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PRAGMATIC PLAY SIGNS LATAM PARTNERSHIP WITH SALSA TECHNOLOGY

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The provider signs an important commercial agreement with Salsa Technology in Latin America.

Pragmatic Play, a leading content provider to the iGaming industry, has taken a major step in bolstering its position in Latin America after partnering with Salsa Technology, the iGaming solutions provider in the region.

As a result of the deal, even more players in Latin America will now be able to access Pragmatic Play’s extensive portfolio of games. The agreement includes its expansive and impressive collection of slots, with award-winning classics such as Gates of Olympus™ and Sugar Rush™ alongside recently-released titles such as Zeus vs Hades – Gods of War™. And also, Spaceman, its renowned flagship game in LatAm.

The provider’s live casino vertical is also being aggregated, with player-favourite games such as Sweet Bonanza CandyLand and PowerUP Roulette included, alongside classic table games with intriguing twists.

Additionally, Salsa Technology will benefit from Pragmatic Play’s Virtual Sports content, including detailed 3D renderings of sports such as horse and greyhound racing, football, and motorsport.

The agreement is a substantial one for Pragmatic Play in the region. It follows several recent partnerships with Vem Betar, Juegalo and Land Vegas, showcasing Pragmatic Play’s commitment to reaching as many Latin American players as possible and continuing its growth in the market.

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said: “We’re extremely excited to be partnering with Salsa Technology in order to bring Pragmatic Play’s content to more players in Latin America than ever before.

“We’ve seen exponential growth, award wins and continued success in LatAm thus far, and this move allows us to bring our fantastic games to many more operators with Salsa’s easy-to-use solutions. We’re confident the results will be astounding!”

Eliane Nunes, Head of Marketing & Sales at Salsa Technology, said: “Pragmatic Play is undeniably one of the most well-recognised and esteemed providers in Latin America, so it’s a no-brainer to integrate its excellent offerings into our umbrella.

“We work to bring the best games in the industry in the LatAm region, and we’re honoured to now be able to supply Pragmatic Play’s releases. We look forward to a strong and successful partnership.”

BVGroup

BVGroup community jackpot pays nearly £1m across 501 UK players

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BVGroup’s opt-in Epic Community Jackpot has paid out nearly £1 million to 501 customers across its UK iGaming brands, following a drop on June 30, 2026. ThrillTech, which supplied the jackpot technology, said the payout is the first UK “Community Jackpot” of its kind.

The main winner, playing on BetVictor’s online casino, received £488,035.59. BVGroup said 500 additional players across BetVictor, Heart Bingo, Smooth Spins, Betano, Parimatch and TalkSPORTBET each received £976.07 from the same prize pool.

According to the companies, the jackpot was configured to allocate 50% of the total prize to the main winner and distribute the remaining 50% across contributing players, using ThrillTech’s ThrillPots engine. Peter Mareš, Chief Technical Officer at ThrillTech, said: “This is the first community jackpot of its kind in the UK, enabling operators to reward hundreds or even thousands of players with a single jackpot instead of just one. Distributing these payouts at scale requires absolute precision. Our robust technology effortlessly handles the complex mathematics and has advanced protocols in place to ensure that all payouts are delivered exactly as intended.”

The companies also pointed to a previous payout on BetVictor’s “The Jackpots” product last month, when a single BVGroup player won £1,531,130, also powered by ThrillPots. Side bet, opt-in jackpot prize pools are player funded and sit on top of base casino games or sports wagering activity, with this implementation designed to distribute a single drop across a wider pool of contributors.

The post BVGroup community jackpot pays nearly £1m across 501 UK players appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Africa

Booming Games renews Hollywoodbets Durban July activation partnership

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Provider plans on-site game demos and a new Golden Gallop release on Hollywoodbets later this year.

Booming Games has renewed its activation partnership with Hollywoodbets for the Hollywoodbets Durban July, returning for a second year at the event at Hollywoodbets Greyville Racecourse.

The company said it will run a cowboy-themed stand aligned with the event’s “Country Allure” theme, offering demo versions of games and a branded “Spin and Win” wheel for prizes. Booming Games added that Founder Max Niehusen, Vice President of Product Moritz Blume, and Head of Africa Solomon Godwin will attend.

Ahead of the event, Booming Games said it has been running a nationwide giveaway offering prizes including VIP experiences at the Hollywoodbets Durban July and a soccer shirt signed by Ronaldinho.

The companies also pointed to a broader commercial pipeline, with Booming Games stating that new releases are set to go live on the Hollywoodbets platform later this year. One of those is Golden Gallop Hold and Win Extreme 10,000, which Booming Games described as the latest entry in its Golden Gallop series, featuring a 5×3 grid, 25 fixed paylines, a maximum win potential of 12,000x, and bonus features.

Solomon Godwin, Head of Africa at Booming Games, said: “We are delighted to be partnering with Hollywoodbets for the Hollywoodbets Durban July again this year, and the launch of the latest game in the Golden Gallop series is the perfect way to celebrate. This year’s event also marks two years since we launched in South Africa, one of the world’s fastest growing and most exciting casino gaming markets.”

Wayde Dorkin, Head of Product at Hollywoodbets, said: “Booming Games is a key partner for Hollywoodbets, and we are pleased to be building on last year’s collaboration at the Hollywoodbets Durban July. In a crowded market, the quality of Booming Games’ offering and customer-focused approach to game development provides the foundations for a long and fruitful partnership, which we hope will remain strong for many years to come.”

The post Booming Games renews Hollywoodbets Durban July activation partnership appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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BetMGM

Gaming Realms launches Marilyn Monroe Slingo with BetMGM

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Gaming Realms has partnered with BetMGM to launch Marilyn Monroe Slingo, an exclusive Slingo title for the operator. The companies announced the release on 30 June 2026.

According to Gaming Realms, the game combines its Slingo mechanic—blending slots-style reels with a bingo grid—with Marilyn Monroe-themed visuals tied to celebrations marking the centennial of the star’s birth.

Ian Robson, Commercial Account Management Lead at Gaming Realms, said: “We are thrilled to further strengthen our partnership with BetMGM through the launch of Marilyn Monroe Slingo. Working closely with BetMGM, we’ve created a bespoke title that captures the glamour and excitement associated with Marilyn Monroe while delivering the engaging gameplay that Slingo fans know and love.

“We look forward to seeing players enjoy this release and the unique blend of entertainment and Slingo action it offers.”

Rob Passerino, BetMGM’s Director of Gaming, said: “Partnering with Gaming Realms allows us to combine an iconic figure with the proven, popular Slingo format. Bespoke games like this are central to how BetMGM differentiates and we are confident our players will love celebrating Marilyn Monroe’s centenary with this new release.”

The post Gaming Realms launches Marilyn Monroe Slingo with BetMGM appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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