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Safer gambling charities receive Microgaming boost

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Pioneering platform provider shines a light on the incredible work being done by safer gambling charities

Microgaming is acknowledging and spotlighting the incredible responsible gambling and safer gaming charities that it works with.

The leading platform provider has fostered strong partnerships with a number of safer gambling charities building these vital relationships over the last three-plus years.

Microgaming works closely with each charity to understand the projects that will have the greatest impact on service users, providing donations to support a wide range of meaningful projects.

Activities range from expanding the services offered, to producing educational videos as well as improving websites and digital infrastructure.

Here is a list of some of the safer gaming charities that have received support from Microgaming throughout the year:

  • Ygam
  • Gordon Moody
  • Beacon Counselling Trust
  • Betknowmore UK
  • Motiv8 Addiction Services

Ygam used its Microgaming donation toward plans to expand its educational training with faith and community leaders, while Gordon Moody used its donation to boost its comfort fund which supports family members affected by those going through gambling addiction treatment.

Betknowmore UK has worked with Microgaming for more than three years and this year significantly improved its digital and website infrastructure. Its donation was put to modernising the charity’s website to include more safer gambling content.

It was also used for the development of digital self-help materials and tools, and for the creation of more interactive media materials to support the organisation’s work.

Beacon’s donation will help fund an animated video used to support its work as a mental health service provider within vulnerable communities with a particular focus on Paul’s Place, its suicide bereavement service.

Motiv8 IOM will use its donation to top up its cost of living fund to help those who need it most.

Microgaming is also a huge supporter of Safer Gambling Week with several initiatives planned to include compulsory training for staff, compliance sessions and webinars with gambling addiction specialists such as Dr Mark Griffiths (Nottingham Trent University) and eCOGRA.

Sarah Campbell, Director of Compliance at Microgaming, said: “Safer gaming and responsible gambling is in our DNA. We take huge pride in working with and supporting a range of charities that are doing truly great work in this area.

“Through our support, these organisations are able to reach more at-risk persons than ever before and provide them with the tools, support and treatment they need. We are genuinely pleased with the projects and relationships we’ve formed with our charitable partners over the years.

Together, we can create a safer and more responsible gambling environment for all.”

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Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players

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Win Systems, a leading provider of technology solutions for the gaming and entertainment industry, will be showcasing its latest innovations at the upcoming GAT Expo Cartagena, taking place in Cartagena de Indias on March 25–26. Visitors can find the company at booth A7, where it will present its newest electronic roulettes, slot machines, and game packs designed to elevate player engagement and enhance operator performance.

Highlighting the lineup is Alpha Wing X, a hybrid title that merges online-style gameplay with on-floor interaction. Featuring high multipliers and dynamic mechanics, it’s designed to appeal to both regular players and new audiences seeking a modern, engaging experience.

Win Systems will also feature Neo Link Mystical, a pack including Cardinal Gods and Monkey Legend. These five-reel slots offer unique mechanics and bonus features, creating fresh opportunities for players to win throughout each session.

Another key offering is Neo Link Dynasty, which comprises Little China and Golden Lion. Maintaining a five-reel structure, the pack introduces diverse wild mechanics and bonus functionalities to enrich gameplay and expand prize potential.

The company’s portfolio is further enhanced by Beaver Builders Link, set in a vibrant forest where a community of beavers guides players toward big prizes. With multiple bonus features and multipliers, including the ability to trigger three bonuses simultaneously, the game delivers fast-paced, high-reward rounds.

Rounding out the showcase is Money Duck Link Power Zones, which revisits the rubber duck universe across four themes: Splash, Pirate, 7’s & Fruits, and Bell’s n Fruits. Featuring bold visuals and interactive bonus mechanics, the game allows up to three bonuses to activate at once, offering highly dynamic gameplay with strong winning potential.

Through these launches, Win Systems continues to expand its content portfolio with innovative games that blend entertainment, eye-catching design, and engaging mechanics to drive gaming-floor performance.

Attendees of GAT Expo Cartagena are invited to visit booth A7 to experience these games firsthand and meet the Win Systems team, who will provide an in-depth look at the company’s latest solutions for the sector.

For more details about Win Systems and its technology offerings, visit www.winsysgroup.com.

The post Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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23 Broadway secures $3m seed funding to launch AI-powered user acquisition financing platform

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23 Broadway has raised $3 million in Seed funding to drive the next phase of its growth and launch a fully integrated, AI-powered user acquisition financing platform.

The funding round was co-led by Betty and Will Ventures, with participation from 359 Capital, CEAS Investments, and Dave Bartman.

The company played a key role in helping Betty achieve an 18% market share in Ontario, leveraging its world-class performance marketing team and proprietary AI system, Atlas. Atlas predicts the optimal cost to acquire a customer and estimates their long-term value, allowing marketing spend to be deployed with precision.

With this new capital, 23 Broadway will integrate non-dilutive financing with its existing performance marketing and technology capabilities, offering a single, streamlined solution for user acquisition.

Jordan Tuch, CEO of 23 Broadway, said: “23 Broadway is reimagining user acquisition financing by not only providing capital but deploying it through proprietary technology and performance marketing expertise. We’ve created a model that empowers businesses to scale faster without needing to build complex technology or marketing infrastructure themselves. The ability to use AI and execute bids based on a customer’s predicted lifetime value means we can deploy capital far more efficiently. That combination of predictive intelligence and funding creates a powerful growth engine for our partners.”

The company’s strategy centers on combining in-house technology with performance marketing expertise to deliver a differentiated, durable user acquisition financing solution. Growth-stage businesses gain access to dedicated capital for customer acquisition without giving up equity, while also benefiting from advanced marketing execution across major advertising platforms like Google Ads.

The funding will support further development of Atlas and enhance 23 Broadway’s predictive modeling capabilities. Additional priorities include creating new AI-driven tools to strengthen retention marketing for gaming companies and onboarding more partners seeking scalable user acquisition financing solutions.

The post 23 Broadway secures $3m seed funding to launch AI-powered user acquisition financing platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players

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win-systems-presents-at-gat-expo-cartagena-its-new-generation-of-games-designed-to-captivate-players

Win Systems, a leading technology provider for the gaming and entertainment industry, will participate in the upcoming edition of GAT Expo Cartagena, to be held in Cartagena de Indias on March 25 and 26. The company will be present at booth A7, where it will showcase its latest developments in electronic roulettes, slot machines, and a selection of new games designed to enhance the player experience and maximize operator performance.

Among the most notable launches is Alpha Wing X, a title that combines elements of online gaming with the on‑floor experience, offering a dynamic and modern gameplay with high multipliers and mechanics designed to attract both regular players and new audiences.

The company will also present Neo Link Mystical, a pack that includes the games Cardinal Gods and Monkey Legend. Both titles offer five‑reel slots with special mechanics and bonus features that add dynamism and new opportunities for prizes throughout the session.

Another featured product will be Neo Link Dynasty, which includes the games Little China and Golden Lion. This pack maintains the five‑reel slot structure while incorporating different wild mechanics and bonus functionalities that enrich the gaming experience and expand prize potential.

The lineup is completed with Beaver Builders Link, a game set in a colorful forest where a community of beavers invites players to build big prizes through multiple bonus features and multipliers. Additionally, its three bonuses can be triggered simultaneously, generating highly dynamic rounds with strong winning potential.

Finally, Win Systems will present Money Duck Link Power Zones, bringing back the universe of rubber ducks across four unique themes: Splash, Pirate, 7’s and Fruits, and Bell’s n Fruits. With vibrant visuals and bonus mechanics that multiply prizes when completing marked zones on the reels, the game allows up to three bonuses to be activated simultaneously, offering rounds with high reward potential.

With these launches, Win Systems continues expanding its content portfolio with innovative proposals that combine entertainment, appealing design, and mechanics aimed at boosting gaming‑floor performance.

Visitors to GAT Expo Cartagena will be able to discover these and other innovations at booth A7, where the Win Systems team will personally present its latest solutions for the sector.

For more information about Win Systems and its cutting‑edge technological solutions, visit www.winsysgroup.com.

The post Win Systems presents at GAT Expo Cartagena its new generation of games designed to captivate players appeared first on Americas iGaming & Sports Betting News.

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