Wiztech makes vertical expansion with Prediction Market Solution launch

Operators powered by the leading technology provider can now offer their players a dynamic trading experience on the outcome of real world events

Wiztech, the award-winning technology company, has announced the launch of its integrated Prediction Market Solution.

The new vertical allows Wiztech’s network of operators, including Winpot in Mexico, to offer their players a dynamic trading experience on the outcome of real-world events, bridging the gap between traditional sportsbooks and the growing ‘prediction economy’ for the first time.

This comes at a crucial moment for online sportsbook operators as prediction market platforms continue to ride a meteoric growth wave and enter the mainstream.

Operators running the Wiztech tech stack can launch its Prediction Markets Solution through a seamless API integration.

Because it’s modular, it can also connect directly with other, third-party player account management systems and wallets.

Unlike traditional sports betting that relies on match schedules, prediction markets offer “always-on” betting on news, economics, pop culture and more.

The Wiztech solution effectively eliminates dead zones in the sporting calendar, ensuring consistent player engagement regardless of football or basketball seasons.

Wiztech’s proprietary trading engine manages liquidity and exposure, reducing the need for manual oversight and bookmaking.

It also offers a trading style interface designed to attract a younger, data driven demographic that might find traditional sports betting less interesting.

The platform’s high-frequency trading interface caters to a sophisticated user base, focusing on market depth, price transparency and cash-out agility.

Yoni Sidi, CEO at Wiztech, said: “Our operator partners are always looking for ways to diversify their offerings, increase player lifetime value and engage new audiences.

“By bringing prediction markets into the Wiztech offering, we’re giving operators the platform to allow players to more than just bet on sports and instead trade on a huge range of events and outcomes across politics, economics and culture.

“It’s the natural evolution of sports betting, and that’s why it’s so important for operators to embrace it and integrate it into their proposition. And those powered by Wiztech can now do this quickly, seamlessly and compliantly.”