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Making its mark in Denmark, Booming Games partners with RoyalCasino.dk

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Leading slot supplier Booming Games has set its sights on the Danish market, forging a strategic collaboration with the esteemed operator, RoyalCasino.

This dynamic partnership marks Booming Games’ inaugural venture into the Danish gaming landscape, a significant step that underscores the company’s growing European reach in regulated markets.

Boasting an impressive legacy of 32 years in the gambling industry, Royalcasino.dk stands out as the premier licensed operator to feature Booming Games’ as they enter the Danish market. This strategic alliance with
the Danish RoyalCasino Group not only attests to Booming Games’ innovative progress but also aligns with RoyalCasino’s proven track record of navigating the dynamic gaming industry while upholding customer loyalty.

By partnering with RoyalCasino with Booming Games only being available on RoyalCasino.dk for an entire week, Booming Games seizes a remarkable opportunity to introduce its engaging content to a broad audience through a trusted operator. This collaboration reflects the shared commitment of both entities to deliver top-notch gaming experiences in the Danish market, fostering excitement among players and industry enthusiasts alike.

Booming Games brings its distinctive touch to this new audience, presenting a range of beloved titles, including acclaimed gems like TNT Bonanza, Cash Pig, Buffalo Hold and Win, The Wild Wings of Phoenix, which are top performers and loved by players in many markets.

As the partnership unfolds, Danish players are in for a treat, as Booming Games elevates their gaming journey with its captivating offerings, all made possible through the exciting partnership with RoyalCasino.dk.

Frederik Niehusen, Chief Commercial Officer at Booming Games, said: “Our partnership with RoyalCasino, a pioneering name in the gambling sector, signifies a remarkable milestone for our organization. Renowned for offering players the utmost in safety, fairness, and reliability, RoyalCasino stands out prominently. This collaboration serves to significantly enhance our foothold in the Danish market.”

Per Petersen, CEO of RoyalCasino, said: “We’re excited to extend a warm welcome to Booming Games, a prominent game provider known for their captivating and varied game collection. We’re confident that their games will perfectly cater to our players’ preferences. We’re eagerly looking forward to the growth and success of this partnership, which we’re convinced will be advantageous for both sides.“

Brand Partnerships

Midnite signs as Middlesbrough FC principal partner for 2026/27 season

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Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.

The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.

Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.

Andrew Mook, Midnite’s Head of Brand Marketing, said:

“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.

“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.

“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”

Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:

“We’re delighted to welcome Midnite as our new Principal Partner.

“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.

“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”

The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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ThrillTech secures AGCO supplier licence for Ontario launch

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ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.

The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.

Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.

ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.

The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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AGCO

ThrillTech wins AGCO supplier licence to enter Ontario market

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ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.

Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.

ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.

The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.

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