Latest News
REEVO and Peter and Sons Forge a Powerful Alliance to Transform Gaming Entertainment
REEVO, a pioneering B2B content and aggregation provider, proudly announces a dynamic partnership with Peter and Sons, an international game development studio renowned for revolutionizing online gambling with uniquely styled, high-performing video slots, and casino games. This strategic collaboration signifies a momentous leap in enhancing the gaming experience for players worldwide, seamlessly integrating Peter and Sons’ exceptional portfolio into REEVO’s cutting-edge platform. Together, these industry leaders are committed to redefining and elevating the landscape of gaming entertainment.
REEVO stands at the forefront of innovation with its resilient aggregation platform. This empowers over 80 partners to achieve distinctiveness through custom and exclusive REEVO content. Boasting a portfolio of over 8000 games, spanning slots, table games, crash games, and live gaming experiences, REEVO consistently establishes pioneering benchmarks in innovation and diversity.
In 2024, REEVO embarks on an ambitious journey to onboard over 60 new game providers, and the collaboration with Peter & Sons serves as a strategic initiative towards fulfilling this commitment.
Peter and Sons, founded in 2019 by a team of international enthusiasts and professionals, has set itself apart with a distinctive approach to casino game development. With world-class mechanics, their games offer an unparalleled gaming experience, featuring innovative features, stunning graphics, and top-notch audio. With a portfolio of 30+ games, including popular titles like Kaiser, Valkyries, Book of Books, and Barbarossa, and a new release each month, Peter and Sons aims to expand their universe, offering a diverse range of Slot Games, Scratch Cards, and Instant Games for every type of player and market.
Yann Bautista, Commercial Director, and Founder at Peter and Sons: “We’re thrilled to team up with Reevo, expanding our game collection to a global audience. With over 30 titles, including favorites like Barbarossa and Book of Books, we’re eager to share our creations with Reevo Play’s esteemed partners.“
Petra Maria Poola, Head of Sales at REEVO, added: “I am thrilled to join forces with Peter and Sons. Their dedication to amazing game development has garnered them a stellar reputation, and we have long admired their work. This strategic partnership provides us with the exciting opportunity to introduce our captivating portfolio to new audiences, and we look forward to collectively setting new standards in the industry.”
The REEVO and Peter and Sons partnership signals the dawn of a new era in gaming entertainment, blending innovation, diversity, and a player-centric approach. Stay tuned as these industry leaders reshape the gaming landscape, delivering an unparalleled experience for players worldwide.
AB Trav och Galopp
Richard Woodbridge Elected to ATG Board of Directors
At the Annual General Meeting of AB Trav och Galopp (ATG) on Thursday, May 7, 2026, Richard Woodbridge, CEO of Scandinavian Heritage AB, was elected as a new independent member of ATG’s board. He succeeds Mårten Forste, who left the board at the end of 2025.
“We welcome Richard to ATG’s board. His solid experience from the gaming market will add significant value to the board’s work,” said Peter Norman, chairman of ATG.
“I am pleased and grateful for the trust in me to take a seat on ATG’s board. ATG is a very strong company and brand with an important role in both gaming and horse racing, and I look forward to future collaboration with the rest of the board,” said Richard Woodbridge.
The Nomination Committee’s proposal for re-election of other board members was approved by the meeting.
ATG’s board thus consists of:
• Peter Norman (Chairman, independent)
• Boris Lennerhov (Vice Chairman, trotting representative)
• Katarina G. Bonde (Board member, independent)
• Marie Osberg (Board member, independent)
• Richard Woodbridge (Board member, independent)
• Marie Thelander Dellhag (Board member, trotting representative)
• Anders Lilius (Board member, galloping representative)
Employee representatives on the board:
• Björn Haglund (Board member, employee representative)
• Camilla Hasselström (Board member, employee representative)
• Alternates: Gustav Enström and Leo Wilson, both employee representatives.
The post Richard Woodbridge Elected to ATG Board of Directors appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
affiliate marketing
ReferOn completes management buyout as Alex Bukin becomes CEO
ReferOn has completed a management buyout, with former General Manager Alex Bukin acquiring the iGaming affiliate management platform and taking over as Chief Executive Officer.
Bukin said the deal is intended to support longer-term product and market plans: “This is an important moment for ReferOn and the beginning of a new chapter for the business. The management buyout provides us with the long-term focus required to continually advance the platform. We remain committed to product development, strengthening our offerings for partners, and supporting ReferOn’s continued growth across key markets.”
ReferOn reported that in its first 12 months post-launch it recorded 35.7 million clicks, 2.4 million registrations, 18,000 affiliates, and 136,000 active trackers. The company also said it was named “Best Affiliate Platform” in 2025 and 2026 by industry stakeholders.
The company said the ownership change will not affect day-to-day operations and that existing support and partnerships will continue. It also pointed to recent product updates including Refie, described as a built-in interface layer, alongside features such as dynamic reporting, Company Grouping, Sub-Affiliation, Independent Deal Calculation (IDC), two-factor authentication (2FA), and mobile optimization.
As part of the transition, ReferOn said its leadership team remains in place, with Vlad Bondarenko moving from Head of Product to Chief Product Officer and David Harris moving from Operations Lead to Chief Operations Officer.
The post ReferOn completes management buyout as Alex Bukin becomes CEO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
ELA Games
ELA Games’ Joker Winpot shortlisted for Game of the Year at SBC Awards Americas
ELA Games said its slot title Joker Winpot has been shortlisted for “Game of the Year” at the 2026 SBC Awards Americas, with winners set to be revealed on June 10, 2026 in Fort Lauderdale, Florida.
The company described Joker Winpot as a consistent performer in its portfolio, combining a dark, character-driven theme with a 1×1 grid format.
ELA Games said the title’s core differentiator is its proprietary Winpot mechanic, a progression-based feature built around player choice. As rewards build inside the Winpot, players can either cash out or keep spinning in pursuit of higher payouts.
The 2026 SBC Awards Americas ceremony will take place at the Broward County Convention Center. Organizers expect around 600 industry professionals, with the awards running alongside SBC Summit Americas from June 9–11.
The post ELA Games’ Joker Winpot shortlisted for Game of the Year at SBC Awards Americas appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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