Canada
SteelSeries and KontrolFreek Join Forces with Cavs Legion Gaming Club
Cavs Legion GC Earns a Spot in 2023 NBA 2K League 3v3 Playoffs
Partnership Equips Cavs Legion GC Players with the Best Gear in eSports
Cavs Legion Gaming Club (GC), the Cleveland Cavaliers NBA 2K League affiliate, today announced a new partnership with SteelSeries, the global leader in eSports and gaming peripherals, and KontrolFreek, the creator of Performance Gaming Gear.
With the new deal, SteelSeries and KontrolFreek will equip the team and the Cavs Legion Lair with their award-winning line of headsets and performance gaming gear engineered for next-gen consoles, PC and a gaming lifestyle. Located near downtown Cleveland and considered one of the best gaming facilities in northeast Ohio, ‘The Lair’ is a state-of-the-art eSports center that serves as the team’s practice facility and venue for competitions during the NBA 2K League season.
“SteelSeries and KontrolFreek are industry leaders in elite performance gaming gear,” the eSports Operations Vice-President for Cavs Legion GC, Jonathan Sumers, said. “Having these two legendary brands in our corner allows us to be at the top of our game as we compete night after night throughout the NBA 2K League season and playoffs. We are proud to be part of the SteelSeries and KontrolFreek family and look forward to long and fruitful partnerships that put us in a position to play at the highest level now and into the future.”
In addition to KontrolFreek teaming up with SteelSeries to become the official gaming peripherals brands of Cavs Legion GC, the companies will collaborate on a variety of projects including product testing, digital events and brand activations.
As the world’s original eSports brand, SteelSeries continues to invest deeper in the eSports and gaming ecosystems it helped to create. SteelSeries’ pro team relationships are more than sponsorships, they are true partnerships. From ideation and design to testing and validation, eSports professionals are not only stakeholders of SteelSeries, but they are also collaborators and co-creators, together creating the world’s best gaming peripheral products and software. Cavs Legion GC joins an elite roster of SteelSeries teams including FaZe Clan, Red Bull OG, Mercedes-AMG Petronas eSports Team, SpaceStation, Rare Atom and more.
To learn more about Cavs Legion GC, visit CavsLegion.NBA.com and join the conversation on Instagram at @CavsLegionGC and Twitter at @CavsLegionGC and check out the latest videos on YouTube at CavsLegionGC.
To learn more about SteelSeries, visit SteelSeries.com and join the conversation on Instagram and Twitter. For more information about KontrolFreek, check out KontrolFreek.com and join the conversation on Twitter, Instagram, Facebook, Twitch and Discord.
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