Groove announces new global payment flexibility through Praxis

Groove gets deeper into the Praxis payment ecosystem

Aggregator and platform Groove will be integrating Praxis’ smart cashier software technology to expand their current offering. Providing additional benefits to Groove’s cluster of over 100 operators who are looking to increase deposits and business transactions.

Together with Praxis, Groove plans to continue its record growth in 2023 and beyond, as it hits its seventh year of market operations serving over 500 casino brands.

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Technology provider Praxis offers a smart cashier software designed to reduce high-risk processing difficulties while at the same time increase business transaction approval rates. This allows companies to focus on other important aspects of their business and rely on Praxis for successful payments.

Praxis offers over 525 PSPs and 1000+ APMs; enabling businesses to take control of their operations and orchestrate their payments seamlessly while maximizing profits and reducing costs.

Groove is a one-stop-shop for iGaming B2B; covering immersive content, next-generation platform, advanced technology solutions and an easy-to-use self-service ecosystem. As a result, Groove is widely considered as a benchmark for successfully developing a dynamic operator cluster based on a data-driven AI platform revealed at ICE2023.

Groove is the provider of a bulging portfolio of thousands of games from over 100 studio partners, with the addition of over 100 new games each and every month significantly expanding the global entertainment provider’s offering of great games and sports betting.

Amit Klatchko, Co-Founder and Director of Praxis commented: “We look forward to making our smart cashier accessible to Groove’s operators seeking to benefit from a complete payment solution that runs seamlessly on Groove’s enhanced technology stack. We are delighted that a major force like Groove sees the value in Praxis software.”

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Yahale Meltzer, COO and co-founder at Groove, said: “Our latest collaboration with Praxis demonstrates that working together is a WIN:WIN, which is at the heart of our business philosophy. The gaming industry and the Fintech industry have become seamless in creating a positive environment for growth and better margins, so as we scale further in 2023 we expect to see additional take-up on more sophisticated products that complement our robust technology.”