Massive Gaming (MVG), a global iGaming content provider with headquarters in Australia, has officially launched a selection of content with Superbet Brazil, one of the country’s leading operators, via bragg hub game aggregation platform.

The initial launch features eight titles from MVG’s Blitzcrown studio, which specialises in non-traditional casino games. The initial lineup available to Superbet players includes Boom Boom Hit Plinko, Snowball Plinko, Fast Crash, Dragon & Wizard, and several more innovative titles designed to appeal to Brazil’s rapidly growing player base.

These titles are delivered via the bragg hub content delivery platform, leveraging bragg’s established aggregation relationship with Superbet in the Brazilian market. Superbet became the first operator in the country to secure a regulated license before the market’s January 2025 launch, and continues to be one of the country’s fastest-growing platforms.

Blitzcrown’s instant win games previously secured Brazil RGS, RNG, and individual game certifications from Gaming Laboratories International (GLI), establishing the studio as one of the first providers of certified instant win games in the jurisdiction.

George Cho, Director at Massive Gaming, said: “Going live on Superbet Brazil is a landmark moment for Massive Gaming, and for Blitzcrown as a studio. Brazil is one of the most exciting regulated markets in the world, and being able to bring our content to Superbet’s players through Bragg’s platform is a testament to both the quality of our games, and the strength of these partnerships. We look forward to expanding our presence in the market as we continue to grow our portfolio.”

Hristofor Hristov, Commercial Director Aggregation at bragg, commented:

“We are thrilled to facilitate this exciting launch between Massive Gaming and Superbet in Brazil. Our bragg hub platform is specifically engineered to seamlessly deliver high-performing, localized content to major operators. Blitzcrown’s certified instant-win and non-traditional games are a perfect fit for the dynamic Brazilian audience, and this rollout underscores our commitment to fueling our partners’ growth in one of the world’s most vibrant regulated markets.”

The Superbet Brazil launch is the latest milestone in Massive Gaming’s strategy to scale its global distribution through established aggregation platforms, following the company’s broader content distribution agreement with Bragg Gaming Group.

7Games selects FIRST.bet to bring Tier-1 sportsbook technology to one of the biggest casino operators in Brazil.

7Games, Betão and R7, three brands operated by OIG Gaming Brazil Ltda. and among Brazil’s largest casino-led betting brands, have gone live with a full sportsbook powered by Tier-1 technology from FIRST.bet.

Already among Brazil’s biggest casino operators, OIG chose FIRST.bet to power the move into sports across all three brands, proving the engine reaches Brazil-scale operators running multiple brands at once.

7Games built its own sportsbook front end on SportOS, the FIRST.bet operating system, with the FIRST.bet engine running underneath. Players see a sportsbook that is entirely 7Games, its brand, its design, its experience, while the trading, pricing, live markets and performance come from FIRST.bet.

7Games is a casino-led brand moving into sports, so it needed a sportsbook that already fits Brazil, not one it would have to adapt. FIRST.bet ships that out of the box: a Brazilian-Portuguese product, odds models tuned to the Brazilian leagues, and the live betting, trading and risk management needed to compete at national scale.

“Brazil is not a market you can grow into slowly. The product has to work from day one,” said Fernando Oliveira Lima, Founder and CEO of 7Games. “FIRST.bet gave us a sportsbook that already fits this market, so we could focus on our players instead of fixing the technology underneath them.”

“Brazil rewards operators who get the product right and punishes the ones who don’t,” said Tom Light, Founder and CEO of FIRST.bet. “7Games already commands serious traffic on the casino side. Now they have a sportsbook built to hold up under that kind of pressure, on their own front-end, running on our engine. That is exactly what SportOS was built for.”