Latest News
SOFTSWISS Triumphs at EGR Marketing & Innovation Awards with Maltese 360 Campaign
SOFTSWISS, a leading online casino software provider, celebrates the resounding success of its Maltese 360 Campaign at the prestigious EGR Marketing and Innovation Awards. The campaign, expertly crafted by the SOFTSWISS Marketing Team, has been crowned the winner in the ‘B2B Marketing Campaign’ category, receiving well-deserved recognition for the outstanding display of exceptional creativity, innovation, and marketing prowess.
Implemented in two stages, the Maltese 360 Campaign was strategically launched last year to coincide with the SiGMA Europe 2022 – a prominent event that brings together iGaming leaders to showcase the industry’s breakthrough solutions and technologies. The first stage, titled Blazing In, had a twofold purpose: to amplify brand awareness and recognition in Malta while providing visitors and residents with an exceptional array of activities to elevate their iGaming experience. The second stage, accompanied by the slogan Bringing the Heat, featured vibrant, creative, and eye-catching visuals with red hot chilli peppers. This visual representation perfectly captured the essence of the SOFTSWISS brand philosophy, sprinkling a delightful dash of spice into the menu of the company’s innovative offerings.
Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, expressed her delight at this achievement, stating: “We are incredibly honoured to receive this prestigious award for our Maltese 360 Campaign. It is a testament to the hard work and dedication of our talented Marketing Team. We are constantly pushing the boundaries to create impactful marketing campaigns that not only showcase the incredible benefits of the SOFTSWISS solutions but also deliver tangible business outcomes and enhance the effectiveness of marketing communications. This award is a powerful motivation for us to continue delivering exceptional results.”
The company’s triumph at the EGR Marketing and Innovation Awards solidifies its unwavering commitment to excellence and ongoing endeavours to deliver groundbreaking solutions to its clients. SOFTSWISS is now preparing to showcase its innovative products at the upcoming industry events, including SiGMA Americas 2023 in São Paulo, iGaming NEXT Valletta’23 in Malta, and iGB L!VE 2023 in Amsterdam. Attendees will have the opportunity to meet with SOFTSWISS experts and gain insights into the latest iGaming trends, explore advanced engagement tools, and dive into captivating discussions on the hottest industry topics.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Latest News
Atlaslive Integrates Altenar Sportsbook to Expand Platform Capabilities for Operators
The B2B iGaming platform provider adds an award-winning sportsbook solution to its technology ecosystem, giving operators more flexibility ahead of the 2026 FIFA World Cup.
Atlaslive announces the integration of Altenar’s fully managed sportsbook into its platform ecosystem. The partnership brings one of the industry’s most established sportsbook providers into Atlaslive’s technology stack, expanding the range of sportsbook configurations available to operators across the LATAM region.
Altenar is an award-winning sportsbook provider operating across more than 50 regulated jurisdictions, with licences from the UKGC, MGA, AGCO, and other major regulators. Most recently, the company was named Best Online Sportsbook Provider at the SiGMA South America Awards 2026 in São Paulo—building on its Sportsbook Supplier of the Year recognition at the SBC Awards Latinoamérica 2024.
The integration gives Atlaslive powered operators the option to deploy Altenar’s sportsbook technology alongside Atlaslive’s existing platform infrastructure. Operators can select the sportsbook configuration that best matches their market positioning, regulatory requirements, and player acquisition strategy, rather than being limited to a single-stack approach.
The timing is deliberate. With the 2026 FIFA World Cup approaching, demand for high-performance, scalable sportsbook solutions is set to peak. For operators, the tournament window is one of the highest-traffic periods in the sports betting cycle, and the ability to choose a battle-tested sportsbook within a familiar platform environment reduces both technical risk and time to market.
“Giving operators real choice in how they build their sportsbook is a competitive advantage—for them and for us. Altenar’s track record across regulated markets and their depth in risk management and trading make them the right partner to start with,” said Volodymyr Taftai, Country Director for Brazil, Atlaslive. “We’re expanding our platform into a multi-sportsbook ecosystem because that’s what operators in today’s market need: flexibility without compromise on quality.”
Frederico Caputi, Senior Sales Manager at Altenar, added: “We are pleased to partner with Atlaslive to bring our sportsbook technology to their operator network. This integration allows us to reach new markets through a platform built for scale, while giving operators access to our fully managed sportsbook product, including live betting, risk management, and a deep sports content offering.”
Atlaslive provides a proprietary iGaming platform built to optimize the operations of sportsbook and casino businesses. The company is built around long-term operator partnerships, product-led growth, and full-stack platform delivery.
iGaming
Inspired rolls out five soccer-themed iGaming slots across North America, UK and Malta
Inspired Entertainment, Inc. (NASDAQ: INSE) has launched five new soccer-themed iGaming slot titles across regulated jurisdictions in North America, plus the UK and Malta iGaming markets.
The releases are Bigger Piggy Bank Soccer
, Cops ’n Robbers Bigger Big Money Soccer
, Wolf It Up! Again Soccer
, Kong It Up! Large Soccer
and World Soccer Grand Chance
. The company said the lineup adapts established game brands with soccer-themed visuals and feature sets aimed at the international soccer season.
Bigger Piggy Bank Soccer
features Cash Bank
and is positioned as a soccer-themed version of Bigger Piggy Bank
, including its bonus wheel and “growing Piggy Bank” mechanic. Cops ’n Robbers Bigger Big Money Soccer
reworks the original’s theme while retaining modifiers, a progressive Free Spins trail, and cash collection features, according to Inspired.
Wolf It Up! Again Soccer
and Kong It Up! Large Soccer
also feature Cash Bank
, adding soccer-themed symbols, bonus wheel elements, and enhanced Free Spins opportunities, the supplier said. The fifth title, World Soccer Grand Chance
, is described as a soccer reimagining of Golden Winner Grand Chance
, combining collector mechanics, reel modifiers, volatility choice, and progressive-style rewards.
Claire Osborne, Managing Director of Interactive at Inspired Entertainment, said: “Soccer has an incredible ability to bring energy, excitement, and entertainment to audiences around the world, and we wanted to capture that spirit across some of our most successful game brands. Each of these titles combines themes players instantly recognise with proven mechanics including the much-loved Cash Bank, alongside engaging feature sets that we know resonate strongly across multiple markets. We’re excited to give operators a fun and timely content lineup that can help drive engagement throughout the international soccer season and beyond.”
The post Inspired rolls out five soccer-themed iGaming slots across North America, UK and Malta appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Casino Content
R. Franco Digital launches Crash Raiders grid-based crash game
R. Franco Digital has launched Crash Raiders, a new crash-style game that uses a grid format instead of traditional reels and paylines.
In Crash Raiders, players move across a grid to uncover prizes while avoiding traps that end the run. Each successful step increases the prize pot, and players can choose to cash out at any point or continue for a higher return.
The game includes four modes. Normal Mode lets players customise grid size, prizes and traps. Turbo Mode uses pre-selected routes for faster play, while Mystery and Mystery Turbo Modes apply full randomness to routes and outcomes.
Crash Raiders also adds an Extra Life mechanic that allows a player to revive once per game after hitting a trap, keeping accumulated winnings in play.
Javier Sacristán Franco, International Business Director at R. Franco Digital, said: “With Crash Raiders, we set out to create a highly engaging hybrid experience that blends strategy with high volatility gameplay. By giving players control over risk and path selection, we deliver a dynamic format that captures the excitement of every decision.”
The post R. Franco Digital launches Crash Raiders grid-based crash game appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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