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Meet ProgressPlay at iGB Live and get a blueprint for success

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Revolutionary advanced technology showcasing in Amsterdam

EGR-shortlisted ProgressPlay will be at the RAI Amsterdam mid-July showcasing the innovative new technology and tools that the company first brought to market at ICE2023. With its focus on innovation, collaboration, and growth, iGB Live is the must-attend event for iGaming professionals looking to succeed in the world of online igaming.

White-label and turnkey specialist ProgressPlay will join thousands of attendees from across the igaming industry to demonstrate their upgraded platform and Responsible Gambling tools that attracted the enthusiastic interest from EGR’s judges. The event offers a forum for businesses to showcase their latest products and services, as well as a space for networking and building relationships with potential partners.

In addition to the exhibition floor, iGB Live also hosts a series of conferences and workshops covering a wide range of topics such as regulation, marketing, and technology, mirroring ProgressPlay’s main areas of expertise. These sessions are led by industry experts who share their knowledge and experience to help attendees stay ahead of the curve in an ever-evolving industry.

ProgressPlay Head of Sales Marina Nahhas said: “Our new iGaming platform has quickly established itself as a game-changer in the industry. We encourage casino owners not to miss out on this opportunity to stay ahead of the competition by pre-booking a meeting in Amsterdam to find out how our new platform and tools can take their business to the next level.”

The online casino platform that ProgressPlay offers is a complete solution for managing any igaming business across multiple channels and products. Features include player account management, payment processing, bonusing, loyalty programs, fraud and risk prevention, as well as game management that includes powerful analytics.

In particular, ProgressPlay has significantly rethought its Responsible Gambling approach, creating an AI-driven proprietary flow for interaction with players which recognises them in real-time and scores them against a number of criteria. A point reinforced by ProgressPlay CEO Itai Loewenstein who said:

“ProgressPlay has developed its own proprietary Responsible Gambling software in an ambitious innovation project over a year in the making that covers a range of factors including KYC, player activity, affordability levels and results in a transparent audit trail to protect and enable players thereby introducing new levels of capability beyond regulatory standards.”

Over 150 online casino brands have partnered with ProgressPlay covering a unique combination of casino games and sports-betting. ProgressPlay’s sportsbook offers up to 40,000 live betting markets and services across 20 languages while the new platform offers a slick AI-driven UI/UX, and extensive value-added services alongside thousands of casino games, including slots, online casino, live casino, poker, table games, and sportsbook, across all devices and currencies.

CEO Loewenstein added: “iGB Live will be a great opportunity to meet all our partners and make new connections within the operator community. Marina and I are very happy to meet everyone and talk about any potential cooperation. See you next month in Amsterdam!”

Alchemy of Passion

WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement

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This summer, WinSpirit celebrates its birthday with Alchemy of Passion, a large-scale promotional campaign designed to create deeper player engagement through gamification, storytelling, and immersive rewards.

Built around the concept of discovering the legendary Elixir of Passion, the campaign transforms traditional promotional mechanics into an interactive journey. Players are invited to collect ingredients, complete quests, unlock rewards, and explore new experiences — turning every spin and action into part of a larger adventure.

Throughout the campaign, players can access multiple engagement features, including the Gift Portal, Gift Shop, Mystery Elixirs, quests, tournaments, and exclusive bonuses created specifically for the celebration.

From a product perspective, Alchemy of Passion highlights WinSpirit’s approach to developing creative promotional solutions that help operators increase player interaction, strengthen loyalty, and deliver memorable brand experiences. By combining narrative-driven mechanics with rewarding gameplay elements, the campaign provides partners with a flexible engagement tool designed to support retention and long-term player relationships.

The campaign also reflects WinSpirit’s continued investment in innovation, exploring new ways to connect entertainment, technology, and player-focused experiences within the iGaming ecosystem.

This birthday celebration is WinSpirit’s way of thanking the community that continues to shape the brand. Instead of simply marking another milestone, the company is creating new opportunities for players to interact, discover rewards, and celebrate together.

While Alchemy of Passion is already live, another major experience is being prepared behind the scenes. Soon, players and partners will get their first look at Euphoria Lab — a brand-new concept designed to bring an entirely new level of engagement.

The celebration has begun. The formula continues to evolve, and the next chapter is about to unfold.

The post WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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SpringbokCasino ties July free spins to ‘Minions in the Wild’ campaign

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SpringbokCasino.co.za has launched a July promotion offering players 25 free spins on SpinLogic slot title Seahorse Surge, using coupon code MINIONS. The operator said the offer is valid throughout July on its South Africa-facing site.

The campaign is positioned around a “Minions in the Wild – Nature’s Greatest Helpers” theme, timed to coincide with the release window of a new Minions film. SpringbokCasino’s creative frames the promotion through five animal “archetypes” — meerkats, hyenas, dassies, warthogs and elephants — as analogies for different styles of play.

“Every ecosystem needs its helpers, and every winning session needs the right mix of patience, timing, and a little bit of glorious chaos,” said Daniel Van Wyke, Casino Manager at SpringbokCasino. “This July, we celebrate South Africa’s wildest ‘Minions’—and give our players 25 free spins to cause some fun trouble of their own.”

SpringbokCasino described Seahorse Surge as featuring “cascading wins and rising multipliers.”

The press release also links to a video version of the story hosted at https://lyceum.video/casinonews/260701/260701.mp4.

The post SpringbokCasino ties July free spins to ‘Minions in the Wild’ campaign appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alchemy of Passion

WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement

Published

on

winspirit-launches-alchemy-of-passion:-a-birthday-campaign-combining-gamification,-rewards,-and-player-engagement

This summer, WinSpirit celebrates its birthday with Alchemy of Passion, a large-scale promotional campaign designed to create deeper player engagement through gamification, storytelling, and immersive rewards.

Built around the concept of discovering the legendary Elixir of Passion, the campaign transforms traditional promotional mechanics into an interactive journey. Players are invited to collect ingredients, complete quests, unlock rewards, and explore new experiences — turning every spin and action into part of a larger adventure.

Throughout the campaign, players can access multiple engagement features, including the Gift Portal, Gift Shop, Mystery Elixirs, quests, tournaments, and exclusive bonuses created specifically for the celebration.

From a product perspective, Alchemy of Passion highlights WinSpirit’s approach to developing creative promotional solutions that help operators increase player interaction, strengthen loyalty, and deliver memorable brand experiences. By combining narrative-driven mechanics with rewarding gameplay elements, the campaign provides partners with a flexible engagement tool designed to support retention and long-term player relationships.

The campaign also reflects WinSpirit’s continued investment in innovation, exploring new ways to connect entertainment, technology, and player-focused experiences within the iGaming ecosystem.

This birthday celebration is WinSpirit’s way of thanking the community that continues to shape the brand. Instead of simply marking another milestone, the company is creating new opportunities for players to interact, discover rewards, and celebrate together.

While Alchemy of Passion is already live, another major experience is being prepared behind the scenes. Soon, players and partners will get their first look at Euphoria Lab — a brand-new concept designed to bring an entirely new level of engagement.

The celebration has begun. The formula continues to evolve, and the next chapter is about to unfold.

The post WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement appeared first on Americas iGaming & Sports Betting News.

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