eSports
LEON.BET partners with 9INE to become esport club’s exclusive online betting house

LEON.BET has announced a collaboration with 9INE, one of Europe’s top esports organisations known for its focus on Counter-Strike 2 (CS2), that will see it become the exclusive betting partner to the team.
The partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favourite games.
As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. The operator’s user-friendly interface, competitive odds, and commitment to fair play have made it a trusted name worldwide. LEON.BET is also dedicated to supporting young talents, believing it is key to a bright and promising future.
Through the partnership, LEON.BET aims to combine its innovative betting platform with 9INE’s expertise in competitive gaming, creating a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.
LEON.BET’s CGO said: “We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey.
“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see a great future and prospects in this path.”
The post LEON.BET partners with 9INE to become esport club’s exclusive online betting house appeared first on European Gaming Industry News.
BETBY
BETBY ENHANCES ESPORTS BETTING EXPERIENCE WITH EXPANDED TOP-TIER PLAYER PROPS COVERAGE

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BETBY, the leading provider of innovative sportsbook solutions, has further strengthened its esports portfolio by expanding its player props coverage across the most popular competitive gaming titles: Counter-Strike 2, Dota 2, League of Legends, and Valorant.
The update extends to both pre-match and live betting, introducing a variety of new markets that add depth to the esports betting experience. Among the highlights are new player performance markets such as total kills available across all four titles, total headshots for Counter-Strike 2, or most kills for Counter-Strike 2, Dota 2, and League of Legends.
These markets bring a new dimension to esports betting, allowing users to follow individual performance metrics and in-game outcomes in real time. By covering both live and pre-match events, BETBY ensures that its partners can deliver an immersive experience at every stage of competition.
This enhancement follows a series of updates that have reinforced BETBY’s position as a tier-one esports content provider. Over the past twelve months, BETBY’s work in esports has been recognised with six industry awards, reflecting growing recognition of the supplier’s esports excellence and contribution to shaping the future of the esports betting ecosystem.
Kirill Nekrasov, Head of Sportsbook Product at BETBY, commented: “Esports audiences are incredibly engaged and data-savvy, they follow players and statistics as closely as the matches themselves. By expanding our player props coverage across major titles, we’re giving operators the ability to offer users a more granular and dynamic betting experience, both before the match and live in-play. Combined with our already launched H2H markets across all top-tier titles and MVP offerings for major tournaments, this update further strengthens our position as a leading B2B esports solutions provider.”
To find out more about BETBY’s cutting-edge sportsbook solution visit booth 4045 during SiGMA Central Europe. Attendees will have the opportunity to engage with BETBY’s team, and discover how the supplier’s solutions and services can be their winning aspect for their iGaming project.
The post BETBY ENHANCES ESPORTS BETTING EXPERIENCE WITH EXPANDED TOP-TIER PLAYER PROPS COVERAGE appeared first on European Gaming Industry News.
Arnold Hur
Thirteen Leading Universities Partner with Gen.G for its Practicum Abroad Programme to Prepare Students in Seoul for Esports Careers

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Global esports and gaming organisation Gen.G announced that it has partnered with thirteen distinguished universities across the US to participate in the Gen.G Practicum Abroad programme, which offers students the opportunity to take part in an intensive, three-week programme to study in the heart of the esports industry in Seoul, South Korea.
The thirteen institutions are: Conestoga College, Augustana University, Buena Vista University, Illinois College, Manchester University, Seton Hall University, Shenandoah University, Syracuse University, St. Thomas University, University of Kansas, Maharishi International University, Randolph-Macon College and University of Hawai’i.
“This is our most ambitious program since the launch of our Gen.G Practicum Abroad program, bringing together some of the best universities in the country to expand their educational programs on campus. The students will be fully immersed in Korea with hands-on experiences to give them a 360-degree view of the esports industry,” said Arnold Hur, CEO of Gen.G.
Gen.G professionals will lead the Gen.G Practicum Abroad programme, which includes custom esports programming, mentorship by industry professionals, special lectures, industry “lunch-and-learns,” and professional networking, all while immersing students in Korean culture and its history in esports. Students will also visit competitive organisations and gaming publisher studios.
The post Thirteen Leading Universities Partner with Gen.G for its Practicum Abroad Programme to Prepare Students in Seoul for Esports Careers appeared first on European Gaming Industry News.
BETBY
BETBY CONTINUES UPWARD TRAJECTORY WITH SOLID Q3 2025 PERFORMANCE RESULTS

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BETBY, a leading sportsbook supplier, has reported another strong quarter, with its Q3 2025 performance underlining consistent growth and sustained engagement across its global partner network. The results highlight the provider’s continued expansion, innovation, and ability to deliver competitive value to operators worldwide.
During the third quarter, BETBY’s sportsbook recorded a 56.07% year-on-year increase in Gross Gaming Revenue (GGR), a 24.92% rise in total bets placed, and a 19.45% increase in active players, aligning with the solid upward trend seen in the company’s H1 results.
Importantly, these results were achieved despite a non-idyllic September, which was marked by uncompetitive margins due to sporting outcomes. This resilience further underscores the company’s ability to maintain growth momentum even in unfavourable market conditions.
This performance further demonstrates the scalability and reliability of BETBY’s sportsbook solution, which continues to attract new partners and drive growth across regulated markets. The supplier’s investment in proprietary trading models, AI-powered tools, and tailored partner support remains central to its strategy.
Betby.Games, BETBY’s proprietary esports feed, also delivered a positive quarter, achieving an 8.43% year-on-year increase in Gross Gaming Revenue (GGR), a 6.18% rise in total bets placed, and an 11.85% growth in active players compared to the same period last year.
Leonid Pertsovskiy, Chief Executive Officer at BETBY, commented: “Q3 once again demonstrates the strength of our products and the trust we’ve built with our partners. We continue to deliver solid results across both sportsbook and esports verticals, driven by innovation, user-centric solutions, and our commitment to excellence. As we approach the end of the year, our focus remains on accelerating growth and reinforcing our position as a Tier-1 provider in the iGaming industry.”
To find out more about BETBY’s cutting-edge sportsbook solution visit booth 4045 during SiGMA Central Europe. Attendees will have the opportunity to engage with BETBY’s team, and discover how the company’s solutions and services can be their winning aspect for their iGaming project.
The post BETBY CONTINUES UPWARD TRAJECTORY WITH SOLID Q3 2025 PERFORMANCE RESULTS appeared first on European Gaming Industry News.
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