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All-in Global presents the first customized AI translation engine developed specifically for the iGaming industry: CRAIG.
All-in Global, the leading language service provider in the iGaming industry, is known for its innovative solutions and successful combination of AI technologies with human expertise. The company launched the first iGaming-dedicated translation engine in 2020. In February 2024, they took a leap forward with CRAIG, a self-service tool for customized iGaming translations.
CRAIG is a dynamically learning engine that adapts to each client’s unique requirements and specific terminology, delivering instant and customized translations of iGaming content in more than 30 languages.
CRAIG provides self-service access to seamless translations 24/7/365. Clients have the flexibility to choose the content that undergoes post-editing by world-class human iGaming linguists, and as an AI model, CRAIG continuously improves with each review.
Offering a range of subscription plans at a fixed monthly price, CRAIG packages include maintenance, support, and an option for unlimited translations, providing flexible and cost-effective services.

“All-in Global maintains its tradition of seeking innovative solutions to evolve our services. What sets CRAIG apart is that it was specifically trained by world-class iGaming linguists. Combined with our 15 years of industry experience, this resulted in a remarkable 19% improvement in quality compared to generic machine translations. I can confidently say that this release is highly anticipated in the industry and will significantly simplify the lives of our customers”, – says Tiago Aprigio, CEO of All-in Global.
Betnacional
Playson strengthens Brazilian presence with Betnacional partnership
Playson, the established digital entertainment supplier, has strengthened its presence in Brazil after going live with leading local operator Betnacional, marking another key milestone in its Latin American growth strategy.
Owned by Flutter, Betnacional is a prominent sportsbook and casino brand focused on the Brazilian market, known for its strong local reach and expanding player base. Through the partnership, Betnacional’s customers now gain access to a selection of Playson’s top-performing titles, including 4 Pots Riches and Diamonds Power—both featuring the popular Hold and Win mechanic—as well as Sugar Teddy x1000, all recognised for their engaging gameplay and proven success in regulated markets.
The agreement highlights Playson’s ongoing strategy of collaborating with trusted, high-impact operators in key growth regions. Brazil continues to be a major focus for the supplier, driven by rising demand for high-quality, mobile-optimised content tailored to local player preferences.
This latest deal further strengthens Playson’s foothold in the country, where it is rapidly expanding its network of operator partners and solidifying its role as a key content provider in the region.
“Partnering with Betnacional is an important milestone for us in Brazil,” said Cristhian Zito, Head of LatAm at Playson.
“As a highly respected local brand with a deep understanding of its audience, we are confident our content will resonate strongly with its players. This launch reinforces our position in the market and our commitment to delivering engaging, high-performing games across Latin America.”
Frederico Cunha, Head of Comercial at Betnacional, added: “We are delighted to welcome Playson’s portfolio to our platform. Their games are known for their quality, strong mechanics, and consistent performance, making them a valuable addition to our offering. We look forward to working closely together to enhance the entertainment experience for our players.”
The post Playson strengthens Brazilian presence with Betnacional partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Jelli Express
ALL ABOARD! PRAGMATIC PLAY GOES FULL STEAM AHEAD WITH JELLY EXPRESS
Gambling in the USA
RubyPlay expands US footprint with West Virginia launch
RubyPlay, a studio-driven content ecosystem, has further strengthened its position in the regulated US iGaming market with its official launch in West Virginia, marking its third state entry.
The expansion brings RubyPlay’s distinctive portfolio of premium titles to the Mountain State, giving leading US operators access to high-performing games such as Vegas No Limit Wins SE, Mad Hit® Diamonds, and Mad Hit® Devil.
Operators in West Virginia will benefit from RubyPlay’s flexible content platform, built on shared technology, infrastructure, and distribution capabilities designed to meet individual partner requirements.
At the core of the offering is RubyPlay’s studio-based ecosystem, which includes market-specific studios like xSlots. These studios deliver localised content, bespoke game development, and faster time to market, helping operators create more tailored player experiences.
The move continues RubyPlay’s steady expansion across the US, following successful entries into New Jersey and Delaware. As the company builds momentum in regulated markets, the US remains a central pillar of its growth strategy, with plans to enter Pennsylvania in the near future.
“Our launch in West Virginia reflects RubyPlay’s ongoing commitment to expanding across regulated US markets,” said Dima Reiderman, Chief Commercial Officer at RubyPlay.
“Each new state allows us to strengthen our commercial presence while building valuable partnerships with leading operators.
“Through our studio-driven model, we enable operators to deliver content that aligns closely with their strategy and audience, creating more relevant and differentiated player experiences.”
The post RubyPlay expands US footprint with West Virginia launch appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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