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DreamHack Dallas Hosts Over $1M in Esports Competitions Across Marquee Titles

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ESL FACEIT Group (EFG), the leading esports and video game entertainment company, and DreamHack, a leading global gaming festival, have announced a full slate of esports programming for DreamHack Dallas, taking place the weekend of May 31-June 2, 2024, at the Kay Bailey Hutchison Convention Center.

One of DreamHack’s longest-running North American gaming festivals, DreamHack Dallas features everything gaming under one roof. From the world-famous bring-your-own-computer (BYOC) LAN party, panels, and an expo, to art, cosplay, creator meet-and-greets, and much more, DreamHack Dallas offers attendees a great variety of activities for an unforgettable experience. Furthermore, the festival will host 13 unique esports competitions – including iconic titles like Counter-Strike 2, Overwatch, StarCraft® II, and more to come – with over $1 million in total prizing.

For the first time, several DreamHack Dallas esports events – including competitions in EA SPORTS FC™ 24, Tekken 8, Street Fighter 6, and more – will offer aspiring competitors the chance to qualify for this summer’s debut Esports World Cup. With new pipelines to a $60 million prize pool and a global audience in Riyadh, DreamHack is offering more opportunities than ever for grassroots talent to fight their way to the world stage.

Esports has been part of the fabric of DreamHack Dallas since the festival’s inception, and we’re excited once again to welcome tens of thousands of fans this summer to celebrate their favorite competitive titles,” said Shahin Zarrabi, Vice President, Festivals, ESL FACEIT Group. “From the 100th IEM event to the first-ever OWCS live event and qualifiers for Esports World Cup, DreamHack is celebrating every type of gamer, from world-class competitors to the next breakout stars.”

Dallas Hosts 16 Top Counter-Strike 2 Squads for 100th IEM Event

The birthplace of North American Counter-Strike esports will invite 16 of the world’s best teams to clash in Intel® Extreme Masters (IEM) Dallas, the 100th IEM event. With an ESL Pro Tour (EPT) Masters trophy, $250,000 in prizing, and qualification to an EPT Championship up for grabs, fans will watch as hometown heroes challenge international hopefuls in the US’s biggest Counter-Strike event of the year.

Overwatch Luminaries Assemble for First-Ever International Live Event for OWCS

The first-ever in-person Major tournament of Blizzard Entertainment and EFG’s Overwatch Champions Series invites eight of our competitive region’s top teams for a three-day showcase of industry-class talent. Featuring a prize pool supported by crowdfunding, fans can watch the action unfold live – or at home with the official broadcast or partnered co-streams – as teams face off to be the first team to claim an international OWCS title and qualify to compete at Esports World Cup.

ESL Impact Returns to DreamHack Dallas with $123K Season Finale

ESL Impact, a global all-women Counter-Strike circuit, returns to DreamHack Dallas for the exciting conclusion of Season 5 of competition. Eight of the world’s best women’s Counter-Strike teams representing North America, Europe, South America, and Asia will face off to see who will claim the title and the lion’s share of the $123,000 prize pool.

ESL Pro Tour in StarCraft® II Makes Masters Stop at DreamHack Dallas

The EPT in StarCraft® II, the title’s premier global esports circuit, continues with the ESL SC2 Masters: Spring 2024 Finals at DreamHack Dallas. Not only will competitors battle for their share of the $100,000 prize pool, but the opportunity to qualify for StarCraft® II competition at this summer’s inaugural Esports World Cup.

EA SPORTS FC™ 24 at DreamHack Dallas Kicks off Esports World Cup Qualifications

Electronic Arts’ soccer title, EA SPORTS FC™ 24, comes to DreamHack Dallas for the first time this summer with a world-class tournament. With the top two players securing their spot at Esports World Cup this August, the competition offers up to 250 competitors their first opportunity to qualify for EWC, in addition to $100,000 USD in total prizing.

Fighting Games take Center Stage with New DreamHack Fighters, Esports World Cup Tournaments

DreamHack’s marquee fighting game hub, DreamHack Fighters, brings six open tournaments to Dallas, including a mix of modern mainstays and FGC classics. Open to all registered attendees, competitors can face off to claim a slice of the $16,000 total prize pool. Participating titles include:

  • Super Smash Bros. Ultimate – Singles ($5,000)
  • UNDER NIGHT IN-BIRTH II Sys:Celes (UNI 2) ($2,500)
  • Granblue Fantasy Versus: Rising ($2,500)
  • Guilty Gear Strive ($2,500)
  • Mortal Kombat 1 ($2,500)
  • Super Smash Bros. Ultimate – Doubles ($1,000)

For the first time, DreamHack will also host competitions in Tekken 8 and Street Fighter 6, which include the chance to qualify for Esports World Cup. Both tournaments offer $50,000 in prizing each, as well as pipelines to compete on some of the titles’ biggest stages in Riyadh this summer.

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Decade of Impact — World Esports Summit Marks Its 10th Edition

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The International Esports Federation (IESF) has successfully wrapped up the significant 10th edition of the World Esports Summit 2025, reinforcing its position as a key event for the progress of the World of Esports and global collaboration.

Focused on the theme “Shaping the World of Esports,” the 2025 Summit convened federations, publishers, global sports organizations, technology innovators, and integrity agencies to collaborate on the future of esports as a structured, credible, and universally unified field.

This anniversary edition showcased a robust and varied group of speakers, demonstrating IESF’s dedication to collaboration across sectors. Significant input was provided by Gustavo Arellano (FIBA), Eric Stranne (FIA), Ray Ng (Moonton), James Yang (Tencent), Valentin Capelli (WADA), Junghwan Han (KADA), Dipesh Makwana (Alibaba Cloud), Tomica Madjercic (Sportradar), and Ivan Dimitrijevic (EXPO 2027 Belgrade), as well as senior esports officials from across the globe.

Conversations during the Summit focused on essential aspects of IESF’s mission, such as governance and federation development, maintaining competitive integrity and anti-doping measures, technological advancements, and fostering sustainable ecosystem growth. The emphasis on diplomacy and collaboration emphasized esports’ increasing alignment with global sports standards and international organizations.

With the 10th edition of the World Esports Summit, IESF has once more showcased its leadership by uniting the global esports community, connecting regions, aligning stakeholders, and establishing common priorities for the future.

With unprecedented involvement, elevated discussions, and a distinct strategic vision, World Esports Summit 2025 represents a pivotal milestone in IESF’s continuous endeavor to influence the future of esports via unity, trustworthiness, and global cooperation.

The post Decade of Impact — World Esports Summit Marks Its 10th Edition appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Esportes da Sorte to be official sponsor of Brazil’s leading Carnival celebrations in 2026

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Tuesday 10th February 2026: Leading Brazilian iGaming company Esportes da Sorte will deliver one of the most extensive Carnival activations in the industry for Carnival 2026, with an official presence at the country’s most iconic and emblematic celebrations.

The brand will serve as the official sponsor of festivities in seven Brazilian capitals — Recife, Salvador, Rio de Janeiro, São Paulo, Belo Horizonte, Natal and Maceió — as well as having a strong presence in Olinda, a city of major cultural significance. The national project will also include special activations in Caicó (RN), a key production hub for the brand’s promotional merchandise.

This initiative reflects Esportes da Sorte’s continued investment in Brazilian popular culture, built over several years across different regions of the country. In 2026, this positioning takes shape through a structured national project that embraces the diversity of Carnival formats — from traditional street blocos to electric trios and major urban stages — with visual identity and activations designed city by city, respecting local symbols, aesthetics and narratives.

“Carnival is part of Brazil’s cultural identity and also part of Esportes da Sorte’s journey. Being present at the country’s main Carnival celebrations is a strategic choice that reinforces our long-term commitment to popular culture, to the cities, and to the people who live this festival in the streets,” said Darwin Filho, CEO of Esportes Gaming Brasil.

“Our Carnival project was designed city by city, respecting the unique characteristics and culture of each sponsored location. The idea is to ensure a real presence and unique experiences for Carnival-goers, integrating the brand organically into the rhythm of each celebration. Whether through blocos, trios or major urban hubs, we want to strengthen ourselves as the brand that elevates the connection between culture and entertainment,” said Marcela Campos, Vice President of Esportes Gaming Brasil.

Beyond its on-the-ground presence, Esportes da Sorte’s Carnival 2026 strategy includes an integrated media and engagement approach, featuring activations across TV, radio, out-of-home media and a national PR operation before, during and after the festivities, focused on high-quality coverage and organic content generation.

The project will also include content and influencer engagement initiatives across multiple locations, expanding organic reach while capturing behind-the-scenes moments and Carnival experiences.

In 2025, the brand was present in more than 100 blocos and street parties across different regions of the country. For 2026, Esportes da Sorte is taking things to the next level, consolidating a nationwide project and reinforcing its leadership role in Brazil’s largest popular event.

The post Esportes da Sorte to be official sponsor of Brazil’s leading Carnival celebrations in 2026 appeared first on Americas iGaming & Sports Betting News.

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Alexander Lewin SVP of Commercial Revenue at BLAST

Polymarket Joins BLAST as Official Prediction Partner for BLAST Premier and BLAST Slam 2026

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  • Polymarket to activate across seven BLAST events across both Slam and Premier ecosystems
  • Partnership introduces integrated prediction formats and new fan engagement experiences

Competitive entertainment firm BLAST has revealed a new alliance with Polymarket, the globe’s largest prediction market, designating the platform as its ‘Official Prediction Partner’ through 2026. The partnership will encompass BLAST’s Counter-Strike and Dota 2 tournament events, BLAST Premier and BLAST Slam, enhancing prediction-based interaction for fans during various international tournaments.

Polymarket will be featured in seven of BLAST’s worldwide Counter-Strike 2 and Dota 2 events, starting this week at BLAST Slam VI in Malta. Dota and Counter-Strike events will include custom content pieces utilized in broadcasts and desk segments showcasing the platform’s involvement in BLAST’s events.

Polymarket will gain significant exposure through live broadcasts, arena events, and digital media as BLAST enhances fan interaction with premier competitive entertainment. Polymarket’s branding will be prominently displayed throughout BLAST’s broadcasts through digital integrations and physical advertisements.

In addition to broadcasting, the collaboration expands to live arena events, with Polymarket integrated into the in-person fan experience through elements like the Polymarket Fancam and the opportunity to accommodate creators and streamers in the arena using designated event streaming booths.

Alexander Lewin, SVP of Commercial Revenue at BLAST said: “Esports is evolving rapidly into a more interactive, data-driven entertainment experience, and we are delighted to team up with Polymarket to bring exciting new engagement opportunities to our fans all around the world. Together, we’re creating something that feels native to esports culture: fast, live, and deeply connected to the action. This partnership is about enhancing how fans experience competition, whether they’re watching online or inside an arena. We’re proud to join Polymarket’s industry-leading group of partners, alongside the NHL, UFC and the MLS among others, reflecting the growing global recognition of BLAST’s events.”

Matthew Modabber, CMO of Polymarket, said: “Esports has long been dominated by traditional sportsbooks, but prediction markets open the door to a more transparent and community-driven way for fans to engage with competition. Partnering with BLAST brings that experience to a global audience and helps make prediction markets a natural part of how people watch, debate, and follow competitive gaming. We see this as the beginning of a new chapter for fan participation in esports.”

The post Polymarket Joins BLAST as Official Prediction Partner for BLAST Premier and BLAST Slam 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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