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Digitain Announces New Slogan and Vision Ahead of ICE Barcelona
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Digitain announces a bold new vision and slogan that embodies its forward-thinking approach and highlights its commitment to innovation and excellence.
Digitain, a global leader in Sportsbook and iGaming solutions for over 20 years, proudly presents its new company slogan: “BUILT TO LEAD.”. Announced ahead of ICE Barcelona 2025, this slogan highlights Digitain’s fresh perspective on its vision, positioning, strategic pillars, and essence.
Digitain’s new vision reflects its dedication and commitment to creating genuine connections, ensuring meticulous attention to detail, and maintaining a dynamic, leading-edge approach to innovation. The company’s lasting success is grounded in the strength of its partnerships, an obsession with achieving excellence, and a relentless drive to set new industry benchmarks. Guided by its strategic pillars—next-generation product innovation, unsurpassed service, industry expertise and pioneering new standards—Digitain is further solidifying its position as the trusted partner of choice for leading operators worldwide.
Aregnaz Hakobyan, Group Chief Marketing Officer at Digitain, stated: “A strong foundation and well-defined brand architecture are the cornerstones of our success and the roadmap to our future. The Brand Reboot Project was a project that we have worked for over 4 months and is more than a refresh—it’s a powerful step forward that enhances our value and clearly articulates our purpose. Our slogan,’BUILT TO LEAD.‘ encapsulates who we are and where we are heading, embodying our unwavering commitment to excellence and leadership. It also signifies that our company has reached a pivotal point—leading the iGaming and tech industry with innovation and unmatched expertise.
Our vision clearly indicates that we are shaping the future of iGaming as the leading technology giant and the partner of choice for top-tier operators globally. With unrivaled service and a passionately committed team, we are setting new industry standards, making iGaming safer and more socially accepted than ever before.”
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