Latest News
SOFTSWISS Triumphs at EGR Marketing & Innovation Awards with Maltese 360 Campaign
SOFTSWISS, a leading online casino software provider, celebrates the resounding success of its Maltese 360 Campaign at the prestigious EGR Marketing and Innovation Awards. The campaign, expertly crafted by the SOFTSWISS Marketing Team, has been crowned the winner in the ‘B2B Marketing Campaign’ category, receiving well-deserved recognition for the outstanding display of exceptional creativity, innovation, and marketing prowess.
Implemented in two stages, the Maltese 360 Campaign was strategically launched last year to coincide with the SiGMA Europe 2022 – a prominent event that brings together iGaming leaders to showcase the industry’s breakthrough solutions and technologies. The first stage, titled Blazing In, had a twofold purpose: to amplify brand awareness and recognition in Malta while providing visitors and residents with an exceptional array of activities to elevate their iGaming experience. The second stage, accompanied by the slogan Bringing the Heat, featured vibrant, creative, and eye-catching visuals with red hot chilli peppers. This visual representation perfectly captured the essence of the SOFTSWISS brand philosophy, sprinkling a delightful dash of spice into the menu of the company’s innovative offerings.
Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, expressed her delight at this achievement, stating: “We are incredibly honoured to receive this prestigious award for our Maltese 360 Campaign. It is a testament to the hard work and dedication of our talented Marketing Team. We are constantly pushing the boundaries to create impactful marketing campaigns that not only showcase the incredible benefits of the SOFTSWISS solutions but also deliver tangible business outcomes and enhance the effectiveness of marketing communications. This award is a powerful motivation for us to continue delivering exceptional results.”
The company’s triumph at the EGR Marketing and Innovation Awards solidifies its unwavering commitment to excellence and ongoing endeavours to deliver groundbreaking solutions to its clients. SOFTSWISS is now preparing to showcase its innovative products at the upcoming industry events, including SiGMA Americas 2023 in São Paulo, iGaming NEXT Valletta’23 in Malta, and iGB L!VE 2023 in Amsterdam. Attendees will have the opportunity to meet with SOFTSWISS experts and gain insights into the latest iGaming trends, explore advanced engagement tools, and dive into captivating discussions on the hottest industry topics.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
eSports
PUBG MOBILE confirms 31 teams for Esports Nations Cup 2026 in Riyadh
124 countries and territories registered for selection; the 32nd “Solidarity” Wildcard slot is still to be confirmed.
PUBG MOBILE has confirmed 31 of the 32 national teams for PUBG MOBILE at the Esports Nations Cup 2026, scheduled for November 3-8 in Riyadh. The publisher said 124 countries and territories registered and submitted official rosters for the selection process. The event will play for a $1.32 million USD prize pool.
The confirmed lineup includes 14 teams advancing from nine regional qualifiers: Indonesia, Cambodia, Hong Kong, Kyrgyzstan, Uzbekistan, Jordan, KSA, France, Italy, Mexico, Colombia, Chile, Mauritania and Madagascar.
A further 12 teams are invited via ENC Rankings: Türkiye, Mongolia, Brazil, Pakistan, Myanmar, Vietnam, Thailand, Nepal, South Africa, United States, Ukraine and Argentina. Four Special Invite teams—China, South Korea, India and Japan—also join the Group Stage.
Two Wildcard slots are listed: Kuwait as the Host Region representative, and one “TBD (Solidarity)” team still to be confirmed. From November 3, teams will be split into four groups of eight for a round-robin Group Stage, with the top four from each group advancing to the Grand Finals.
The Esports Nations Cup was announced in August 2025 as a multi-title national-team competition, with future international iterations planned, according to the company. PUBG MOBILE also claimed it is the “#1 game title at the Esports Nations Cup in terms of participating countries and territories,” citing the 124 registered countries and territories for its selection process.
The post PUBG MOBILE confirms 31 teams for Esports Nations Cup 2026 in Riyadh appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Canada
Tonybet player in Canada claims $20,000 CAD golden World Cup card prize
Tonybet says a player in Laurier-Station, Canada has claimed the “golden card” prize worth $20,000 CAD in the operator’s World Cup Card Collection. The announcement was made Tuesday 21st July 2026.
The World Cup collection featured 51 cards in total, including 48 digital cards representing participating World Cup nations, plus three unique prize cards in bronze, silver and gold. Tonybet said the bronze card—available during the group stage—was previously found by a customer in Saint-Colomban, Canada, while the silver card—available during the knockout rounds up to the quarter-finals—was won by a player in County Kildare, Ireland.
The golden card became available for the semi-final, third-place play-off and final, and has now been claimed, Tonybet said.
Tonybet Head of Product Kiryl Liudvikevich said: “You can plan a campaign down to the last detail, but you can’t plan what the World Cup brings.
“We designed the collection to evolve with the tournament, and every knockout round created new stories we couldn’t have predicted. Seeing players complete their collections and discovering who would uncover each prize was the most rewarding part of the campaign.
“I hope everyone enjoyed the experience for what it was meant to be: a fun addition to the tournament, played responsibly and always within their limits.”
Tonybet said the collection will remain open until 31 July for players who are still completing sets and spending coins, although all grand prizes have been awarded.
The post Tonybet player in Canada claims $20,000 CAD golden World Cup card prize appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Canada
Tonybet player in Canada claims $20,000 CAD golden World Cup card prize
Tonybet says a player in Laurier-Station, Canada has claimed the “golden card” prize worth $20,000 CAD in the operator’s World Cup Card Collection. The announcement was made Tuesday 21st July 2026.
The World Cup collection featured 51 cards in total, including 48 digital cards representing participating World Cup nations, plus three unique prize cards in bronze, silver and gold. Tonybet said the bronze card—available during the group stage—was previously found by a customer in Saint-Colomban, Canada, while the silver card—available during the knockout rounds up to the quarter-finals—was won by a player in County Kildare, Ireland.
The golden card became available for the semi-final, third-place play-off and final, and has now been claimed, Tonybet said.
Tonybet Head of Product Kiryl Liudvikevich said: “You can plan a campaign down to the last detail, but you can’t plan what the World Cup brings.
“We designed the collection to evolve with the tournament, and every knockout round created new stories we couldn’t have predicted. Seeing players complete their collections and discovering who would uncover each prize was the most rewarding part of the campaign.
“I hope everyone enjoyed the experience for what it was meant to be: a fun addition to the tournament, played responsibly and always within their limits.”
Tonybet said the collection will remain open until 31 July for players who are still completing sets and spending coins, although all grand prizes have been awarded.
The post Tonybet player in Canada claims $20,000 CAD golden World Cup card prize appeared first on Americas iGaming & Sports Betting News.
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