to how players build their profile, customise their aircraft and earn rewards across the ecosystem.”

Unveiled in February, the Aviatrix iGaming Metaverse signifies the supplier’s shift from a standalone crash game to an integrated multi-title ecosystem.

Starting with the imminent debut of Aviatrix Second Chance and continuing with upcoming titles like Aviatrix Fruits and Aviatrix Mines, every game will utilize a single integrated player profile, progression system, and rewards and achievements framework.

The post Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Atucha Strategic Advisory

Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth

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Atucha Strategic Advisory, led by LatAm specialist Ramiro Atucha, has strengthened its leadership team with the appointment of Eliane Nunes as Head of Revenue & Commercial Growth, reinforcing the consultancy’s capabilities across Brazil and the wider Latin American region.

The appointment reflects the ongoing evolution of ASA’s boutique advisory model and its focus on delivering tailored strategic guidance to a select group of clients operating in complex, fast-changing markets.

Eliane Nunes brings more than 30 years of experience across iGaming, public relations, corporate communications, growth strategy, and partnership development. Her career has been defined by deep market understanding, relationship-driven leadership, and a long-term approach to sustainable value creation.

Ramiro Atucha commented:
“Eliane’s market sensitivity and structured thinking make her a natural fit for ASA. Her ability to combine revenue awareness, commercial vision, and attentive listening enhances the value we deliver to our partners.”

Eliane Nunes added:
“Ramiro is a professional I have long admired, and our perspectives on growth, positioning, and client development are highly aligned. In Brazil and LatAm, sustainable performance is shaped not only by metrics, but also by trust, reputation, and close professional relationships.”

In her new role, Nunes will lead revenue development initiatives, commercial expansion, and partnership structuring, helping ASA clients translate strategic direction into measurable business outcomes across Brazil and Latin America.

The post Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Greentube enters Slovenian market with Casino.si partnership

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Greentube, the digital gaming and entertainment arm of NOVOMATIC, has officially launched in the Slovenian iGaming market through a new collaboration with local operator Casino.si.

The agreement marks Greentube’s first go-live in Slovenia and represents another step in the company’s broader European expansion strategy.

As part of the rollout, Casino.si players will gain access to a curated portfolio of Greentube titles, blending new releases with well-known land-based classics that have performed strongly across Central Europe.

The initial launch features recent favourites such as Charming Lady’s Boom™ and the Cash Connection™ series, alongside iconic titles including Book of Ra™ deluxe, Sizzling Hot™ deluxe, and Lord of the Ocean™. The mix is designed to balance recognisable heritage content with modern online performance, offering broad appeal for Slovenian players.

The partnership further strengthens Greentube’s footprint across regulated European markets while enabling Casino.si to expand its online offering with established, high-performing content.

Opher Ben Zvi, Deputy Director of Global Sales & Key Account Management at Greentube, said the move represents an important milestone in the company’s regional growth:

“Entering the Slovenian market is a significant step for Greentube as we continue to expand across Europe. Casino.si is a respected operator with strong regional reach, and we are proud to introduce our portfolio of classic and new-generation titles to Slovenian players for the first time.”

Ksenija Bezek, Head of Online Operations at Casino.si, added:

“Greentube’s games are widely recognised by players across Europe, and we are pleased to welcome such a prestigious supplier to our platform. This partnership enhances our offering with proven titles that deliver both entertainment value and quality gameplay.”

The post Greentube enters Slovenian market with Casino.si partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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