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Kiron set to reveal range of new products at ICE London 2023

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Kiron Interactive is set to showcase its highly anticipated 2023 line-up of innovative new products at ICE London next month.

Ready to exhibit its market-leading portfolio at stand S2-110, the supplier of virtual sports and numbers games is on track to build on its impressive momentum from 2022, which saw significant commercial success with the addition of quality content and a range of fresh products.

The launch of instant-win games, iGoal and Up ‘n Down which were previewed at the flagship event last year and have since gained enormous popularity amongst players, has been further expanded upon and features the same high-frequency, on-demand, 24/7 gameplay which offers a wide array of bet markets and captivating visuals.

Kiron’s latest virtual sports titles, Cricket: Final Over and Super Over are also now available and are designed to be the definitive choice for the sport’s legions of fans. Both action-packed games are a recreation of the sports’ famous nail-biting final plays where competing sides each have an over to outscore the other to win the match.

Show visitors will also be able to learn more about the upcoming additions to the provider’s premier library, with Champions League set to follow in the footsteps of its World Cup-themed Tournaments product.

The new title, based on the biggest club football competition in the world, will adopt the same high-frequency format, recreating the thrills of the group and knock-out stages. The action is delivered using cutting-edge animation and market-leading betting algorithms and is enhanced by a captivating user interface (UI) with quick betting options, live commentary and instantly viewable winnings.

Alongside the introduction of new products, Kiron has made several enhancements to its incredibly popular flagship football title, Goal, which will see new graphic enhancements making the overall experience more realistic and immersive for players.

Steven Spartinos, co-CEO of Kiron, said: “We are excited to be heading back to ICE London once again, an event which certainly brings the entire industry together. It’s great to start 2023 by seeing all our clients face-to-face and being able to showcase to the wider industry our latest product launches and upgrades.

“After an incredibly successful previous twelve months, this is set to be a big year for Kiron as we celebrate our 10-year milestone in Italy and look for further growth across regulated markets. You can expect a number of key product launches and partnerships to be announced in the coming months as we grow our position as a trusted partner to leading operators around the globe.”

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Groove says its casino content library passes 20,000 games

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Groove says it has passed 20,000 titles in its aggregated casino content library, delivered to partners via “one API” and managed through its Groove Command back office.

The company said the catalogue includes slots, instant win games, table games, crash games, live dealer and arcade-style titles, plus “emerging verticals including sweepstakes and crypto-native content.” Groove added that the portfolio is now live and available to its partners worldwide.

Rachel Tourgeman, Head of Partnerships at Groove, said the company focuses on curation rather than chasing volume: “Twenty thousand games is a number. What matters is what sits behind it…” Says Tourgeman. “We don’t add studios for the sake of volume. We add them because they bring something distinctive: a mechanical innovation, a visual language, a player-engagement hook that our operators can’t get elsewhere. Our partners trust us to curate, not just collect. That trust is why we keep growing, and why the quality curve keeps rising alongside the quantity curve.”

Groove said recent integrations include KingMidas Games (150+ mobile-first titles), Urgent Games and Bryogames, which it described as offering “proprietary mathematics with real-time RTP customisation.” The company said the additions were assessed for technical compatibility and “commercial distinctiveness.”

Yahale Meltzer, Co-Founder and CEO of Groove, positioned the milestone as part of a broader platform pitch: “The aggregation space is crowded with platforms that offer ‘access’ and little else,” said Meltzer. “Twenty thousand games through a single API is not just scale. It is a statement. It says that Groove has become the default engine for operators who want to move fast, compete smart, and never compromise on content depth. But we are not stopping here. The next 20,000 will be even more selective, more integrated, and more aligned with where player behaviour is heading. Volume without curation is noise. We are building a signal.”

The post Groove says its casino content library passes 20,000 games appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Octoplay integrates with Lottomart to expand UK distribution

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Octoplay has expanded its UK distribution through a new integration with operator Lottomart, making a selection of the supplier’s slot games available to Lottomart players.

Under the agreement, Lottomart has added five Octoplay titles to its casino library: Fire Rail Express: Hold & Win, Break the Diamond Piggy, 777 Hot Reels: Megacharged, Big Bang Bonus: Hold & Win and The Lucky Fella: Hold & Win.

Chris Ruddock, Commercial Director at Lottomart, said: “We’re always on the lookout for exciting content that adds something fresh to our portfolio, and Octoplay’s titles do exactly that. Their distinctive style, engaging mechanics, and wide range of themes make them a fantastic addition to our casino. We’re really looking forward to seeing how our players respond.”

Ralitsa Georgieva, Chief Executive Officer at Octoplay, added: “Going live with Lottomart adds another respected UK operator to our growing list of partners in the market. The UK remains a core pillar of our European strategy, and we are pleased to bring our portfolio to Lottomart’s players.”

The post Octoplay integrates with Lottomart to expand UK distribution appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Momentum forms UAE commercial gaming JV with Fanatics after GCGRA approval

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Momentum Group and Fanatics have formed a strategic joint venture to run and expand Momentum’s licensed commercial gaming operations in the UAE, the companies said on 29 June, 2026. The partnership is based in Abu Dhabi and brings Momentum’s existing UAE commercial gaming licenses and operations into the new entity.

The joint venture will operate and grow the activities currently licensed to Momentum in the UAE, including lottery, iGaming, sportsbook, and content websites. Momentum said the General Commercial Gaming Regulatory Authority (GCGRA) has approved the change in control of Momentum’s existing licensed entities.

Scott Burton, Chief Operating Officer, Momentum Group, said:

“The UAE has built one of the world’s most carefully regulated commercial gaming markets, and this joint venture is a reflection of the confidence that brings. Combining Momentum’s regional experience with Fanatics’ global product capability creates a partnership well placed to grow alongside this market for the long term.”

Conor Grant, President, Fanatics Gaming, said:

“The UAE is establishing one of the most thoughtfully regulated commercial gaming markets in the world, and Momentum has demonstrated what a responsible, credible operation within it looks like. We are entering this market for the long term, committed to building something genuinely category-defining together.”

Momentum said the companies plan to invest through the joint venture in technology, product, and customer experience, and to advance responsible gaming and player protection in line with the GCGRA framework.

The post Momentum forms UAE commercial gaming JV with Fanatics after GCGRA approval appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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