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AZ Billions Unveils New Partnership with MIRACL
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AZ Billions, the globe’s first new alphabet lottery, due for launch this coming June, has today revealed an exciting new partnership with the world’s only single-step multi-factor authentication, MIRACL.
According to AZ Billions,the global online lottery market is expected to grow by 14.9% in the next five years. One reason why AZ BIllions, the world’s first letter based lottery, is launching in June 2023. As an online first game, it is imperative that the user experience is as clean and friction-free as possible, and why selecting the smoothest multi-factor authentication was imperative.
MIRACL, is the fastest, single-step, passwordless multi-factor authentication (MFA) on the market. Unlike other multi-factor authenticators it only requires one step for the user to authenticate, thus play is seamless and any loss of revenue due to clunky login alternatives is entirely reduced. With a proven login success rate of 99.9%, it makes MIRACL an ideal solution for this innovative new lottery.
In the past 12 months MIRACL has made significant headway in iGaming. Its partnership with another lottery initiative, MyLottoHub in Nigeria transformed the success of the organisation.In fact thanks to innovations with MIRACL, MyLottoHub nearly doubled its conversion rate to over 75%, and began a sustained period of exponential growth. Over six months, MyLottoHub experienced 60% growth in month-on-month traffic. Registered users continue to grow by 35% a month. Underpinning this exceptional health is an industry-leading login success rate of 99.8%, entirely thanks to MIRACL. Expectations for another successful lottery partnership remain high with AZ Billions.
CEO at XHL, Craig Austin says, “Our whole team is thrilled to be partnering with MIRACL and being able to utilise MIRACL’s single-step sign in authentication. We decided it is imperative to utilise MIRACL’s technology to enable as smoother onboarding process by facilitating an efficient UI and customer journey, which we believe can only complement our bottom line.”
Michael Tanaka, CCO at MIRACL added, “AZ Billions is an innovative lottery about to launch on a global scale, and we are very pleased to be integrating our single-step authentication into their platform from the outset. Following the success achieved by MyLottoHub, we’re confident that MIRACL’s technology will help elevate AZ Billion’s user experience, maximising the impact and profit potential of this new alphabet based lottery – all whilst meeting even the toughest security standards set by lottery regulators such as Canada’s AGCO.”
MIRACL eliminates the need for outdated security practices such as passwords, SMS Texts, push notifications and key-cards. The use of true two-factor authentication coupled with the latest Zero Knowledge Proof (ZKP) patented technology means no personal data is stored or transmitted and there are no “honey-pots” of data exposed to attack, ensuring MIRACL Trust is completely GDPR friendly too. With a simple two second login via PIN or biometric, MIRACL customers see login success rates as high as 99.996%.
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Fernando Di Carlo CEO of Yellow Elephant Studios
SCCG Announces Strategic Partnership with Yellow Elephant Studios to Expand Multi-Channel Gaming Content Worldwide
The partnership brings together SCCG’s expansive global operator network with YES’s rapidly growing portfolio of high-performance digital and land-based gaming content. Known for blending classic casino experiences with modern creative design, YES is redefining player engagement through advanced math models, cutting-edge visual design, and player-centric mechanics engineered for regulated casino markets, charitable gaming systems, and iGaming platforms.
A Studio Built for the Next Generation of Gaming
Yellow Elephant Studios is quickly emerging as one of the most innovative content developers in the sector. Their roadmap spans slot-style experiences, interactive entertainment systems, charitable gaming content, and hybrid formats designed for both digital and physical environments. With deep experience across regulated gaming markets, YES creates content that resonates with diverse player demographics while delivering strong performance for operators.
“Our mission is simple: create unforgettable gaming experiences by fusing imagination, technology, and precision,” said Fernando Di Carlo, CEO of Yellow Elephant Studios. “As the industry evolves, players expect more—more interaction, more personality, more ways to win. We’re building the next generation of games for that audience, and SCCG’s global footprint will help us scale that vision faster than ever.”
Accelerated Global Reach Through SCCG’s Network
By leveraging SCCG’s network of more than 120 partners — including tribal casinos, charitable gaming operators, digital platforms, iGaming operators, and emerging interactive entertainment brands — the partnership will accelerate the reach and market penetration of YES content across the most influential global gaming ecosystems.
“Yellow Elephant Studios brings a powerful creative and technical engine to the global gaming market,” said Stephen Crystal, Founder & CEO of SCCG Management. “Their ability to innovate across casino, charitable gaming, and iGaming channels makes them a standout studio ready for scale. SCCG is excited to connect them with operators seeking modern, high-engagement content that delivers real performance across both digital and land-based ecosystems.”
The post SCCG Announces Strategic Partnership with Yellow Elephant Studios to Expand Multi-Channel Gaming Content Worldwide appeared first on Gaming and Gambling Industry Newsroom.
Affiliate World Asia 2025
N1 Partners Takes Action at Affiliate World Asia 2025 with a New Award and Key Event Collaborations
N1 Partners wrapped up a dynamic week at Affiliate World Asia 2025 in Bangkok, strengthening relationships with industry leaders, taking part in key networking events, engaging with iGaming media, and celebrating a major milestone — winning “The Best Gambling/Betting Affiliate Program” at the Affiliate Space Awards 2025 by Conversion Club.
Across the conference, side events, and business meetings, the team aligned strategies for 2026, discussed performance trends, explored new collaboration formats, and presented upcoming product updates. These conversations shaped a more focused partnership roadmap for the year ahead.
A defining moment of AWA week was N1 Partners’ success at the Affiliate Space Awards 2025 by Conversion Club. N1 Parthers was named “Best Gambling/Betting Affiliate Program”. Determined by peer voting and expert evaluation, the award reflects the affiliate program’s proven results, reliability, and consistently strong performance recognized across the industry.
“We’re incredibly grateful for this recognition,” says Alexa Bond, Head of Affiliates at N1 Partners. “What truly makes this program the best is the product depth across our brands, a hands-on affiliate managers team that is always present, and partner conditions designed with care – all that meets affiliates where they are. Winning this award isn’t just about N1 Partners, but every affiliate who grows with us. This is our common win.”
The team also joined the Affiliate Drinks Meetup Bangkok 2025, where the relaxed setting encouraged direct, meaningful discussions on performance, GEO strategies, and long-term cooperation.
Throughout the week, N1 Partners was present at Fridman Palace, a curated business space where industry leaders gathered for strategic meetings. As the sponsor of the smoking lounge, the company hosted partners in a comfortable, premium environment designed for meaningful conversations and high-level deal-making.
With the Bangkok chapter concluded, the focus now shifts to Barcelona 2026, where N1 Partners will host the grand finale of the N1 Puzzle Promo during iGB/ICE Europe week. The celebration will feature exclusive prizes, a high-energy entertainment program, and the reveal of the Robinson R22 Beta II helicopter winner — setting the stage for one of the most anticipated events of the upcoming iGaming year.
N1 Partners extends its thanks to everyone who connected with the team in Bangkok, shared insights, and contributed to the energy of this week.
Next stop: Barcelona.
Be number one with N1!
The post N1 Partners Takes Action at Affiliate World Asia 2025 with a New Award and Key Event Collaborations appeared first on Gaming and Gambling Industry Newsroom.
Latest News
N1 Partners Takes Action at Affiliate World Asia 2025 with a New Award and Key Event Collaborations
N1 Partners wrapped up a dynamic week at Affiliate World Asia 2025 in Bangkok, strengthening relationships with industry leaders, taking part in key networking events, engaging with iGaming media, and celebrating a major milestone — winning “The Best Gambling/Betting Affiliate Program” at the Affiliate Space Awards 2025 by Conversion Club.
Across the conference, side events, and business meetings, the team aligned strategies for 2026, discussed performance trends, explored new collaboration formats, and presented upcoming product updates. These conversations shaped a more focused partnership roadmap for the year ahead.
A defining moment of AWA week was N1 Partners’ success at the Affiliate Space Awards 2025 by Conversion Club. N1 Parthers was named “Best Gambling/Betting Affiliate Program”. Determined by peer voting and expert evaluation, the award reflects the affiliate program’s proven results, reliability, and consistently strong performance recognized across the industry.
“We’re incredibly grateful for this recognition,” says Alexa Bond, Head of Affiliates at N1 Partners. “What truly makes this program the best is the product depth across our brands, a hands-on affiliate managers team that is always present, and partner conditions designed with care – all that meets affiliates where they are. Winning this award isn’t just about N1 Partners, but every affiliate who grows with us. This is our common win.”
The team also joined the Affiliate Drinks Meetup Bangkok 2025, where the relaxed setting encouraged direct, meaningful discussions on performance, GEO strategies, and long-term cooperation.
Throughout the week, N1 Partners was present at Fridman Palace, a curated business space where industry leaders gathered for strategic meetings. As the sponsor of the smoking lounge, the company hosted partners in a comfortable, premium environment designed for meaningful conversations and high-level deal-making.
With the Bangkok chapter concluded, the focus now shifts to Barcelona 2026, where N1 Partners will host the grand finale of the N1 Puzzle Promo during iGB/ICE Europe week. The celebration will feature exclusive prizes, a high-energy entertainment program, and the reveal of the Robinson R22 Beta II helicopter winner — setting the stage for one of the most anticipated events of the upcoming iGaming year.
N1 Partners extends its thanks to everyone who connected with the team in Bangkok, shared insights, and contributed to the energy of this week.
Next stop: Barcelona.
Be number one with N1!
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