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Xtremepush opens Brazil office in São Paulo
Xtremepush, the leading provider of CRM and loyalty marketing powered by AI, is opening an office in São Paulo as it continues to invest in the LatAm region.
To aid this expansion, experienced sports betting and CRM specialist, Álvaro Camargo has been hired as Country Manager, and will be building a team to ensure Xtremepush’s Brazilian clients and partners are fully supported with all their CRM, loyalty and gamification needs.
Camargo joins from WeContent, a leading digital marketing company for iGaming in Brazil, where he held the role of Operations Director since 2016. The São Paulo native has vast experience within CRM and has been using the Xtremepush platform as a customer over the past few years.
Xtremepush is exhibiting at next week’s SBC Summit Rio with Camargo attending alongside CEO Tommy Kearns who will be taking part in the ‘AI Revolutionising the Future of Betting Products’ panel. The company lifted the lid on its groundbreaking new AI solution at ICE London and will be on hand to explain its benefits to attendees in Rio.
The opening of the Brazil office and appointment of Camargo is the latest stage in Xtremepush’s growth plan in LatAm following deals over the past few months with casino platform and game developer Vibra Gaming, Brazilian sportsbooks Playr.Bet and Betsul and Arena Esportiva.
Tommy Kearns, CEO of Xtremepush, said: “Brazil and the wider LatAm region is a key strategic focus for Xtremepush in 2024, so it’s incredibly exciting to be opening our first office in São Paulo.
“There are huge opportunities in Brazil, and we already have a solid footprint there, but we are looking to grow quickly and I’m delighted to welcome Álvaro to the Xtremepush family.
“We’ve known him for a long time and he has a really deep understanding of Brazilian marketing and CRM in general. Xtremepush offers a unique combination of CRM, gamification and loyalty marketing powered by AI, so I’m sure he will be a fantastic addition.”
Álvaro Camargo said: “I am so happy to be joining Xtremepush at what is an historic time for sports betting and gaming in Brazil. I have used the Xtremepush platform as a customer and have seen first-hand the value that it has brought to player retention.
“As we’ve seen in the US over the past few years, acquisition is the initial battle but to win the war you need retention and Xtremepush’s platform is the perfect fit for the Brazilian market.
“I couldn’t be starting at a better time with next week’s SBC Summit Rio and I look forward to meeting with any company that is looking to take their CRM and loyalty marketing to a completely new level.”
Xtremepush is exhibiting at SBC Summit Rio (Stand A560) next week and CEO Tommy Kearns is speaking on the ‘AI Revolutionising the Future of Betting Products’ panel at 11:20 local time on Thursday 7 February.
igaming-conte
PokerStars Casino adds Skullapalooza as fifth 2026 Slotlist pick
Psiclone Games and Playtech-built title features three Free Spins modifiers, including expanding reels, sliding wilds and jackpots up to 500x bet.
PokerStars Casino has released Skullapalooza as the fifth game in its 2026 The Slotlist series, making the title the featured slot on the operator’s Casino tab for the month.
Skullapalooza is developed by Psiclone Games and Playtech. The game’s core hook is a Free Spins system built around three “Skull” features that can be triggered individually or in combination: expanding reels, jackpot accumulators and stacked sliding wilds.
According to the company, players can land different coloured gems to randomly trigger one or more Free Spins variants. Pink gems may trigger Free Games with Expanding Reels, blue gems may add Sliding Wilds, and purple gems may activate pots with a grand prize of up to 500x total bet. The company said all three variants can be active at once.
“The Slotlist is designed to spotlight games that deliver a well-rounded player experience, combining innovative features, striking visuals, and immersive gameplay”, said Ed Fogarty, Associate Director of PokerStars Casino Commercial. “Skullapalooza embodies all these qualities, and we’re thrilled to feature it prominently in The Slotlist this month.”
Skullapalooza joins earlier 2026 Slotlist picks including Baozang Empire of Plenty, Magnificent Power Leprechaun, and 12 Burning Baseballs.
The post PokerStars Casino adds Skullapalooza as fifth 2026 Slotlist pick appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Arizona
Arizona extends Gaming Department for six years; problem gambling budget rises 20%
Governor Hobbs signs SB 1671; new budget sets $4M spend authority plus $500K a year from event wagering funds.
The Arizona Department of Gaming has secured a six-year continuation after Governor Hobbs signed Senate Bill 1671, following the 2026 legislative session that adjourned June 12, 2026. The continuation also covers the Arizona State Boxing and Mixed Martial Arts Commission and the Arizona Racing Commission.
The Department said SB 1671 affirms its authority to regulate tribal gaming, event wagering and fantasy sports, horse racing and simulcast wagering, and boxing and mixed martial arts.
In parallel, the Department said Senate Bill 1847 and the state’s Fiscal Year 2027 budget expand expenditure authority for its Division of Problem Gambling. The budget authorizes $4,000,000 in total spending for the Division, which the agency said is a 20% increase from FY26.
The Department also said the legislature granted an annual $500,000 expenditure authority to use Event Wagering funds to support problem gambling, and that the Division will have grant oversight authority for the first time.
“Arizona first established the Department of Gaming in 1995 – and more than thirty years later, we remain excited about world-class regulation benefiting the entire state,” said Jackie Johnson, Department Director. “I’m grateful to Governor Hobbs and leaders in the state legislature, particularly continuation bill sponsor State Senator Shawnna Bolick, who thoroughly reviewed our agency with a deep commitment to public service, and I am pleased that the Department secured its continuation, which will allow us to strengthen our focus points in robust consumer protection and integrity.”
“The new state budget will strengthen longstanding investments in problem gambling assistance made possible through partnerships with Arizona’s Tribal Nations and the Arizona Lottery,” said Elise Mikkelsen. “We continue to see strong demand from individuals and families seeking information, resources, and treatment for gambling-related harm. This increased funding will help us expand the continuum of care and ensure more Arizonans have access to effective, inclusive, and timely support.”
The post Arizona extends Gaming Department for six years; problem gambling budget rises 20% appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Ed Fogarty Associate Director of PokerStars Casino Commercial
Time to Fiesta with PokerStars Casino’s Latest The Slotlist Pick ‘Skullapalooza’ from Psiclone Games and Playtech
PokerStars Casino has unveiled the fifth game release in its 2026 The Slotlist series, Skullapalooza, a vibrant, high-energy slot game which brings a Mexican fiesta to life, combining bold visuals with layered mechanics.
Developed by Psiclone Games and Playtech, Skullapalooza offers classic slot action combined with a dynamic Free Spins system built around three distinct Skull features, allowing players to trigger and combine expanding reels, Jackpot accumulators, and stacked sliding wilds for enhanced gameplay depth and variety.
Players land different coloured gems on reels to randomly trigger one or more of the Free Spins Skulls. Pink gems might trigger Free Games with Expanding Reels; Blue gems might come with Sliding Wilds; and Purple gems might activate pots with a grand prize of up to 500x total bet. All three variants can be active at once for the ultimate Free Games experience.
The Slotlist curates a single headline slot game on the PokerStars Casino tab each month, hand-picked for its creativity, visual appeal, and engaging gameplay. PokerStars Casino continues to offer the broadest and most exciting selection of new slot releases every month.
“The Slotlist is designed to spotlight games that deliver a well-rounded player experience, combining innovative features, striking visuals, and immersive gameplay”, said Ed Fogarty, Associate Director of PokerStars Casino Commercial. “Skullapalooza embodies all these qualities, and we’re thrilled to feature it prominently in The Slotlist this month.”
Skullapalooza is now available to play on PokerStars Casino, joining titles such as Baozang Empire of Plenty, Magnificent Power Leprechaun, and 12 Burning Baseballs as part of The Slotlist’s standout picks for 2026.
For more information about PokerStars Casino The Slotlist visit the website.
The post Time to Fiesta with PokerStars Casino’s Latest The Slotlist Pick ‘Skullapalooza’ from Psiclone Games and Playtech appeared first on Americas iGaming & Sports Betting News.
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