Latest News
Meridianbet Group Strengthens the ESG Reporting Segment
Meridianbet Group, one of Europe’s oldest names in the online sports betting and gaming industry, has announced a strategic initiative to improve its Environmental, Social, and Governance (ESG) reporting capabilities. This move highlights the Group’s strong commitment to sustainability and corporate responsibility, fitting well with its growth strategy and ongoing social impact.
Advanced Integration and Comprehensive Monitoring
Meridianbet is enhancing its ESG efforts with new solutions designed for smooth integration into its current operations. This integration will support detailed monitoring and reporting across essential environmental areas, including energy consumption, management of waste, emissions, and the use of renewable energy sources. Increased data analyses will also deliver more in-depth coverage of societal impact, both internally and externally. This comprehensive approach ensures thorough coverage of sustainability issues, advancing Meridianbet’s commitment to transparency and responsible business practices.
Accountability in Line With Sustainability
By adopting an advanced ESG reporting framework, Meridianbet is focusing on 100% transparency across every facet of its business, with specific attention to regulatory and investor interests. The objectives are meticulously defined: to remove the need for manual data entry, employ cutting-edge data analytics, and utilize detailed visualization tools. These measures aim to streamline operations significantly and provide all stakeholders with a comprehensive view of Meridianbet’s dedication to sustainability and responsible business practices.
Building on the Foundation of a Rich CSR Agenda
Meridianbet’s latest initiative builds on its strong foundation in corporate social responsibility (CSR) and ESG principles. The Group has a rich history of engaging in CSR activities, from promoting environmental sustainability to enhancing public health, raising awareness on key issues, supporting charitable causes, and backing grassroots sports. In 2023 alone, the Group launched 225 CSR campaigns worldwide.
These efforts reflect Meridianbet’s resolve to contribute positively to society. The move to enhance ESG reporting marks a new phase in this journey, affirming the Group’s dedication to leading with actions that emphasize diversity, inclusion, and a sustainable future.
About Meridianbet Group
Established in 2001, Meridianbet Group, soon to be a part of the Golden Matrix Group Inc. (NASDAQ:GMGI) portfolio, subject to the closure of the Sale and Purchase Agreement, stands as a leading online sports betting and gaming group. With licenses in over 15 jurisdictions across Europe, Africa, and South America. The Group employs proprietary technology and scalable systems for multi-country and multi-currency operations.
The post Meridianbet Group Strengthens the ESG Reporting Segment appeared first on European Gaming Industry News.
Baltics
Endorphina Confirms Spelet.lv Partnership
Endorphina has announced that its new partnership with Spelet.lv, successfully completes the company’s expansion across the Latvian market.
This milestone now confirms Endorphina as officially live with all key partners in the region.
Ticking the final box with Spelet.lv represents a major strategic achievement, reinforcing Endorphina’s strong presence in Latvia and highlighting its commitment to delivering high-quality gaming content across regulated markets.
“We’re very proud to partner with Spelet.lv, especially as it represents the final step in completing our presence in Latvia. Being live across all key partners in the market is a significant achievement for us, and it reflects the strong relationships we’ve built in the region. We’re excited to continue growing and delivering great results together,” said Inga Kadyrova, Partnership Manager at Endorphina.
The new partners also fully endorsed the collaboration.
“At Spelet, we build our ecosystem around quality, trust, and strong content, working only with partners who set the standards of the industry rather than follow them. Our partnership with Endorphina represents a strategic enhancement of our portfolio and another step towards a product where every game combines distinctive design, well-crafted mathematics, and a high level of execution. Strong partners create strong products,” said Milena Konstantinova, Head of Casino at Spelet.lv.
By focusing on comprehensive online leisure entertainment, modern new casino games and sports betting, Spelet.lv has already established itself as a serious player and a significant competitor to other Latvian online casinos, with the brand now able to add exceptional Endorphina games like 3 Witch Pots, Hell Hot 100 and Joker Stoker to their offering.
With this partnership, Endorphina completely strengthens its position in Latvia, setting a solid foundation for future growth while continuing to provide engaging and innovative gaming experiences to players across the market.
The post Endorphina Confirms Spelet.lv Partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Asia
EGT wins SiGMA Asia Awards 2026 for Best Land-Based Game Feature
EGT has won the Best Land-Based Game Feature category at the SiGMA Asia Awards 2026 for the second consecutive year. The award was presented at a ceremony on 01 June, with EGT recognized for its multi-level progressive jackpot Sheng Sheng Bu Xi.
According to the company, Sheng Sheng Bu Xi is part of its Asian-themed products portfolio and is available in two titles: Bonus Boom and Bonus Craze. EGT said the feature runs across four jackpot levels with bonus mechanics including free spins and multipliers.
EGT said the feature is powered by its Exciter IV platform and is compatible with its Supreme, General and Phoenix Series slot cabinets. The company added that Sheng Sheng Bu Xi is deployed in “numerous gaming establishments globally.”
Mariana Manchina, Director of EGT Philippines Corp., said: “It is an honor to us to be acknowledged by the SiGMA Asia Awards again. Following the success of Zhao Cai Shuang Yu last year, the prize for Sheng Sheng Bu Xi is eloquent proof that our Asian-themed products are widely accepted by players, operators, and the professional gaming community as a whole. I would like to thank our customers, partners and friends for their continuous support and recognition, as well as our team, without whose creativity, talent and passion for innovation we would not have been able to have these remarkable achievements.”
The post EGT wins SiGMA Asia Awards 2026 for Best Land-Based Game Feature appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Balkans
Expanse Studios Signs Content Distribution Agreement with MaxBet
Meridian Holdings Inc. announced that the Company’s subsidiary, Expanse Studios, a leading B2B iGaming content provider, has signed a strategic distribution agreement with MaxBet, one of Serbia’s leading omni-channel gaming operators and a subsidiary of Flutter Entertainment. The agreement will enable Expanse to further expand the reach of its proprietary gaming portfolio across the Serbian market
By integrating with MaxBet’s established infrastructure, Expanse Studios gains expanded distribution through one of the region’s dominant operators. The partnership is already in full effect, with Expanse Studios’ suite of titles currently live and accessible to players.
“This agreement offers Expanse and Meridian direct access to Flutter’s increased global scale and capitalizes on the rising demand for our localized, high-performing content. With this collaboration, our focus remains on driving B2B growth through quality distribution and scalable partnerships with market-leading operators in regulated territories,” said Damjan Stamenkovic, CEO of Expanse Studios.
According to Statista, Serbia’s online gambling revenue is projected to grow to $186 million by 2029. MaxBet maintains an estimated 15-20% online market share in the country, making the firm a strong parter for potential increased revenue generation in one of Southeast Europe’s most dynamic regulated markets.
With more than 1500 B2B operator partnerships globally and a portfolio of over 70 proprietary titles, Expanse continues building distribution infrastructure in regulated markets where licensed operators require certified, compliant gaming content from established providers.
The post Expanse Studios Signs Content Distribution Agreement with MaxBet appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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