Latest News
Real Money Function to Reinforce SOFTSWISS Game Aggregator’s Tournament Tool
The ‘Only Real Money’ setting is the SOFTSWISS Game Aggregator’s new update to its recently launched Tournament Tool. The feature allows operators to calculate tournament results based solely on real-money bets and wins, thereby ensuring a greater focus on players who generate real profit for casinos.
Previously, tournament results were determined by including both bonus and real-money bets in the calculation process. The new feature strategically excludes bonuses from the equation, providing a compelling incentive for players to engage in real-money bets. By unlocking this opportunity, the Game Aggregator anticipates a surge in deposits and, consequently, real business revenue growth for operators.
As a result, operators can now curate events on their platforms, leveraging more profit-generating mechanics. The ‘Only Real Money’ logic amplifies the efficiency of the Tournament Tool while allowing operators to increase their revenue streams and elevate retention rates without compromising the thrill for tournament enthusiasts.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, sees great value in this new feature and states: “The ‘Only Real Money’ setting brings cost-effectiveness into play, enhancing the efficiency of tournaments and accelerating their payback. By redirecting the costs towards real profit rather than bonus turnover, casinos can ensure that their investments in players generate substantial returns.”
To facilitate the flawless operation of the new feature, the active involvement of casinos is pivotal. By engaging in the process, operators will have the opportunity to set configurations on their side and collaborate with the SOFTSWISS Game Aggregator to establish the criteria for qualifying bets. Based on the received information, the product team will be able to highlight bonus-based wins and keep them separately from the leaderboard. This capability underscores the Game Aggregator’s commitment to meeting the diverse goals and needs of its operators and showcases the adaptability and versatility of its proposition.
Overall, this year is brimming with significant achievements for the Game Aggregator. Building on the previous success, the SOFTSWISS Game Aggregator has secured the prestigious ‘Aggregator Platform’ title at the EGR B2B Awards 2023 reaffirming its position as an industry leader in innovation for the second year in a row. And the introduction of the Tournament Tool, now featuring the ‘Only Real Money’ functionality, exemplifies the team’s unwavering commitment to excellence through technological innovation.
SOFTSWISS will be attending iGB L!VE 2023 on 11–14 July at stand P22, showcasing the array of its high-performing products and solutions, including the Game Aggregator with its latest updates. Visitors to the exhibition will have the opportunity to explore these advancements firsthand at SOFTSWISS’ stand.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Allwyn
Scientific Games wins 12-year scratchcard supply deal with Hellenic Lotteries
14 new games launched in May as Hellenic Lotteries begins its new Greek State Lotteries concession.
Scientific Games has signed a new 12-year agreement to supply scratchcard games to Hellenic Lotteries, part of Allwyn Hellas, the companies said on June 8.
Hellenic Lotteries selected Scientific Games through a competitive procurement process. The operator recently secured the exclusive right to run and manage passive lotteries and scratchcard games for the Greek State for 12 years, following an international tender and the end of its previous license.
The partnership begins with 14 new scratchcard games that launched in May. The agreement also includes the option for the parties to explore digital lottery propositions in the future.
“At Allwyn Hellas and Hellenic Lotteries, we put players at the center of everything we do, emphasizing their entertainment experience. Therefore, we’re delighted to collaborate with Scientific Games as our instant game provider to deliver exciting scratchcard games to players in Greece,” said Matthaios Mattaiou, Chief Sales & Marketing PLAY Stores/HL and Operations Officer at Allwyn Hellas. “Beginning with new games launched in May, we look forward to engaging players with fresh propositions.”
Scientific Games said it will produce Greek scratchcards at its European Center of Game Production Excellence in the UK and provide a sales support team for delivery. “Our instant game innovators will continue to apply Scientific Games’ 53 years of analytics and game design best practices working to provide a portfolio of innovative scratchcards that drives responsible growth in Greece,” said Matthias Müller, Senior Vice President, International Sales for Scientific Games.
The post Scientific Games wins 12-year scratchcard supply deal with Hellenic Lotteries appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
content strategy
ELA Games reports Romanian growth as bet counts rise 239.74%
Studio says classic-styled slots with modern mechanics drove a 244.52% jump in active users led by Joker Winpot.
ELA Games says it has expanded in Romania after leaning into classic slot aesthetics while adding modern features, reporting a 244.52% increase in active users and a 239.74% rise in bet counts in the market.
The supplier positioned Joker Winpot as a key title for the approach, aiming to keep a traditional look while introducing feature-led mechanics.
Managing Director Marharyta Yerina said: “It is great to see how Romanian players are enjoying the way we combine classic symbols with modern features. Joker Winpot works well for those who love the traditional look but actually want more excitement from their play. We also see that once players feel comfortable with these mechanics, they are happy to explore our other top titles which have proved to be successful in Romania like Cash of Gods and Flames Fruit Frenzy. It proves that respecting what players like is the best way to introduce new ideas to the market.”
ELA Games also reported a 160.62% increase in turnover and a 33.71% boost in GGR across the region, naming Joker Winpot and Cash of Gods as top-performing titles. The company said Flames Fruit Frenzy also contributed to performance in Romania.
The studio framed the results as evidence that Romanian players are responding to modernised classic formats, including high-volatility gameplay and expanding reels. ELA Games said the mix is helping operators retain traditional audiences while introducing newer mechanics through familiar presentations.
The post ELA Games reports Romanian growth as bet counts rise 239.74% appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Scientific Games and Hellenic Lotteries Partner to Provide World-Class Scratchcard Entertainment Experiences to Greek Players
New Games Launch as Part of Hellenic Lotteries’ New Concession of Greek State Lotteries
Scientific Games, the world’s largest lottery games company, and Hellenic Lotteries, part of Allwyn Hellas, the leading gaming group in Greece, are partnering to bring entertaining instant scratchcard games to Greek players through a new 12-year agreement.
Hellenic Lotteries selected Scientific Games as a supplier of scratchcards through a competitive procurement process. Recently, Hellenic Lotteries was awarded the exclusive right to operate and manage passive lotteries and scratchcard games by the Greek State for a period of 12 years, following a relevant international tender and the conclusion of its previous license.
As part of the partnership, 14 new scratchcard games launched in May, kicking off Hellenic Lotteries’ new license with a splash. The agreement with Scientific Games also provides the possibility to explore digital lottery propositions in the future.
“At Allwyn Hellas and Hellenic Lotteries, we put players at the center of everything we do, emphasizing their entertainment experience. Therefore, we’re delighted to collaborate with Scientific Games as our instant game provider to deliver exciting scratchcard games to players in Greece,” said Matthaios Mattaiou, Chief Sales & Marketing PLAY Stores/HL and Operations Officer at Allwyn Hellas. “Beginning with new games launched in May, we look forward to engaging players with fresh propositions.”
Scientific Games creates and produces the Greek scratchcards at its European Center of Game Production Excellence in the UK, that serves more than 40 lotteries in EMEA. Under the new agreement in Greece, the company also provides an expert sales support team that ensures all games are delivered efficiently and securely.
“Our instant game innovators will continue to apply Scientific Games’ 53 years of analytics and game design best practices working to provide a portfolio of innovative scratchcards that drives responsible growth in Greece,” said Matthias Müller, Senior Vice President, International Sales for Scientific Games.
With products that generate more than 70% of global instant game retail sales, Scientific Games is the primary provider to nine of the Top 10 performing instant game lotteries in the world (La Fleur’s 2026 World Lottery Almanac). The company provides games, technologies, analytics and services to 150 lotteries in 50 countries worldwide.
© 2026 Scientific Games, LLC. All Rights Reserved.
The post Scientific Games and Hellenic Lotteries Partner to Provide World-Class Scratchcard Entertainment Experiences to Greek Players appeared first on Americas iGaming & Sports Betting News.
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