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“Playing at home”, Salsa showcases its solutions at SBC Summit Rio for the regulated market in Brazil

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Salsa Technology will be exhibiting at the upcoming SBC Summit Rio being held between March 5th to 7th at the iconic Windsor Convention & Expo Center. The Salsa team will be available to share details on its products and solutions for the Brazilian regulated market. Salsa’s leading solutions span the Salsa Omni (PAM platform), and the retail point of sales (POS) management system, Salsa Agents.

The Salsa Omni solution is available in three versions: Platinum, 100% certified and approved for the Brazilian regulated market, including mobile application registration in Apple and Google stores, as well as integration with the regulator’s safe system. Omni Gold has an App only for Android and via APK download, in addition to the agent system. The entry-level version, Silver, does not have the agent system but offers cashback for part of the platform’s setup fee. Both Gold and Silver versions are upgradable for the top solution.

Salsa Technology Founder, Peter Nolte said: “Salsa now provides its Salsa Omni Platinum platform to one of the first regulated operators in Brazil, NossaBet. We are ready to showcase our technology to all our clients and any operator targeting the Brazilian regulated market”.

Further to the GLI-33 certified Salsa Omni platform, the Malta Gaming Authority (MGA) licensed Salsa Gator game aggregator, and the BMM-certified and MGA-licensed Salsa Studio games, Salsa Technology will be promoting its pivotal product for the global regulated iGaming markets: Salsa Safe. This is a secure system, designed to satisfy regulators, providing a comprehensive tool for integrating management data and effectively and transparently monitoring operators.

Salsa’s stand can be found on the ground floor (D380), where the company will continue its initiative of the colourful Senhor do Bomfim ribbons that will be given out by a model dressed as a “baiana”. The tradition tells that these ribbons have the capability to make three wishes come true. Shots of cachaça, another classic from Salsa, will be available for passersby.

Alongside founder, Peter Nolte, the Salsa team in Rio includes CTO, Diego Mourglia, COO André Neves; Head of Marketing & Sales, Eliane Nunes; Business Development Manager, Otávio Miranda; and Key Account Managers, Letícia Nostrane and Leila Ferreira, Product Manager, Georgiana Lopes and Marketing & CRM Coordinator, Lilian Carmona.

Ben Wood CCO at Playson

Playson strengthens North American footprint with Caesars Entertainment partnership

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Launch brings slot studio’s award-winning portfolio to an increased player base across Ontario

 Playson, the accomplished digital entertainment supplier, has secured its latest partnership in Ontario with Caesars Entertainment, bringing a new portfolio of titles to Caesars Palace Online Casino, Horseshoe Online Casino and Caesars Sportsbook & Casino.

The agreement will see Playson elevate the industry-renowned operator’s comprehensive online slot collection with an array of top-performing releases from its Hold and Win library, integrated via Light & Wonder’s aggregation platform.

Titles including 4 Pots Riches: Hold and Win, Thunder Coins: Hold and Win and Diamonds Power XXL: Hold and Win will enable players across the province to enjoy feature-led, captivating gameplay experiences, which have already proven successful since Playson first entered the market in 2022.

Playson’s latest tie-up highlights the international recognition of its brand, with its extensive portfolio continuing to drive long-term value for operators worldwide.

Ben Wood, CCO at Playson, said: “Caesars Digital is a prestigious entertainment brand and this partnership reinforces our commitment to deliver player-favourite content to the world’s leading casino operators. We look forward to bringing our proven portfolio to an increased number of players across Ontario and continue strengthening our North American footprint.”

Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, said: “The addition of Playson’s established portfolio of titles broadens the online casino offering for our players in Ontario. This partnership reflects our ongoing focus on advancing the online casino experience across our platforms.”

The post Playson strengthens North American footprint with Caesars Entertainment partnership appeared first on Americas iGaming & Sports Betting News.

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BETER

BETER expands US footprint with Illinois approval

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BETER, the award-winning provider of live streams, live data, and odds for esports and sports, has expanded its US presence after its exclusive Setka Cup table tennis content was added to the Sports Wagering catalog in the State of Illinois.

The approval was granted by the Illinois Gaming Board, the regulatory and law enforcement agency responsible for overseeing all licensed casino gambling, video gaming, and sports wagering in the state, and it allows BETER to provide licensed operators in Illinois with its Setka Cup content, including live data and live streams, for the first time.

Illinois marks the eighth US state in which BETER’s exclusive content is now available, following successful launches in Florida, New Jersey, Colorado, Arizona, Indiana, Iowa, and North Carolina.

The content is already available for local bettors via bet365, a long-standing partner of BETER, with additional operator launches planned in the near future.

BETER exclusively delivers 24/7 live streaming, real-time data, and hyper-accurate odds for more than 700,000 fast-paced esports and sports events annually to operators worldwide, offering up to 50 markets per event and an average operator margin of 7.5%+.

Its esports portfolio includes the ESportsBattle product featuring eFootball, eBasketball, eHockey, and eTennis. Its sports portfolio features the Setka Cup table tennis content and the BSKT Cup basketball league.

All of BETER’s exclusive content is underpinned by its Integrity team, ensuring strict adherence to fair play standards through 24/7 monitoring and close collaboration with key sports integrity bodies, including IBIA and ESIC, as well as sports federations.

BETER will also exhibit at SBC Summit Americas for the first time at Stand 813 from June 9–11, marking a major milestone in the company’s expansion across the United States.

Gal Ehrlich, CEO of BETER, said: “Entering Illinois is another significant step in our US expansion and reinforces BETER’s position as a leading provider of fast-betting content in the world’s most exciting sports wagering market.

“Demand for high-velocity, 24/7 content continues to accelerate across the US, and we’re proud to be at the forefront of that shift. With eight states now under our belt, we have clear momentum and a long-term vision that goes well beyond individual state launches.”

Valeriia Tarchynska, Chief Legal Officer at BETER, added: “Securing approval from the Illinois Gaming Board is a testament to the rigorous regulatory work our team undertakes in every jurisdiction we enter. Each US state has its own framework and requirements, and our commitment to full alignment with those standards is non-negotiable.

“The US remains a strategically vital market for BETER, and we continue to work actively to secure approvals in additional key states. We are building real scale in this market, with much more to come.”

The post BETER expands US footprint with Illinois approval appeared first on Americas iGaming & Sports Betting News.

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Peter & Sons extends Ontario and UK distribution via St8 deal

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Peter & Sons has signed a partnership agreement with aggregation platform St8 to distribute the studio’s casino games to operators in Ontario and the UK.

Under the agreement, Peter & Sons will plug into St8’s aggregation network, with the initial focus on the regulated Ontario and UK markets. The companies said the arrangement is designed to broaden the studio’s reach with operators in two established online casino jurisdictions.

Titles to be made available through the rollout include Barbarossa Dragon Empire, Ghostfather Awakened, Zombie Road, and Sand of Destiny.

Yann Bautista, Founder and Commercial Director at Peter & Sons, said: “Ontario and the UK are both hugely important markets for us, so partnering with St8 represents a very exciting step in our continued expansion. Their aggregation network creates a strong route for bringing our portfolio to operators in these regions, and we’re looking forward to seeing our games reach even more players across both markets. St8’s approach and understanding of regulated gaming make them a natural partner for Peter & Sons.”

David Fall, Business Development Manager at ST8, added: “We are absolutely delighted to be working with Peter & Sons across the UK and Ontario markets. Their bold creative vision, distinctive game design and commitment to player-first entertainment make them an outstanding partner for us. We are excited about what we can achieve together and look forward to bringing their unique portfolio to even more players.”

The post Peter & Sons extends Ontario and UK distribution via St8 deal appeared first on Americas iGaming & Sports Betting News.

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