Balkans
A Successful Debut for SYNOT Group at BEGE Expo
The SYNOT Group participated in the prestigious BEGE (Balkan Entertainment and Gaming Expo) in Sofia for the first time this year. The event, one of the most significant gaming exhibitions in the Balkan region, held on November 27 and 28, with SYNOT presented as an exhibitor at booth no. 2.18.
Key companies within the SYNOT Group, including SYNOT W, SYNOT Games, and SYNOT Interactive, were represented at the expo. Visitors had the opportunity to discuss potential collaborations in both land-based and the online gaming industry.
“BEGE Expo was a great success for us. The exhibition in Sofia is renowned for its popularity across the Balkan region, and despite this being our first time exhibiting, our booth attracted a large number of visitors not only from Bulgaria but also from other countries in the region, such as the North Macedonia, Serbia, Croatia, Romania, Greece, Cyprus, Poland, and the Baltic states. During the two days of the expo, SYNOT’s sales team signed several deals, which is another evidence for the important role of our brand in this region,” said Stanislav Stanev, SYNOT Group’s International Business Development Director.
The MAGIC BALL LINK progressive multigame jackpot system attracted significant attention. This system offers a 4-level linked bonus jackpot common for all game titles. Visitors had the chance to try out eight popular linked games, including fan favourites such as Aztec Jaguar, Tiki Princess, and Legend of Medusa. MAGIC BALL LINK was showcased in modern UP2-32 cabinets, featuring cutting-edge design, three 32″ screens, and high-performance hardware components.
Another major highlight was the SUPER LINK system, offering up to 20 linked titles with a “linked bonus” and Pay-to-Win features. This system was displayed in both AWP and VLT versions within the elegant Eclipse FL-32 cabinets.
Visitors also explored further products such as the Explosive Games Premium+, Firebird Blue and Firebird Red gaming systems displayed in the UP1-27 and UP2-32 cabinets. These systems offer a wide range of games from classic fruit to themed ones, including Hold & Respin titles.
In the online gaming section, SYNOT Games showcased its extensive portfolio of online slots, while SYNOT Interactive presented its comprehensive iGaming solutions.
A notable milestone was the nomination of the MAGIC BALL LINK product for an award at the 15th BEGE Awards in the “Jackpot System of the Year 2024” category. This nomination further underscores the quality and innovation of SYNOT Group’s products.
“Participating in BEGE Expo represents another significant step in our expansion within the Balkan market. We were delighted by the interest in our products and held many productive discussions during the expo. We are proud to have been part of such a prestigious occasion this year,” said Roland Andrýsek, SYNOT Group’s Sales Director.
The post A Successful Debut for SYNOT Group at BEGE Expo appeared first on European Gaming Industry News.
Balkans
Strong Customer Response Marks Successful Belgrade Future Gaming 2026 for NOVOMATIC
NOVOMATIC concluded a highly successful participation at Belgrade Future Gaming 2026, further reinforcing its strong presence in the Southeast European market. Throughout the exhibition, the company welcomed a steady stream of visitors to its stand, providing an excellent platform for strengthening existing partnerships, establishing new business contacts and discussing future opportunities with customers from across the region.
The comprehensive product showcase featured a broad selection of NOVOMATIC’s latest gaming innovations. Among the highlights were Impera PROLINK 2 and the internationally successful XTENSION LINK series, including Volumes 2, 3, 4 and 5 as well as XTENSION LINK Ultimate, all of which attracted strong interest from visitors thanks to their proven performance and engaging feature mechanics. Visitors also explored VISION LINK, NOVOMATIC’s latest multi-feature linked progressive concept, alongside the versatile GAMINATOR X5, renowned for its flexible game mix and customization options.
A particular highlight for the regional market was the Impera Line HD Edition 10 – Balkan Special, which generated significant interest thanks to its carefully selected game mix tailored specifically to local player preferences.
Taking center stage was the award-winning DIAMOND X QUATTRO 1.55J, whose striking design and immersive player experience made it a standout attraction on the show floor. The portfolio was further complemented by a premium V.I.P. X setup, including the V.I.P. X Royal 1.85 and, for the first time at a Balkan trade show, the V.I.P. X Galaxy 2.65, both showcasing NOVOMATIC’s commitment to delivering high-end gaming experiences for modern casino environments.
As in previous years, NOVOMATIC’s successful cooperation with long-standing partner FAZI contributed to a strong exhibition presence, while the popular ADMIRAL Bet Pub catering concept once again provided a welcoming atmosphere that encouraged networking and business discussions in a relaxed setting.
“The positive response we received throughout the show was truly outstanding. Belgrade Future Gaming remains one of the most important industry events in Southeast Europe and provides an excellent opportunity to engage directly with our customers and partners. We were delighted by the strong interest in our product portfolio, particularly the Impera Line
HD Edition 10 – Balkan Special and the first presentation of the V.I.P. X Galaxy 2.65 in the region. The many valuable conversations and promising business opportunities generated during the event once again demonstrated the strength of the Balkan market and the value of close collaboration with our customers. I would like to sincerely thank all visitors, customers, partners, and our dedicated team for contributing to another successful edition of Belgrade Future Gaming,” said Miloš Pejić, Regional Manager SEE at NOVOMATIC.
With a comprehensive portfolio of internationally proven products, regionally tailored solutions and premium gaming innovations, NOVOMATIC once again demonstrated its ability to meet the diverse requirements of the Balkan market. The successful outcome of Belgrade Future Gaming 2026 further highlighted the company’s strong momentum across Southeast Europe and created a solid basis for future growth and collaboration with customers and partners throughout the region.
The post Strong Customer Response Marks Successful Belgrade Future Gaming 2026 for NOVOMATIC appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Balkans
Expanse Studios Signs Content Distribution Agreement with MaxBet
Meridian Holdings Inc. announced that the Company’s subsidiary, Expanse Studios, a leading B2B iGaming content provider, has signed a strategic distribution agreement with MaxBet, one of Serbia’s leading omni-channel gaming operators and a subsidiary of Flutter Entertainment. The agreement will enable Expanse to further expand the reach of its proprietary gaming portfolio across the Serbian market
By integrating with MaxBet’s established infrastructure, Expanse Studios gains expanded distribution through one of the region’s dominant operators. The partnership is already in full effect, with Expanse Studios’ suite of titles currently live and accessible to players.
“This agreement offers Expanse and Meridian direct access to Flutter’s increased global scale and capitalizes on the rising demand for our localized, high-performing content. With this collaboration, our focus remains on driving B2B growth through quality distribution and scalable partnerships with market-leading operators in regulated territories,” said Damjan Stamenkovic, CEO of Expanse Studios.
According to Statista, Serbia’s online gambling revenue is projected to grow to $186 million by 2029. MaxBet maintains an estimated 15-20% online market share in the country, making the firm a strong parter for potential increased revenue generation in one of Southeast Europe’s most dynamic regulated markets.
With more than 1500 B2B operator partnerships globally and a portfolio of over 70 proprietary titles, Expanse continues building distribution infrastructure in regulated markets where licensed operators require certified, compliant gaming content from established providers.
The post Expanse Studios Signs Content Distribution Agreement with MaxBet appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Monte Casino Sofia Elevates its Premium Gaming Floor with Amusnet’s Type S32
Amusnet continues to expand its premium land-based presence in its domestic market, Bulgaria, through a new installation at the premium Monte Casino Sofia, where state-of-the-art Type S32 slot machines have been added to the venue’s gaming floor.
The Type S32 cabinet delivers a modern gaming experience through its sleek aesthetics, ergonomic construction and advanced functionality. The cabinet features dual 32-inch Full HD displays, immersive surround sound, dynamic LED lighting and a modern digital touch screen button deck. Additional player-focused features, such as wireless charging and the powerful Amuser Plus platform, ensure seamless gameplay and exceptional performance.
The installation at Monte Casino Sofia reflects the venue’s commitment to offering top-tier entertainment and reinforces the successful collaboration between the two companies.
“The installation of the machines was a strategic decision for us. Our partnership with Amusnet is a guarantee for success. As a Slot Manager, I am always looking for solutions that engage players. These machines combine classic style with modern dynamics, making them an essential addition to our slot mix,” said Velizar Bratoychev, Slot Manager at Monte Casino.
The Type S32 provides access to a rich portfolio of Amusnet’s most popular slot titles with AMUSEBOX game pack, which includes a fantastic variety of fruit and character games, engaging player mechanics, including Jackpot Cards, Buy Bonus, Free Spins and many more. The combination of immersive gameplay and premium cabinet design creates a highly engaging gaming environment tailored to the expectations of the users.
With this latest installation, Amusnet further strengthens its position as a provider of land-based gaming solutions, continuing to deliver premium products and long-term value to its casino partners across the region and beyond.
The post Monte Casino Sofia Elevates its Premium Gaming Floor with Amusnet’s Type S32 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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