Eastern Europe
Playson agrees content integration deal with Winbet
Supplier boosts Romanian foothold with latest deal
Playson, the fast-growing digital entertainment supplier, has increased its commanding position in the regulated market of Romania after securing a deal to supply its premium content to online operator Winbet.
Playson’s popular titles will be directly integrated onto Winbet’s online platform, giving users access to the supplier’s exciting collection of slots including Luxor Gold: Hold and Win, Royal Coins: Hold and Win and Diamond Fortunator.
One of Romania’s most well-known operators, Winbet features a wide product offering that includes slots, roulette, and table games. With Playson’s captivating content primed to elevate the platform with the addition of the supplier’s legendary Timeless Fruit Slot collection.
The latest deal sees Playson continue its commercial momentum and widen its reach across Europe, while also expanding its presence in Romania – a region where the supplier has maintained consistent growth since entering the market in 2019.
Christos Zoulianitis, Senior Account Manager at Playson said: “We’re delighted to have agreed a deal with a renowned operator like Winbet, allowing us to reinforce our position in Romania’s regulated market.
“We’re always happy to deliver our content to more players, giving more slots-enthusiasts the chance to play and experience our thrilling product offering.”
Cristian Nita, Head of Casino Online and Landbase at Winbet said: “Integrating Playson’s content onto our Romanian website was an easy choice, with the supplier’s content having proven popular in Romania.
“We’re excited to have gained access to one of the best product portfolios in the industry and we can’t wait for our players to start enjoying the new content we have to offer.”
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