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BETER Live becomes ICONIC21
BETER Live, provider of live betting solutions, has officially rebranded to ICONIC21 as it enters a new chapter having separated from the BETER Group.
The strategic move allows ICONIC21 to deploy its own vision with a sharpened focus as it continues to strengthen its position as a must-have provider in the fast-growing online market.
As ICONIC21, the business will operate independently having built a super-star team that includes the brightest minds and creative talents in the gaming content space.
The business has already enjoyed incredible success by taking a client-first approach, responding quickly to requests and ensuring its products and experiences are always ahead of the curve.
ICONIC21 will continue to manage all aspects of operations internally which in turn means it can deliver a highly customisable yet efficient service to its customers while meeting their unique needs and requirements.
The company promises to take this to the next level over the coming months, with a more personalised service, faster delivery of new features and a greater focus on securing strategic partnerships to fuel growth for both ICONIC21 and its customers.
In addition, ICONIC21 will further expand its product portfolio which will boast more variety and innovative features so that its content caters to a wider audience and with deeper player engagement.
This includes focusing on unique, innovative content and games, never-seen-before formats and bonus features, with a greater focus on the ever-popular live gameshow segment.
The company’s robust promotional engine will be further enhanced with the introduction of additional products and tools, enabling partners to run comprehensive, targeted campaigns aimed at driving acquisition and retention
ICONIC21 remains committed to setting the standard for customer personalisation, allowing operators to tailor the live dealer and live games experience offered to their players in a way that perfectly aligns with their branding and player expectations and preferences in each market they target.
Edvardas Sadovskis, CPO at ICONIC21, said: “Our transition to ICONIC21 is a strategic step forward that reflects our vision to lead with a passion for innovation, oriented toward our partners and players. Our commitment to customer-centricity has been at the heart of our success.
With our new brand, we will accelerate our growth plans, bringing more groundbreaking content and unique game formats to the market.
Rebranding as ICONIC21 symbolizes a new era where we can deepen our commitment to becoming the must-have provider in the gaming industry. We are leveraging our talented team and expanding our product offerings to ensure that our partners have access to unparalleled content that drives player acquisition, retention, and overall satisfaction.”
The post BETER Live becomes ICONIC21 appeared first on European Gaming Industry News.
CT Interactive
CT Interactive Launches New Titles on Ifortuna.sk
CT Interactive has announced the expansion of its presence in the regulated Slovak market through the launch of a selected portfolio of the company’s top-performing games on Ifortuna.sk, part of the Fortuna Entertainment Group.
Slovak players can now enjoy some of the company’s most popular titles, including 50 Treasures, Fruits & Sweets Buy Bonus, 100x Crypto Magic, Duck Of Luck Buy Bonus, 20 Mega Star, 100x Fresh, Dancing Dragons, Nanook The White Ghost Buy Bonus and The Big Chili. Several of these games feature the company’s engaging Buy Bonus mechanics, offering players enhanced interactivity and greater control over their gameplay.
“The expansion of our content offering on Ifortuna.sk represents a major step in our broader international growth strategy. We are delighted to provide our valued partner with a compelling and diverse portfolio of games, while reinforcing our long-term commitment to the Slovak market,” said Martin Ivanov, Chief Operating Officer at CT Interactive.
“Our newly certified portfolio brings a fresh and dynamic gaming experience tailored specifically to the Slovak audience. Each title has been carefully developed to boost player retention while delivering a more personalized and engaging gaming experience,” added Ivan Zoumpalov, Regional Manager for the Czech Republic and Slovakia at CT Interactive.
The post CT Interactive Launches New Titles on Ifortuna.sk appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Connecting Business and Diplomacy: Amusnet Supports BBLF’s Annual Meeting of the Diplomatic Corps
Amusnet has supported the 10th Annual Meeting between the Bulgarian Business Leaders Forum (BBLF) and the Diplomatic Corps, reaffirming its commitment to initiatives that foster dialogue, responsible business and Bulgaria’s long-term economic development.
Held at InterContinental Sofia, this year’s high-level forum brought together ambassadors, senior government officials and executives from leading Bulgarian and international companies under the theme “Bulgaria: Prospects for Rapid Economic Transformation”. The discussions explored the country’s potential to accelerate economic growth through innovation, digitalisation, strategic investments and stronger collaboration between the public and private sectors.
As a long-standing partner of the Bulgarian Business Leaders Forum, Amusnet continues to support initiatives that create meaningful dialogue around the future of Bulgaria’s economy and business environment. The annual meeting serves as one of the country’s most important platforms for exchanging ideas between the diplomatic community, institutional leaders and the business sector.
“Supporting initiatives that encourage collaboration and forward-looking dialogue is part of our commitment to responsible business. We believe that sustainable economic growth is driven by strong partnerships and a shared vision for the future,” said Ivo Georgiev, CEO of Amusnet.
This year’s forum focused on topics including Bulgaria’s investment attractiveness, technological advancement, talent development and the opportunities created by closer cooperation between business, government and international partners. The event once again highlighted the importance of building an environment that encourages competitiveness and sustainable growth.
For Amusnet, supporting the BBLF Annual Meeting reflects the company’s broader commitment to contributing to Bulgaria’s business ecosystem beyond its core operations. As one of the country’s leading software companies, Amusnet continues to stand behind initiatives that promote responsible leadership and long-term economic progress.
The partnership further strengthens Amusnet’s collaboration with BBLF and underscores the company’s belief that sustainable growth is achieved through dialogue, shared expertise and collective action.
The post Connecting Business and Diplomacy: Amusnet Supports BBLF’s Annual Meeting of the Diplomatic Corps appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Andrzej Hyla
Wazdan Launches First Stage of Summer Network Promotion with Mystery Drop
Wazdan, the leading gain-focused developer, has launched the first stage of its summer-long Network Promotion campaign to partner operators from 29th June to 19th July 2026.
As part of a wider three-stage seasonal campaign running throughout the summer, the opening phase centres around Mystery Drop, one of Wazdan’s established promotional tools designed to enhance player engagement through an additional reward layer during gameplay.
During active game sessions, Mystery Drop gives players the opportunity to win cash or physical prizes. Once the feature is triggered, players select one of nine Mystery Boxes to reveal their reward, adding an extra level of anticipation and entertainment to the gameplay experience.
Designed as a ready-to-use promotional solution for operators, Mystery Drop requires no additional integration and does not impact the RTP of the base game. Powered by a certified independent RNG engine, the tool can also be tailored to meet the requirements of individual casinos and regulated markets.
The first stage of the Wazdan Summer Drop marks the beginning of a wider summer initiative, with additional campaign phases featuring further engagement mechanics set to launch later in the season.
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “Remaining an innovative supplier in an increasingly competitive market means continuously delivering engaging experiences that resonate with both players and operators.
“Mystery Drop has proven to be an effective promotional tool for our partners, adding an extra layer of excitement to gameplay while remaining simple to activate and fully customisable for different markets. We are excited to launch the first stage of this summer campaign and continue supporting our partners with memorable promotional experiences throughout the season.”
The post Wazdan Launches First Stage of Summer Network Promotion with Mystery Drop appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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