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Danielle Calafato Named as New Chief Commercial Officer at Gaming Corps
Danielle moves into new role as part of exciting expansion plans
Gaming Corps is pleased to confirm Danielle Calafato will be stepping up into the position of Chief Commercial Officer, as part of the must-have developer’s strategy to capitalize on recent successes and accelerate its growth plans.
Danielle joined the company as Head of Commercial in 2021 on the back of a wealth of gaming industry experience, and the new role will afford her the opportunity to plan for Gaming Corps’ future expansion, as well remaining a cornerstone of a young company in an active growth phase.
Gaming Corps will be laying the foundations for growth by building a commercial hub in Malta. The hub will provide staff in Malta with a formal place of work, and give Gaming Corps the tools to cement its position as a tier one games provider.
The development plans are being put into place with Gaming Corps looking to build on a remarkable period of success. The company recently announced year-on-year net sales growth of 628% for Q4 2022, being partnered with more than 400 operator brands, with another 400 signed and set to go live.
Danielle said: “It has been an absolute pleasure to be part of the Gaming Corps team, and I am honoured to be appointed as the Chief Commercial Officer. The company has achieved impressive feats in a relatively brief timeframe, and I am excited to be given the chance to build upon this success. We have big plans in the pipeline, and I am confident that with the talent and expertise of our team, we will achieve even greater heights.”
As part of the company’s roadmap for future success, Mats Lundin will remain very much involved in the commercial side of the business as he moves to the role of Director of Sales.
“I couldn’t be prouder and happier with what my team and I have been able to achieve in the three years I have worked for Gaming Corps so far. As we continue to expand, we will look to strengthen the company with feet on the ground in the markets that are allowing us to meet our ambitious goals at the optimal rate. We’ve seen a great deal of change and as what is still a young company, we’re very accomplished at adapting with great success.
“My responsibilities will now center more towards “new business” where I feel at this stage I can add the greatest value. As with everyone within the Gaming Corps family, both Danielle and I will still be working very closely and aiding the company in our new roles with new excitement and 100% focus.
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affiliate marketing
BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
celebrity-partnerships
Pascal Gaming signs Ronaldinho for football-themed crash and slot titles
First release is Avinho R10, followed by June launch Fortune Ronaldinho as the studio lines up more titles ahead of the World Cup season.
Pascal Gaming has partnered with Brazilian football player Ronaldinho to launch a dedicated portfolio of games inspired by the athlete, the company said on 26 May, 2026.
The planned pipeline includes crash games, slots and additional titles set to roll out through the year. Pascal Gaming said the initiative is aimed at both Brazil and international markets, and will be supported by tournaments, promotional activity and special events tied to the Ronaldinho-branded portfolio.
The first game confirmed is Avinho R10, described as a crash-style title featuring Ronaldinho “above Brazil” in an aviation-themed experience. A second game, Fortune Ronaldinho, is scheduled for release in June and is positioned as a slot-inspired title.
“Ronaldinho is one of the most recognisable and loved football personalities in the world, so for us this collaboration is much more than a game launch. It is a global entertainment project that combines football culture, emotionally engaging gameplay and strong promotional activities ahead of the World Cup,” said Armen Mnaskanian, Head of Sales at SoftConstruct Gaming Content.
Pascal Gaming said it has been expanding its crash game portfolio during 2026 and investing in localised, character-driven content across Latin America, Africa and Asia. The company added that more Ronaldinho-themed titles and marketing campaigns will be revealed in the coming months.
The post Pascal Gaming signs Ronaldinho for football-themed crash and slot titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
brand-marketing
Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250
The JUSTIN2026 campaign was shot in Denver and rolls out over four weeks ahead of the 14 June event at the White House.
Duelbits has launched a branded content campaign with UFC interim Lightweight Champion Justin Gaethje, timed to UFC Freedom 250 at the White House on Saturday 14th June.
The campaign, branded JUSTIN2026, was shot on location in Denver, Colorado by UK-based creative agency YRDS. Duelbits said the content is designed as a “premium, cinematic series” and will roll out in phases over the next four weeks, peaking on event day.
According to the company, the campaign was planned before UFC Freedom was officially confirmed. Duelbits framed the early commitment as part of a strategy to move faster than traditional sportsbooks around major cultural moments.
“We didn’t want to create another sportsbook promo,” said Jasper Hoekert, Chief Marketing Officer at Duelbits. “We wanted to create something that combat sports fans want to watch, content built around Justin’s authenticity and intensity, not just his fight record. We were planning this before the White House event was even officially confirmed. When you believe in the magnitude of a moment, you don’t wait for permission to act on it.”
“Duelbits came to me with a vision, not just a brief,” said Gaethje. “They wanted to create something that reflected the reality of what I do and who I am, with no smoke and mirrors. When a brand shows up with that kind of conviction and creative ambition, you back it. This campaign is going to be something people remember.”
The post Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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