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OneFootball and Odds Scanner Group form strategic global partnership

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OneFootball, a top global football media platform, and Odds Scanner Group, a media-tech firm specialising in innovative betting content and technology for sports enthusiasts, are  pleased to announce their new strategic global partnership.

This collaboration will focus on enriching the fan experience through innovative betting content, dynamic data widgets, and seamless odds integration across OneFootball’s digital ecosystem. Additionally, programmatic media efforts will enhance the reach and personalization of content for millions of football fans worldwide.

The partnership will cover the main markets for English, Portuguese, and Spanish-speaking countries, and will be implemented across all regulated markets or soon-to-be regulated ones. In each market, specific betting partners will be selected to cater to the needs of local fans.

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Now working together, OneFootball and Odds Scanner Group will unite their strengths to offer football fans richer and more actionable insights. OneFootball, known for its comprehensive football coverage and engaging digital content, and Odds Scanner Group, with its expertise in specialised betting content and advanced tools, will provide fans with critical football information. The partnership will first be reflected over the website before expanding into OneFootball’s APPs.

By integrating OneFootball’s extensive football coverage with Odds Scanner Group’s advanced betting tools, fans will gain a deeper understanding of the latest match trends and detailed performance metrics, bringing them closer to the data that matters most, making more informed and confident betting decisions.

“Partnering with OneFootball is a significant milestone for us. Together, we are committed to pushing the boundaries of digital football and experiences, combining our cutting-edge data and engaging betting content with OneFootball’s unrivalled audience and industry expertise to create a better experience for readers and football fans”, added Gonçalo Costa, CEO at Odds Scanner Group.

Stay tuned as OneFootball and Odds Scanner Group unveil new features that will transform how football fans engage with the sport through data-driven betting insights.

The post OneFootball and Odds Scanner Group form strategic global partnership appeared first on European Gaming Industry News.

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