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Sky Betting and Gaming renews partnership with Spotlight Sports Group for Cheltenham
Spotlight Sports Group (SSG), a world-leading technology, content and media company, has announced a new partnership with Sky Betting and Gaming. This partnership will see Spotlight Sports Group develop and manage a racing content hub in Sky Betting and Gaming branding with horseracing content for the ever-popular Cheltenham Festival.
Last year, SSG produced a Cheltenham Festival content hub for Sky Betting and Gaming and due to the great success and learnings from that partnership this year’s edition includes further enhancements in content and functionality. The hub will feature add-to-betslip functionality, live odds, social share capabilities and customer CMS access.
The development of this content hub allows Sky Betting and Gaming to differentiate their Cheltenham Festival content for their audience, which in turn will help maximise key racing-interested audiences during one of the largest racing events of the year.
Speaking of the agreement, Andrew Mook, Head of Marketing Strategy & Planning at Sky Betting and Gaming said: “We know from some great success last year that these content hubs succeed in engaging our audience. Spotlight Sports Group’s technical expertise allows us to maximise the potential opportunity from the biggest sports events of the year, whilst also allowing us to differentiate our content strategy from our competitors.”
Head of UK and Ireland B2B sales for Spotlight Sports Group, Daniel Smith, spoke about the renewed partnership, saying: “We are delighted to be working with one of the biggest brands in the industry again this year, as we roll out the newest edition of the Cheltenham Festival Hub. We’re especially excited to showcase an adapted and amended hub this year following learnings from last year. I’m looking forward to delivering what will no doubt be the best hub we’ve built so far. Sky Betting and Gaming and its team are brilliant to work with and we can’t wait to bring their content strategy to life.”
Spotlight Sports Group content hubs are proven to drive revenues with a rich content experience for betting audiences. They provide partners with a state-of-the-art solution, no technical burden and the ability to provide content in any language for big events or be a long-term content solution.
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Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote
N1 Partners has been nominated for the G Gate Awards 2026 in 4 categories — the company is among the market leaders who are changing the industry in several directions at once: from developing the partnership ecosystem and expanding the product portfolio to introducing new marketing approaches, media formats and working with content, including YouTube.
N1 Partners is actively working to create a base for networking and development within its community, which is why partners can participate in the work and directly influence the success of the affiliate program!
Vote for N1 Partners in the following nominations:
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- iGaming-advertiser of the year.
The company offers some of the best conditions for partners: CPA up to €700 and RevShare up to 55%, 14+ brands on 10+ Tier-1 GEO are available and the portfolio is constantly being updated. This creates conditions for growth. By the end of 2025, the average number of FTDs per month increased by 150%!
- iGaming-advertiser of the year.
- PR campaign of the year.
N1 Puzzle Promo is one of the biggest promotions of 2025, with the main gift of the Robinson R22 helicopter and coverage in 50+ media! The prize fund was €500,000.
- Event of the year.
The team also held a big show event at the end of N1 Puzzle Promo as part of the iGB Affiliate in Barcelona. The industry’s interest is confirmed by the numbers: more than 2,000 registrations; and 600+ confirmed guests gathered at this private event to congratulate the finalists and celebrate the end of the campaign. - YouTube project of the year.
N1 Partners YouTube is a media outlet within the affiliate industry with proprietary formats and a focus on real-world market experience. In the first six months, the channel organically gained more than 4,000 subscribers from the field and 70,000 views on all materials; launched 2 permanent formats; and attracted industry leaders from founders to market experts.
How to vote for N1 Partners at G Gate Awards?
The first stage of voting will be held from April 15 to May 20, and then the finalists can be supported from May 22 to June 22.
Vote for N1 Partners at G Gate Awards:
- Visit the award website;
- Choose N1 Partners in four categories;
- Click on the “Cast your votes” button;
- Enter your phone number;
- Confirm your vote through the incoming call (enter the last 4 digits of the number).
Your vote is very important — thank you for the support!
Why work with N1 Partners:
- 14+ casino and sportsbook brands with high Reg2Dep
- 10+ Tier-1 GEOs
- CPA up to €700 and RevShare up to 55% + NNCO for top partners
Be number one with N1!
Funding
EasyWin closes second seed round at $20m valuation
Real-money casual puzzle tournament startup says an EU private investor backed the April 2026 round.
EasyWin, a U.S.-based real-money gaming startup, said it has closed its second seed funding round at a $20 million valuation. The company announced the round in April 2026 and said it was backed by a private investor from the European Union.
The company previously closed its first seed round in December 2025 at a $15.5 million valuation. That round included funding from Velo Partners, Vladimir Nikolsky and several private angel investors.
EasyWin was founded by Ivan Leshkevich, a former executive at mobile game publisher and developer Mamboo Entertainment. The startup, which currently has a team of eight, says it has built a global tournament platform for casual puzzle games with cash prizes and operates across major markets.
Since launching in 2025, EasyWin reported 25% month-over-month growth in user spending and a 4.9 average user rating. It also said it has expanded into 12 countries with localized legal opinions and payment infrastructure, received PayPal approval for its MCC, and completed payments-stack integrations with global providers.
The company also said it has obtained GLI certification “confirming compliance with U.S. regulations for skill-based gaming products.” Leshkevich said: “In the long term, we aim to become a leading global skill-based gaming platform. To achieve this, we focus on a strong product USP and new AI-based dev tools.”
The post EasyWin closes second seed round at $20m valuation appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
bingo
Plaza Hotel & Casino sets $250,000 Super Bingo event for July 3-5
Downtown Las Vegas property says the July Super Bingo will be its largest prize purse to date, with sessions on July 4-5.
Plaza Hotel & Casino will stage a $250,000 “Super Bingo” event in Las Vegas July 3-5, positioning it as a special edition tied to the nation’s 250th anniversary. The operator said the prize pool is the largest in the series’ history.
“The Plaza will be celebrating its 55th anniversary and the 250th anniversary of our great country in July, so it is only fitting that we make our Super Bingo event that month our biggest and best ever,” said Jonathan Jossel, CEO of the Plaza Hotel & Casino. “Our Super Bingo events have always drawn a packed crowd to our convention space, and we anticipate the July event to sell out quickly.”
According to the Plaza, Super Bingo draws nearly 1,000 attendees, including visitors traveling from Hawaii and Canada. For the July edition, bingo-only registration is set at $250 per person for gameplay on Saturday, July 4 and Sunday, July 5. The Plaza is also offering an optional five-night hotel package priced at $200 per person, with no resort fee, for check-in July 2 and check-out July 6.
The Plaza outlined the payout structure as 20 games paying $1,999 each day, plus a daily “super coverall” of $60,000, second place of $15,000, and third place of $10,020. The casino said prizes will be paid in cash and players must be present to win.
Outside of the special event, the Plaza said its bingo room runs six daily sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located two floors above the main casino.
The post Plaza Hotel & Casino sets $250,000 Super Bingo event for July 3-5 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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