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SOFTSWISS Triumphs at EGR Marketing & Innovation Awards with Maltese 360 Campaign

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SOFTSWISS, a leading online casino software provider, celebrates the resounding success of its Maltese 360 Campaign at the prestigious EGR Marketing and Innovation Awards. The campaign, expertly crafted by the SOFTSWISS Marketing Team, has been crowned the winner in the ‘B2B Marketing Campaign’ category, receiving well-deserved recognition for the outstanding display of exceptional creativity, innovation, and marketing prowess.

Implemented in two stages, the Maltese 360 Campaign was strategically launched last year to coincide with the SiGMA Europe 2022 – a prominent event that brings together iGaming leaders to showcase the industry’s breakthrough solutions and technologies. The first stage, titled Blazing In, had a twofold purpose: to amplify brand awareness and recognition in Malta while providing visitors and residents with an exceptional array of activities to elevate their iGaming experience. The second stage, accompanied by the slogan Bringing the Heat, featured vibrant, creative, and eye-catching visuals with red hot chilli peppers. This visual representation perfectly captured the essence of the SOFTSWISS brand philosophy, sprinkling a delightful dash of spice into the menu of the company’s innovative offerings.

Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, expressed her delight at this achievement, stating: “We are incredibly honoured to receive this prestigious award for our Maltese 360 Campaign. It is a testament to the hard work and dedication of our talented Marketing Team. We are constantly pushing the boundaries to create impactful marketing campaigns that not only showcase the incredible benefits of the SOFTSWISS solutions but also deliver tangible business outcomes and enhance the effectiveness of marketing communications. This award is a powerful motivation for us to continue delivering exceptional results.”

The company’s triumph at the EGR Marketing and Innovation Awards solidifies its unwavering commitment to excellence and ongoing endeavours to deliver groundbreaking solutions to its clients. SOFTSWISS is now preparing to showcase its innovative products at the upcoming industry events, including SiGMA Americas 2023 in São Paulo, iGaming NEXT Valletta’23 in Malta, and iGB L!VE 2023 in Amsterdam. Attendees will have the opportunity to meet with SOFTSWISS experts and gain insights into the latest iGaming trends, explore advanced engagement tools, and dive into captivating discussions on the hottest industry topics.

 

About SOFTSWISS 

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

Belatra

Belatra Games signs content partnership with Wild.io

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Slots including Blast the Bass, Make it Gold, Bear’s Tricks and Foxy Eggs roll out on the crypto-first casino and sportsbook.

Belatra Games has partnered with Wild.io to expand its distribution in the crypto casino market, with the supplier’s slot portfolio set to be integrated into the Wild.io platform.

Under the agreement, Wild.io will add Belatra titles including Blast the Bass, Make it Gold, Bear’s Tricks and recently released Foxy Eggs.

Maria Zabauskaya, Business Development Manager at Belatra, said: “Partnering with Wild.io further strengthens our presence in the crypto gambling market through a key industry player. Wild.io is a great example of how a modern gaming platform should engage with its audience. We’re confident that our game mechanics, refined over more than three decades, together with the themes and stories enjoyed by players around the world, will fit seamlessly into the Wild.io offering and provide its audience with standout gaming experiences.”

A Wild.io Casino Manager added: “We are very pleased to welcome Belatra’s suite of games to Wild.io, and this is not only a content deal but the start of a partnership that we are excited to build. Our interactions with Belatra have always been genuinely friendly and with an open approach. Belatra produces great games and a sharp understanding of what today’s online players are looking for and that is exactly the type of supplier we want by our side.”

The post Belatra Games signs content partnership with Wild.io appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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PG Soft locks and loads with arcade-inspired Zombie Blasters

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PG Soft, a world-class digital mobile games company, has loaded up its latest release, Zombie Blasters, a slot that draws its inspiration from the golden age of arcade machines.

Zombie Blasters is a 5 reel, 6 row video slot that is brought to life with bright pixelised graphics and animated arcade style symbols. The game is inspired by old school arcade nostalgia and undead apocalypse thrills, weaving both into every spin, all set against a retro cabinet backdrop with jaunty electronic beats and distorted synth soundscapes.

The main game is powered by Multiplier symbols. At the end of each spin one or more x2 Multiplier symbols may land on the reels and the total win is multiplied by the total value of all Multiplier symbols on the grid.

The Multiplier Wheel takes the action to another level. During a winning spin, the Alarm symbol can appear. This will trigger the wheel to spin and reveal a multiplier from x5 to x50. The Alarm symbol and any Multiplier symbols already present on the reels are then upgraded to that value before wins are paid.

Landing four, five, or six or more Scatter symbols anywhere on the reels triggers the Free Spins Feature with 10, 15, or 20 free spins respectively. Any multipliers you land during your free spins are added together and remain at the bottom of the reels until the feature ends. If you can land three or more extra Scatter symbols you are awarded with five extra free spins.

Players seeking instant action can also tap the Feature Buy button to launch the Free Spins Feature at the price displayed, with wins of up to x10,000 of the initial bet.

PG Soft’s spokesperson commented: “Zombie Blasters takes players in the firing line of a pixelated arcade shootout, where the rewards belong to those quickest on the draw. The real showstopper is the Multiplier Wheel, and with the stacking multipliers in Free Spins, explosive wins are never far away – just one Alarm symbol away.”

The post PG Soft locks and loads with arcade-inspired Zombie Blasters appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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3 Majestic Drums

Spinomenal marches to the beat of 3 Majestic Drums

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Leading iGaming content provider Spinomenal is marching to the beat with 3 Majestic Drums, the latest addition to its renowned Wildlife series.

Taking place on a sweeping African savannah at sunset, the 5×3 reel frame is bathed in the warm glow of an amber horizon, towering acacia trees and the colours of the wild. The instrumental soundtrack beats to the pulse of the continent and players are tossed into an atmospheric adventure from the first spin.

The majestic Lion is the Wild symbol and substitutes for all symbols except for the Bonus and Special Bonus symbols. The Lion pays x10 for five on a line, x2 for 4, x0.5 for 3. There are 3 to 4 Wild combinations but they only pay if a Bonus or Special Bonus symbol follows.

The heart of the game is based on four sparkling diamond symbols. The common Bonus symbol can show up on the reels, and three powerful Special Bonus symbols – BOOST, MULTI and COLLECT – have unique abilities during the Bonus Game. The MYSTERY symbol may only appear in the Bonus Game and can randomly transform into a BOOST, MULTI, COLLECT or Jackpot symbol.

The Bonus Game is triggered by six or more qualifying symbols – in any combination of Bonus and Special Bonus symbols. The trigger symbols are locked on the screen as three spins start. Each new symbol landed resets the spin counter to three. The Bonus Game ends if three spins pass without a new symbol appearing or if total winnings reach the maximum x3000 multiplier.

During the Bonus Game, Jackpot symbols can appear randomly and trigger the Major Jackpot (x150 the total bet), Minor Jackpot (x50) or Mini Jackpot (x20). Players will win the Grand Jackpot if all 15 cells are filled, which is x3000 the total bet.

The Bonus Blast Feature can also trigger at random during the base game, scattering additional Bonus and Special Bonus symbols randomly on the reels to help trigger the Bonus Game.

If you want to get into the action quickly, then you can make use of the Buy Feature, which offers instant entry into the Bonus Game, at a price scaled to your chosen bet.

Spinomenal CO-CEO, Omer Henya commented: “3 Majestic Drums takes the pulse of the African wild to the reels in spectacular fashion. The Bonus Game with the BOOST, MULTI and COLLECT mechanics adds a multi-layered, ever-changing dynamic where each spin has the potential to change the game dramatically. We’re confident players will have a great time marching to the beat of this wildly entertaining title.”

The post Spinomenal marches to the beat of 3 Majestic Drums appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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