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MONETA COMMUNICATIONS EXTENDS AND EXPANDS MULTI-YEAR PARTNERSHIP WITH SPOTLIGHT SPORTS GROUP FOR SUPERFEED RACING AND BETTING EDITORIAL CONTENT
Spotlight Sports Group (SSG), a world-leading technology, content, and media company specialising in sports betting, has announced the renewal and expansion of its strategic partnership with Moneta Communications. SSG will deliver unparalleled racing insights powered by its award-winning Superfeed content engine and betting editorial from its staff of expert tipsters.
The partnership will see SSG provide insights and content to some of the largest sports brands in the UK including GG (https://gg.co.uk/), https://www.horseracing.net/, Squawka and Betting Odds. The agreement encompasses a broad spectrum of daily editorial content covering all sports, curated by SSG’s accomplished global team of journalists.
Following Moneta’s purchase of the UK and Australian assets from Catena Media, both businesses realised the synergies that would come from combining both group contracts into a single agreement that could be utilised across all brands within Moneta Communications.
Discussing the partnership, Spotlight Sports Group’s Head of B2B Sales, Daniel Smith said: “We are thrilled to have agreed to a new long-term partnership with the ambitious and growing Moneta Group. We’ve now added some daily editorial pieces that they can utilise across their leading portfolio of brands and I’m excited to see how this can develop throughout our partnership.”
Eoin O Keeffe, Directors of Operations of the One Twenty Group added: “We are delighted to announce the extension of this partnership and to continue building on the strong foundations laid by our successful collaboration over previous years. Working closely with SSG we are aiming to solidify our position as leaders in the UK sports betting and media markets, leaning on their technical excellence and editorial teams to help build our brands and deliver value to our users. We thank the team at SSG for their work in helping to bring this all together in such a short amount of time.”
Balkans
Kiril Kirilov takes on new leadership role at CT Interactive
The post Kiril Kirilov takes on new leadership role at CT Interactive appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
2mee
Mindway AI Announces Partnership with 2mee
Global behavioural intelligence leader Mindway AI has teamed up with 2mee, the pioneer in Human Messaging, to transform digital risk management. This strategic partnership combines advanced risk detection with personalised messaging to set a new standard for user safety and engagement in the digital landscape.
2mee is renowned for its innovative approach that integrates real, verified human messages directly into digital experiences. By delivering pre-recorded human guidance at crucial moments of friction or uncertainty, 2mee assures operational transparency while drastically improving user trust and comprehension. The platform’s unique integration allows these messages to be seamlessly embedded into user journeys, thus maintaining the flow and integrity of the digital experience while enhancing end-user interaction.
The partnership between Mindway AI and 2mee aligns the strengths of both companies by bridging the gap between behavioural risk detection and immediate, human-centric intervention. This collaboration aims to provide operators with a powerful toolset, leading to measurable interventions and ensuring compliance with regulatory standards.
“Partnering with 2mee allows us to leverage our advanced behavioural detection capabilities in groundbreaking ways. By integrating our technology with 2mee’s pre-recorded human messages, we are creating a holistic approach to risk management that supports both operators and their customers, while meeting rigorous regulatory requirements. This partnership represents an exciting evolution in how we foster safer digital environments,” said Rasmus Kjaergaard, CEO of Mindway AI.
“Working with Mindway AI allows us to close a critical gap that’s existed for years. Risk algorithms have been excellent at identifying problem gambling behaviour, but tools and research around follow-on preventative action have been significantly lacking. Together, we’re connecting behavioural intelligence with real human intervention inside the journey itself. It’s a unique and genuinely exciting step forward for how regulated operators support their customers responsibly,” Jez White, Managing Director at 2mee, said.
The post Mindway AI Announces Partnership with 2mee appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet
Amusnet Releases Cashybara Boxing Edition Game
Amusnet expands its innovative portfolio with the launch of Cashybara Boxing Edition, an adrenaline-charged crash game that merges combat sports intensity with fast-paced betting. Featuring a unique boxing theme and the fan-favourite Cashybara character, the game challenges players to master their timing in a high-pressure environment where the potential rewards grow with every punch thrown.
From the opening bell, the action never slows down. As Cashybara dodges jabs and fires back with powerful combinations, the multiplier climbs higher and higher, building tension with every passing second. The question is always the same: play it smart and secure your progress, or stay in the fight longer and push for a knockout finish as the multiplier soars.
Adding a tactical edge to the gameplay, the 50% Cash Out feature lets players lock in half of their gains mid-round while keeping the rest in play. It’s a strategic balance between caution and courage.
Combined with dynamic visuals, punchy animations and the roar of the crowd, every round feels like a live fight night where anything can happen. Fast, bold and full of personality, Cashybara Boxing Edition delivers a thrilling crash experience where reflexes and nerve define the outcome.
Jackpot Cards
The Jackpot Cards bonus game is triggered at random during the gameplay to allow players to win impressive jackpots.
The post Amusnet Releases Cashybara Boxing Edition Game appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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