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Playson spreads holiday cheer with Buffalo Power Christmas
Casino games and software developer Playson has launched Buffalo Power Christmas, a festive edition of the popular Buffalo Power: Hold and Win title released in time for the holiday season.
The refurbished game is set to extend Christmas celebrations for casino players, with the latest release showcasing new and vibrant visuals, such as the well-known Buffalo character now donning a Santa outfit.
The Christmas edition includes the same math, features and gameplay that mesmerised players when the original game was first released last year.
Three Scatter symbols in view triggers eight Free Spins, during which all wins with Stacked Wild x2 symbols are doubled. To take the excitement further, six or more Bonus symbols activates the Bonus Game, which features a sought-after x2 multiplier when the whole game field is occupied with symbols.
Those in search of more Christmas surprises will need to collect Power symbols, which are required to claim the game’s four jackpots, including the Grand Jackpot worth a mouth-watering x500 bets.
Buffalo Power Christmas will feature in Playson’s 40-day Merry Prize Month promotion, which starts in December and offers a huge €350,000 prize pool. A series of network tournaments and random prize drops powered by the company’s new promo tool, Cash Blast, has been designed to support operators and drive engagement during the busiest time of the year.
Vsevolod Lapin, Head of Product at Playson, said: “We’re delighted to enhance an extremely popular title from our portfolio and bring a new festive gaming experience.
“The original release performed exceptionally, and we believe that this revamped version will drive engagement during an important and busy period for operators.
“We cannot wait for players to experience this Christmas edition over the holiday season and hope it heightens their festive celebrations even further.”
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Anastasia Rimskaya Chief Account Officer at Aviatrix
Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths
Aviatrix has launched a new Loot Box feature for its premier crash game, presenting collectible rewards, free bets, and progression bonuses aimed at boosting long-term player engagement.
Loot Boxes are granted through a daily rewards mechanism, with players obtaining them according to their in-game actions and advancement. Every box holds a variety of rewards, such as aircraft skins, complimentary bets, and aviation experience points.
The feature enhances Aviatrix’s developing loyalty system, providing players with fresh options to personalize their aircraft and earn rewards through continuous engagement.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Loot Boxes are part of our wider vision for Aviatrix as a connected multi-game universe. As we expand our iGaming Metaverse, features like Loot Boxes add another meaningful layer to how players build their profile, customise their aircraft and earn rewards across the ecosystem.”
Unveiled in February, the Aviatrix iGaming Metaverse signifies the supplier’s shift from a standalone crash game to an integrated multi-title ecosystem.
Starting with the imminent debut of Aviatrix Second Chance and continuing with upcoming titles like Aviatrix Fruits and Aviatrix Mines, every game will utilize a single integrated player profile, progression system, and rewards and achievements framework.
The post Aviatrix Launches New Loot Boxes to Deepen Progression and Reward Paths appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Atucha Strategic Advisory
Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth
Atucha Strategic Advisory, led by LatAm specialist Ramiro Atucha, has strengthened its leadership team with the appointment of Eliane Nunes as Head of Revenue & Commercial Growth, reinforcing the consultancy’s capabilities across Brazil and the wider Latin American region.
The appointment reflects the ongoing evolution of ASA’s boutique advisory model and its focus on delivering tailored strategic guidance to a select group of clients operating in complex, fast-changing markets.
Eliane Nunes brings more than 30 years of experience across iGaming, public relations, corporate communications, growth strategy, and partnership development. Her career has been defined by deep market understanding, relationship-driven leadership, and a long-term approach to sustainable value creation.
Ramiro Atucha commented:
“Eliane’s market sensitivity and structured thinking make her a natural fit for ASA. Her ability to combine revenue awareness, commercial vision, and attentive listening enhances the value we deliver to our partners.”
Eliane Nunes added:
“Ramiro is a professional I have long admired, and our perspectives on growth, positioning, and client development are highly aligned. In Brazil and LatAm, sustainable performance is shaped not only by metrics, but also by trust, reputation, and close professional relationships.”
In her new role, Nunes will lead revenue development initiatives, commercial expansion, and partnership structuring, helping ASA clients translate strategic direction into measurable business outcomes across Brazil and Latin America.
The post Atucha Strategic Advisory strengthens leadership team with appointment of Eliane Nunes as Head of Revenue & Commercial Growth appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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