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Popular Lotto365 product enhances customer experience through additional draws and extra languages

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Popular Lotto365 product enhances customer experience through additional draws and extra languages

Success of 49’s powered live lottery product brings about increase to 460 draws per day

SIS (Sports Information Services), the leading multi-channel supplier of 24/7 live betting services, has significantly enhanced Lotto365, the online lottery product it created in partnership with bet365, by increasing the number of live draws and adding extra language options.

The early success and widespread popularity of Lotto365, produced by SIS-owned 49’s and launched in partnership with the sports betting operator late last year, has resulted in an increase in the numbers of daily live draws from 276 to 460.

This means that Lotto365 is now running a live draw every three minutes on bet365 .com, instead of the previous five minutes, for 23 hours a day.

Lotto365 has also added to its international appeal by launching in three extra languages: Chinese, Brazilian Portuguese and Latin American Spanish. Further language variants are planned for launch in the future.

Lotto365 is created and streamed from SIS’ broadcast studios in Milton Keynes and can be viewed as it happens via live streaming on bet365 .com. The ‘pick five from 36’ format provides players with the chance to win up to £100,000 from just a £1 stake when all five numbers are correctly drawn, whilst there are also many smaller prizes up for grabs, even if only one matching ball is revealed.

In addition, the live product offers customers the ability to bet on markets such as the colours of balls drawn, which are yellow, white, and green in-line with bet365’s existing branding, as well as odd/even numbers.

All results also feature on the 49s.co.uk website, allowing bettors to view recent draws, discover the hot and cold balls, and search for statistics relating to individual ball numbers since the product first launched on 30 Dec 2022.

The new enhancements further demonstrate bet365’s continued investment in its lottery products. The operator also recently became the first brand to stream the market-leading 49’s fixed-odds live numbers product online.

Jessica Mills, Head of Product Proposition at SIS, said: “It’s been such a positive and fun experience working as one with bet365 to evolve Lotto365. We had every confidence that the product would attract a wide and diverse audience and the speed at which this has been achieved is very gratifying.

“We have enjoyed instant success and look forward to further additions to what is proving to be a very engaging live draw product.”

A bet365 spokesperson said: “Lotto is a key product for many bettors within the bet365 group, and we’ve been delighted with the performance of Lotto365 since launch.

“Our partnership with SIS is going from strength to strength, and with more draws per day we hope to deliver even more excitement and more chances to win!”

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Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker”

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Relax Gaming, the unique content provider and aggregator, has released its latest slot game Midnight Marauder – ClusterBreaker, the newest chapter in the popular Midnight Marauder series.

This latest release introduces fresh gameplay centred around a dynamic cluster-based mechanic, combined with high-impact bonus potential. Relax Gaming brings together familiar DNA with a distinctly new experience for both returning fans and new audiences alike.

Midnight Marauder – ClusterBreaker has been produced to engage high value and high volatility players with its “All or Nothing” Free Spins gamble feature, creating moments of heightened anticipation and excitement.

Tony O’Mahony, Chief Product Officer at Relax Gaming, said: “We’ve combined a recognisable brand with a powerful proven mechanic, designed not only to excite players, but to give operators a clear value proposition for their high value players.”

The post Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker” appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Wazdan schedules three-stage Network Promotion campaign for summer

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The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.

Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.

The promotion will use Wazdan’s Mystery Drop™ and Mystery Multiplier™ Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.

Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot™: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown™: Empire of Gold (6th August).

Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.

“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”

The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Financial Trader Health and Safety Initiative

NCPG Launches Financial Trader Health and Safety Initiative

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The National Council on Problem Gambling (NCPG) has launched the Financial Trader Health and Safety Initiative in order to address potential behavioral risks associated with emerging financial trading platforms and prediction markets.

A donation of $2 million from Kalshi allows NCPG to build national capacity for this initiative in three key areas: building national infrastructure; expanding public awareness and access to support; and advancing research, education and collaboration.

Building National Infrastructure

NCPG will invest in educational resources, industry engagement, dedicated staff, and best-practice development to help ensure that responsible participation and consumer protection efforts evolve in response to emerging financial trading platforms.

This work will also include evaluating NCPG’s existing Internet Compliance Assessment Program (iCAP) for adaptation across the financial services and trading sector. As the nation’s first independent responsible gambling accreditation program for online gambling operators and suppliers, iCAP offers valuable guidance that can inform future responsible participation and consumer protection standards.

Expanding Public Awareness and Access to Support

A significant portion of the initiative will support public education efforts focused on trading-related behavioral risks, screening tools, responsible participation, and increased awareness of available support services, including the National Problem Gambling Helpline.

Advancing Research, Education, and Collaboration

The initiative will support training programs, stakeholder convenings, industry partnerships, and a national summit focused on financial trader health, consumer protections, and emerging financial markets.

The post NCPG Launches Financial Trader Health and Safety Initiative appeared first on Americas iGaming & Sports Betting News.

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