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BGaming rounds off year of art collaborations in Malta

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Popular iGaming content provider BGaming has unveiled its final art and gaming mash-up of 2024 as part of its ongoing creative project ‘When Art Meets Gaming’.

Half-Maltese artist Tim Marsh is well known for his architectural style, composing works using dynamic geometric forms, patterns and lines to embed a sense of movement. His influences include his capoeira practice, which he has enjoyed since being a teenager. The Brazilian martial art influences the tribal elements of his graffiti work.

His career began in the fashion industry in 2006, where he created designs for clothing brands and directed the fashion pages of French magazine Snatch. He has previously worked with the likes of L’Oreal, Kenzo and Smart cars. Since 2009, the artist has been involved in light painting and held shows in Malta and France.

Ahead of BGaming’s attendance at SiGMA Malta, the muralist has produced artistic interpretations of BGaming’s top games characters from titles such as Wild Tiger, Book of Cats MEGAWAYS™, Elvis Frog TRUEWAYS, Aztec Magic Bonanza, and Gold Rush – Johnny Cash.

This marks the studio’s fourth and final ‘When Art Meets Gaming’ collaboration of the year, after they teamed up with creators Gonçalo MAR, Mr Cenz and Clandestinos Art throughout their jam-packed 2024 event calendar.

Kate Puteiko, CMO at BGaming, said: “We are proud to collaborate on our eighth artistic partnership with the hugely talented Tim Marsh, a highly respected muralist who has breathed new life into our iconic characters once more.

“Supporting artists in the cities we visit remains one of the greatest passions at BGaming and we look forward to continuing our dedication to giving back next year.”

Artist Tim Marsh said: “I found this work quite unexpected as I am used to working on murals and live paintings. This was a different exercise from what I’m used to but to be working from a computer and not fighting the elements was enjoyable. Only a few days before, I had been struggling to finish a wall in the Parisian rain.

“I am used to taking inspiration from hand painting artwork in real life, so this presented a welcome and unique challenge for me.”

 

About BGaming

BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,600+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.

The post BGaming rounds off year of art collaborations in Malta appeared first on European Gaming Industry News.

euphoria lab

What Does a Win Feel Like? WinSpirit Is Trying to Find Out

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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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casino summer campaign

What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

what-does-a-win-feel-like?-winspirit-is-trying-to-find-out

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.

Continue Reading

Latest News

What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

Continue Reading

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