Latest News
Betby strengthens partnership with Bad Hombre Gaming
Betby, an innovative sports betting provider, has reinforced its partnership with Bad Hombre Gaming by launching multiple betting brands and having its AI-based sportsbook tools made available to all brands powered by the partnership.
Bad Hombre Gaming, a next-gen casino platform supplier specialising in crypto payments, utilizes Betby’s sportsbook platform and the Betby.Games eSports odds feed to power over 15 brands, with its brand portfolio further boosted with the launch of three further brands powered by the Betby sportsbook solution.
With Betby launching and showcasing its innovative AI-based sportsbook tools in London, Bad Hombre Gaming also announced that it is planning to roll-out these tools to its partner network. The sportsbook tools, branded by Betby as “AI Labs”, focus on churn and LTV prediction, bet recommendation, risk management automation, and a prompt-based BI Reporting system.
Christian Vuchev, Head of Operations at Bad Hombre Gaming said: “We’re pleased to strengthen our longstanding collaboration with Betby by not only launching a new brand but also integrating Betby’s innovative AI Labs tools. These tools will empower Bad Hombre Gaming to enhance the overall betting experiences through personalized features, predicting and reducing churn rates, and identifying high-value players in a reduced timeframe. All this whilst improving operational performance through an automated risk management for quicker detection of suspicious activities for our operators.”
Chris Nicolopoulos, Chief Commercial Officer at Betby said: “The continued partnership between Bad Hombre Gaming and Betby, marked by further brand launches and the roll out of our proprietary AI-based sportsbook tools, showcases Betby’s steadfast commitment to enhancing the performance of its partners with the best solutions in the sportsbook landscape. In Bad Hombre Gaming we have found a partner with whom we share common values and ambitions, and we look forward to further strengthening the relationship going forward.”
Crash Games
Million Games launches Give Me The Money crash game with player-controlled multipliers
Million Games has launched Give Me The Money, a new arcade-style crash game aimed at operators and aggregators, the supplier said on 25 June 2026. The title was announced from Skövde, Sweden.
Set in a carnival-themed environment, the game puts players behind a “money gun” that fires stacks of cash at a target to increase the multiplier. Million Games said progression is not automatic, with players controlling the pace via a FIRE mechanic that increases fire-rate while also increasing the chance of an instant crash event.
The release includes selectable low and high volatility modes, optional auto cashout, and rounds that can end immediately on a crash. Players can cash out at any point before a crash occurs, with Million Games stating a maximum win potential of up to x1000.
“With Give Me The Money, we wanted to build something simple, energetic, and immediately understandable,” said Thomas Nimstad, CEO of Million Games. “The game takes familiar crash mechanics and adds a layer of player interaction that creates a different kind of pressure and pacing.”
Give Me The Money expands Million Games’ portfolio of crash formats, following titles including Chicken X and Temple X. The supplier said the game is now available for operators and aggregators.
The post Million Games launches Give Me The Money crash game with player-controlled multipliers appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Global TV Experts
Global TV Experts launches GTE Pacific ahead of New Zealand licensing
Global TV Experts has launched a New Zealand-focused operation, GTE Pacific, after securing access to nationwide television advertising inventory for licensed online gambling operators entering the country’s newly regulated market. The company announced the move in Auckland on 25 June, 2026.
The launch comes as New Zealand prepares to award up to 15 online casino licences, with licensed operators expected to begin launching later this year. Global TV Experts said competition is already building for early brand visibility and customer acquisition.
Ben Wilcockson, founder of Global TV Experts, said: “The winners in New Zealand will be decided long before the first bet is placed.
“This is a rare opportunity to launch into a regulated market with no established online casino leaders and no entrenched player habits. The operators that build awareness first will have a genuine opportunity to shape the market.
“With only a limited number of licences available and a finite amount of premium television inventory, the race to secure visibility has already started. That’s why we’ve launched GTE Pacific and secured nationwide inventory to help operators maximise their opportunity from day one.”
Global TV Experts said GTE Pacific is backed by its wider network, which it says has more than 15 years of experience supporting regulated gambling operators across more than 50 markets, including assisting partners entering newly regulated markets such as Ontario. The agency said it focuses on television campaigns and supporting operators in navigating advertising regulations.
The post Global TV Experts launches GTE Pacific ahead of New Zealand licensing appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Daniel Cuc
REEVO Announces New Partnership with Penguin King
REEVO has announced a new partnership with Penguin King, an independent game studio recognised for developing high-performing slot content focused on player engagement, retention and long-term value. This collaboration further strengthens REEVO’s aggregation ecosystem, adding a portfolio of distinctive games built around proven mechanics and commercial performance.
Through this partnership, Penguin King’s portfolio is now available on the REEVO aggregation platform, providing operators with seamless access to engaging content through a single integration. The addition reinforces REEVO’s commitment to continuously expanding its aggregation offering with studios that bring innovation, quality and measurable results to operators worldwide.
At the heart of REEVO’s growth is a clear focus on delivering value through content that performs. By carefully curating a diverse network of providers, REEVO continues to build an ecosystem that empowers operators with the tools and content they need to stay competitive in an increasingly dynamic market.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with Penguin King is another exciting milestone for REEVO as we continue to strengthen our aggregation platform with content that delivers real value for operators. What stands out about Penguin King is their focus on mechanics that drive engagement and retention, which perfectly aligns with our commitment to offering content that performs. At REEVO, we are building an ecosystem designed to help our partners grow, and adding studios with a strong commercial focus is an important part of that strategy.”
As REEVO continues to expand globally, partnerships like this play a key role in reinforcing its position as a trusted aggregation partner for operators seeking premium content and scalable distribution solutions.
Nora Österlund, Business Development Manager of Penguin King, said: “Penguin King’s growth has been driven by strong content and carefully selected partnerships, and our partnership with REEVO reflects that continued momentum. As we expand our footprint, access to broader distribution and new audiences remains a clear priority. REEVO’s extensive network and efficient aggregation platform make them a highly valuable partner as we continue to scale.”
The post REEVO Announces New Partnership with Penguin King appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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